Marketing Campaign Specialist DACH (German-Speaking)

Marketing Campaign Specialist DACH (German-Speaking)

Location: London (United Kingdom) / Germany (Remote)

Coveo helps enterprises like SAP, Nespresso, and Thalia deliver personalized AI-powered experiences across Commerce, Service, and Knowledge Management. We are looking for a Marketing Campaign Specialist to drive targeted field marketing initiatives and support our growth in the DACH region.

As our Marketing Campaign Specialist – DACH, you will:

• Manage industry events and trade shows to enhance brand awareness and lead generation.
• Adapt global campaigns for the German audience, ensuring cultural and language relevance.
• Work closely with sales teams to optimize lead handoff and maximize impact across different lines of business.
• Leverage digital channels (email, paid media, webinars, social) to engage prospects in Commerce, Service, and Knowledge.
• Analyze campaign performance and optimize based on KPIs such as MQLs, SQLs, and pipeline impact.

Here’s what will qualify you for the role:

• Fluent in German and English, with 2+ years of experience in B2B marketing, preferably in SaaS or technology.
• Proven expertise in field marketing, event management, and campaign execution within the DACH region.
• Hands-on experience driving multi-channel campaigns to generate leads and grow the pipeline.
• Familiarity with Salesforce and marketing automation tools (Marketo, HubSpot).

What will make you stand out:

• Experience managing trade shows and industry events.
• Background in AI, eCommerce, customer service, or knowledge management technologies.

Do we have a fit? Send us your resume, we want to see what you are all about!

Even if your background does not check every single box above, please consider applying. Experience comes in many forms but passion goes a long way and we appreciate that skillsets are transferable.

Coveo is a Quebec-based company, pioneer in AI-powered search and recommendations. Coveo combines unified content, unified interactions behavioral data and machine learning to deliver relevant information and recommendations across every business interaction.

In-person, Hybrid, and Remote Options:
This role requires you to be in the office full-time, whether it be at our Quebec, Montreal, Weert, or London locations. We also offer hybrid options, gathering two times a week to strengthen in-person interactions while providing the flexibility of a remote environment.

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