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- Tasks: Drive organic growth and improve visibility through strategic SEO initiatives.
- Company: Join a dynamic team at Cozymeal, a leader in the marketplace industry.
- Benefits: Freelance flexibility, remote work, and competitive pay based on experience.
- Why this job: Make a real impact on SEO strategies while collaborating with talented teams.
- Qualifications: 7+ years of SEO experience and strong analytical skills required.
- Other info: Work remotely with clear goals and opportunities for growth.
The predicted salary is between 30 - 40 £ per hour.
We’re looking for a Senior SEO Expert to help drive organic growth across our marketplace. This is a freelance, remote role working directly with senior leadership and collaborating closely with our engineering and content teams. As our Freelance SEO Lead, you will own the strategy and execution roadmap to improve organic visibility across key page types and high‑intent keyword categories. You’ll conduct SERP and competitor analysis, identify the highest‑impact opportunities, and translate your recommendations into clear, actionable tasks for our internal teams. This is a hands‑on strategic role. We’re looking for someone who can operate at a high level, move quickly, and drive measurable results.
Key Responsibilities:
- Analyze competitive Google SERPs for our core keyword categories and major markets
- Identify ranking opportunities, intent shifts, and SERP feature impacts
- Develop a prioritized SEO roadmap across:
- city and category pages
- experience pages
- editorial content and guides
- internal linking and content architecture
What We’re Looking For:
Required:
- 7+ years of SEO experience (or equivalent senior expertise)
- Proven experience with marketplace SEO, directory SEO, or large multi-location sites
- Strong understanding of local‑intent SEO and modern SERP behavior
- Ability to diagnose competitive ranking performance beyond basic technical audits
- Strong written communication skills and ability to create clear deliverables and specs
- Comfortable working with Search Console, GA4, and SEO tools (SEMrush/Ahrefs, Screaming Frog/Sitebulb)
Preferred:
- Experience in travel, experiences, events, marketplaces, or similar industries
- Experience building scalable SEO frameworks across large sets of city pages
- Strong content strategy instincts (editorial + local pages)
- Familiarity with schema strategy for experiences and local relevance
Deliverables You’ll Own:
- SERP and competitor analysis for priority keyword clusters
- A prioritized SEO roadmap (quick wins + medium‑term + longer‑term)
- Recommendations for page template improvements and scalable content modules
- Technical SEO findings focused on index quality and crawl efficiency
- Clear, actionable implementation specs for engineering and content teams
- Ongoing reporting and performance updates
How We Work:
- Remote, async‑friendly communication
- Direct collaboration with leadership and internal teams
- Clear expectations, measurable goals, and iterative execution
Hours: 10–20 hours/week to start (potential to expand)
Location: Liverpool, UK or anywhere in the world. This is a fully remote role and qualified candidates worldwide may apply.
Compensation: This is a paid freelance role. Compensation will be based on experience, hourly rate, and scope.
Equal Opportunity: Cozymeal is an equal opportunity company. We do not discriminate on the basis of race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status or any other protected characteristic under applicable law.
Independent Contractor Notice: This role is offered as an independent contractor position. Contractors are responsible for their own taxes, insurance, and benefits. Nothing in this posting is intended to create an employment relationship.
If this sounds like you, then Cozymeal just might be the right place for you! Welcome home!
SEO Lead / SEO Strategist (US-based, freelance/independent contractor - Liverpool, UK) employer: Cozymeal, Inc.
Contact Detail:
Cozymeal, Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Lead / SEO Strategist (US-based, freelance/independent contractor - Liverpool, UK)
✨Tip Number 1
Network like a pro! Reach out to your connections in the SEO world, especially those who might know about freelance opportunities. A personal recommendation can go a long way in landing that dream role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past SEO successes, including case studies and results. This will help potential clients see the value you bring to the table.
✨Tip Number 3
Stay updated with the latest SEO trends and tools. Join webinars, read blogs, and participate in forums. This not only boosts your knowledge but also shows potential clients that you're serious about your craft.
✨Tip Number 4
Apply through our website! We love seeing passionate candidates who are eager to join our team. Make sure to tailor your application to highlight how your experience aligns with the role of SEO Lead.
We think you need these skills to ace SEO Lead / SEO Strategist (US-based, freelance/independent contractor - Liverpool, UK)
Some tips for your application 🫡
Show Off Your SEO Skills: Make sure to highlight your 7+ years of SEO experience in your application. We want to see how you've tackled marketplace SEO or worked with large multi-location sites. Share specific examples that demonstrate your expertise!
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use clear language to describe your past experiences and how they relate to the role. We appreciate well-structured applications that are easy to read!
Tailor Your Application: Don’t just send a generic application! Tailor your cover letter and CV to reflect the key responsibilities and skills mentioned in the job description. Show us how you can drive organic growth and improve visibility for our marketplace.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it makes the process smoother for everyone involved!
How to prepare for a job interview at Cozymeal, Inc.
✨Know Your SEO Stuff
Make sure you brush up on your SEO knowledge, especially around marketplace and local-intent SEO. Be ready to discuss specific strategies you've implemented in the past and how they drove results. This role is hands-on, so showing your expertise will definitely impress.
✨Prepare for Technical Questions
Since this position involves technical SEO reviews, be prepared to dive deep into topics like index quality, crawl efficiency, and structured data. Familiarise yourself with tools like Search Console and GA4, and be ready to explain how you've used them to improve SEO performance.
✨Showcase Your Collaboration Skills
This role requires working closely with engineering and content teams, so highlight any past experiences where you've successfully collaborated across departments. Share examples of how you translated complex SEO concepts into actionable tasks for non-SEO team members.
✨Have a Roadmap Ready
Think about how you would approach creating an SEO roadmap for the company. Be ready to discuss quick wins, medium-term strategies, and long-term goals. Showing that you can think strategically and have a clear plan will set you apart from other candidates.