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- Tasks: Create and execute social media strategies, manage accounts, and engage with our community.
- Company: Join Cox Automotive, a leading brand in the automotive industry, known for innovation and impact.
- Benefits: Enjoy hybrid work options, a supportive team, and the freedom to shape your role.
- Why this job: Make a real impact in a creative environment while collaborating with talented colleagues.
- Qualifications: Experience in social media management, strong copywriting skills, and knowledge of various platforms required.
- Other info: Bonus points for interest in the automotive industry and multilingual social media experience.
The predicted salary is between 28800 - 48000 £ per year.
Leeds - Hybrid
Are you a social media strategist, content creator, community manager, and data-savvy marketer all in one? This is your opportunity to own the digital stage and amplify the voice of a leading brand in the automotive space.
As our Social Media Specialist, you’ll report to the Head of Communications for Europe and take charge of enhancing our brand presence and employer reputation across social platforms. This isn’t just about managing posts – it’s about crafting stories, sparking conversations, and building lasting connections with our community.
You’ll have the freedom and autonomy to manage all social media channels for Cox Automotive and its product brands while being supported by an experienced Communications team. Collaborating closely with our Marketing Leads, you’ll shape a unified social strategy that balances creativity, analytics, and audience insights.
What You’ll Do:
- Create and execute a unified social media strategy for multiple brands, ensuring relevance and impact.
- Manage and grow our social media accounts, working on both organic and paid campaigns.
- Stay ahead of trends, using audience insights to craft engaging, innovative strategies.
- Respond and engage with our community, fostering loyalty and meaningful connections.
- Craft compelling content, from snappy copy to eye-catching visuals and videos.
- Use analytics to monitor performance, optimise campaigns, and share actionable insights.
- Support influencers with creative assets and authentic messaging to extend our reach.
About You:
- Proven experience as a Social Media Manager or similar role.
- Expertise in LinkedIn, Facebook, Instagram, X, and emerging platforms.
- Skilled in social media scheduling tools (e.g., Sprout Social, Hootsuite).
- Exceptional copywriting and multimedia content creation skills.
- Creative, proactive, and adaptable, with a passion for real-time engagement.
- Strong organisational skills and stakeholder management experience.
Bonus Points For:
- Interest in the automotive industry.
- Experience managing social media across multiple countries and languages.
Why Join Us?
This is a standalone role where you’ll have the chance to shape our digital presence while being part of a supportive team environment. You’ll work on exciting campaigns, collaborate with talented colleagues, and have the autonomy to make a real impact.
Ready to drive meaningful engagement and take your career to the next level? Apply now to become the voice of Cox Automotive!
Social Media Specialist employer: COX AUTOMOTIVE RETAIL SOLUTIONS LIMITED
Contact Detail:
COX AUTOMOTIVE RETAIL SOLUTIONS LIMITED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in social media, especially within the automotive industry. This will not only help you understand the landscape but also allow you to speak confidently about how you can enhance the brand's presence.
✨Tip Number 2
Engage with the company's existing social media channels before applying. Comment on posts, share relevant content, and demonstrate your understanding of their voice and audience. This proactive approach shows your genuine interest in the role.
✨Tip Number 3
Prepare to discuss specific examples of successful social media campaigns you've managed. Highlight your ability to use analytics for optimisation and how you've crafted engaging content that resonates with audiences.
✨Tip Number 4
Network with current or former employees of Cox Automotive on platforms like LinkedIn. This can provide you with insider insights into the company culture and expectations, which can be invaluable during interviews.
We think you need these skills to ace Social Media Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management, content creation, and community engagement. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social media and the automotive industry. Share specific examples of successful campaigns you've managed and how you can contribute to enhancing the brand's presence.
Showcase Your Work: If possible, include links to your previous social media campaigns or a portfolio showcasing your content creation skills. This will give the hiring team a clear idea of your capabilities.
Highlight Analytical Skills: Emphasise your ability to use analytics tools to monitor performance and optimise campaigns. Mention any specific tools you are familiar with, such as Sprout Social or Hootsuite, to show your technical expertise.
How to prepare for a job interview at COX AUTOMOTIVE RETAIL SOLUTIONS LIMITED
✨Showcase Your Creativity
As a Social Media Specialist, creativity is key. Prepare examples of past campaigns you've executed that highlight your ability to craft engaging content. Bring along visuals or links to your work to demonstrate your skills.
✨Know the Brand Inside Out
Research Cox Automotive thoroughly before the interview. Understand their products, target audience, and current social media presence. This will allow you to discuss how you can enhance their brand voice and community engagement effectively.
✨Be Data-Driven
Familiarise yourself with analytics tools and be ready to discuss how you've used data to inform your social media strategies in the past. Highlight specific metrics you've improved and how they contributed to campaign success.
✨Engagement is Key
Prepare to discuss your approach to community management. Think of examples where you've successfully engaged with followers, handled negative comments, or fostered loyalty. This shows your ability to build meaningful connections.
