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- Tasks: Own the digital stage by crafting stories and managing social media for a leading automotive brand.
- Company: Join Cox Automotive, a top player in the automotive space, known for innovation and community engagement.
- Benefits: Enjoy hybrid work options, creative freedom, and a supportive team environment.
- Why this job: Shape our digital presence, collaborate with talented colleagues, and make a real impact on brand engagement.
- Qualifications: Experience in social media management, strong copywriting skills, and expertise in major platforms required.
- Other info: Bonus points for interest in the automotive industry and multilingual social media experience.
The predicted salary is between 28800 - 43200 £ per year.
Leeds - Hybrid
Are you a social media strategist, content creator, community manager, and data-savvy marketer all in one? This is your opportunity to own the digital stage and amplify the voice of a leading brand in the automotive space.
As our Social Media Specialist, you’ll report to the Head of Communications for Europe and take charge of enhancing our brand presence and employer reputation across social platforms. This isn’t just about managing posts – it’s about crafting stories, sparking conversations, and building lasting connections with our community.
You’ll have the freedom and autonomy to manage all social media channels for Cox Automotive and its product brands while being supported by an experienced Communications team. Collaborating closely with our Marketing Leads, you’ll shape a unified social strategy that balances creativity, analytics, and audience insights.
What You’ll Do:
- Create and execute a unified social media strategy for multiple brands, ensuring relevance and impact.
- Manage and grow our social media accounts, working on both organic and paid campaigns.
- Stay ahead of trends, using audience insights to craft engaging, innovative strategies.
- Respond and engage with our community, fostering loyalty and meaningful connections.
- Craft compelling content, from snappy copy to eye-catching visuals and videos.
- Use analytics to monitor performance, optimise campaigns, and share actionable insights.
- Support influencers with creative assets and authentic messaging to extend our reach.
About You:
- Proven experience as a Social Media Manager or similar role.
- Expertise in LinkedIn, Facebook, Instagram, X, and emerging platforms.
- Skilled in social media scheduling tools (e.g., Sprout Social, Hootsuite).
- Exceptional copywriting and multimedia content creation skills.
- Creative, proactive, and adaptable, with a passion for real-time engagement.
- Strong organisational skills and stakeholder management experience.
Bonus Points For:
- Interest in the automotive industry.
- Experience managing social media across multiple countries and languages.
Why Join Us?
This is a standalone role where you’ll have the chance to shape our digital presence while being part of a supportive team environment. You’ll work on exciting campaigns, collaborate with talented colleagues, and have the autonomy to make a real impact.
Ready to drive meaningful engagement and take your career to the next level? Apply now to become the voice of Cox Automotive!
Contact Detail:
COX AUTOMOTIVE RETAIL SOLUTIONS LIMITED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in social media, especially within the automotive industry. Follow relevant influencers and brands to understand what content resonates with audiences and how you can apply these insights to your strategy.
✨Tip Number 2
Engage with the community on social platforms before applying. Comment on posts, share relevant content, and showcase your knowledge about the brand. This will not only demonstrate your passion but also help you build connections that could be beneficial during the hiring process.
✨Tip Number 3
Prepare a portfolio of your previous social media campaigns, highlighting your role in strategy development, content creation, and analytics. Be ready to discuss specific metrics and outcomes during interviews to showcase your impact.
✨Tip Number 4
Network with current or former employees of Cox Automotive on LinkedIn. Ask them about their experiences and any tips they might have for standing out as a candidate. Personal connections can often provide valuable insights and even referrals.
We think you need these skills to ace Social Media Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management, content creation, and community engagement. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for social media and the automotive industry. Share specific examples of successful campaigns you've managed and how you can contribute to enhancing the brand's presence.
Showcase Your Creativity: Include links to your portfolio or examples of your work that showcase your copywriting and multimedia content creation skills. Highlight any innovative strategies you've implemented in previous roles.
Highlight Analytical Skills: Emphasise your ability to use analytics tools to monitor performance and optimise campaigns. Mention any specific metrics or results you've achieved in past positions to demonstrate your data-savvy approach.
How to prepare for a job interview at COX AUTOMOTIVE RETAIL SOLUTIONS LIMITED
✨Showcase Your Creativity
As a Social Media Specialist, creativity is key. Prepare examples of past campaigns you've worked on that highlight your ability to craft engaging content. Bring along visuals or links to your work to demonstrate your skills.
✨Know the Brand Inside Out
Research Cox Automotive thoroughly before the interview. Understand their products, target audience, and current social media presence. This will allow you to discuss how you can enhance their brand voice and connect with their community.
✨Be Data-Driven
Familiarise yourself with analytics tools and be ready to discuss how you've used data to inform your social media strategies in the past. Highlight specific metrics you've improved and how they contributed to campaign success.
✨Engagement is Key
Prepare to discuss your approach to community management. Think of examples where you've successfully engaged with followers, handled negative comments, or built loyalty. This shows your ability to foster meaningful connections.
