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For Companies At a Glance
- Tasks: Lead marketing for the Business Energy Advice Service, managing campaigns and events.
- Company: Join Coventry City Council, a vibrant and diverse organisation committed to community growth.
- Benefits: Enjoy a fantastic rewards package and opportunities for personal development.
- Why this job: Make a real impact on sustainability and business growth in your local community.
- Qualifications: Experience in marketing, knowledge of public sector, and strong stakeholder engagement skills required.
- Other info: Fixed term contract with guaranteed interviews for specific groups; no sponsorship available.
The predicted salary is between 28800 - 43200 £ per year.
Our Values
In line with our One Coventry Values, we want to ensure that our communities are represented across our workforce. A vital part of this is ensuring we are a truly inclusive organisation that encourages diversity in all respects, including diversity of thinking. We particularly welcome applicants from minority ethnic, LGBT+, disabled and neurodiverse communities to make a real difference to our residents so that equity and respect remains at the heart of everything we do.
Our Values are:
- Open and fair: We are fair, open, and transparent.
- Nurture and develop: We help and encourage everyone to be their best and do their best.
- Engage and empower: We talk and listen to others, working together as one.
- Create and innovate: We embrace new ways of working to continuously improve.
- Own and be accountable: We work together to deliver the best services for our residents.
- Value and respect: We put diversity and inclusion at the heart of all we do.
About The Team We Are Recruiting To
We value diverse perspectives and experiences and are striving to create a workplace culture that is inclusive, is accepting of all and is free from discrimination and bias.
The Economic Development Service (EDS) has an instrumental role in the delivery of the One Coventry Plan and in particular the vision to promote the growth of a sustainable Coventry economy.
To achieve our ambition of delivering sustainable growth through creating opportunities, the teams within EDS carry out a number of key activities including:
- Monitoring and shaping policy
- Identifying and delivering investment opportunities and projects
- Delivering the Council’s inward investment offer and selling Coventry around the world as a place to do business
- Providing a business support and investment programme; and
- Managing external funding programmes.
The benefits of these services aim to meet the needs of local businesses and industry across all sectors, international businesses seeking to invest and local residents through jobs and growth.
The team has a strong track record of success including:
- Delivering hundreds of millions of pounds in external funding from European and UK Government sources
- Securing funding for and providing project delivery of the UK Battery Industrialisation Centre (UKBIC), and supporting Coventry’s plans for a Gigafactory
- Attracting major investors to the City through the promotion of opportunities to a national and global audience; and
- Awarding grants to local SMEs to help them to grow and create jobs
What is the job role?
We are looking for a strategic marketing professional who is ready to make a real impact on sustainability and business growth in Coventry and across the West Midlands.
We\’re looking for a dynamic individual to lead the marketing and communications for our Business Energy Advice Service (BEAS) programme, supporting Small and Medium sized Enterprises in Coventry, Warwickshire, and the wider West Midlands region.
In this exciting role, you\’ll develop and deliver a comprehensive marketing strategy aligned with consortium goals, manage promotional campaigns, engage stakeholders, organise events, produce content, and track success through data-driven insights. You\’ll collaborate closely with internal teams and key external partners, ensuring compliance with funding and procurement guidelines.
Join us in driving innovation, sustainability, and business support – and help shape a greener, more resilient future for local enterprises.
All candidates must have the Right to Work in the UK. We are currently not offering sponsorship for this role .
Who are we looking for?
We are looking for a strategic and experienced marketing professional with a strong grasp of marketing principles, ideally from a public sector background. You’ll have in-depth knowledge of the Coventry, Warwickshire, and West Midlands business landscape, along with a solid understanding of environmental sustainability, decarbonisation, and energy saving initiatives. You’ll be confident developing and delivering effective marketing strategies that align with programme goals, managing budgets in line with public sector procurement processes, and reporting on key metrics. Strong stakeholder engagement skills are essential, as is the ability to juggle multiple projects, adapt to shifting priorities, and bring creative, solutions-focused thinking to a dynamic and impactful role.
This post is offered on a fixed term contract of twelve months, presenting an opportunity for both external candidates and those seeking a secondment from within our organisation.
If you wish to discuss this opportunity, please contact Parmy Singh parmy.singh@coventry.gov.uk tel. 024 7697 2422
If you need help or support to complete your application, please visit our accessibility page to see how we can assist you.
Guaranteed Interview Scheme – As part of our commitment to inclusion, we offer guaranteed interviews for specific groups of people. To qualify, you\’ll need to meet the minimum requirements for the role and identify with one of the below criteria:
- Members of the Armed Forces and veterans
- Are currently in care or have previously been in care
- If you consider yourself to be disabled or if you have a long-term health condition
For full details on the application process please read the attached document on our jobs page labelled \’Coventry City Council Application Process\’. If there is any evidence of a candidate using AI to complete their application, then the application will be rejected unless the candidate can provide a justification which the Council considers to be reasonable.
Interview date(s): In person, One Friargate. Tues 12 th , 13 th August 2025
About Coventry
Coventry has a proud, innovative and creative spirit that throughout its history has seen communities come together to tackle problems and bring about real social change.
We are cutting-edge, challenging, youthful, vibrant and diverse.
At Coventry we are committed to excellence in everything we do. With around 5100 staff from a range of different backgrounds, our aim is to recruit and develop talented people who will focus on our customers, take responsibility, work together and find better ways of doing things.
To deliver the best services to our residents, we need the best people working for us to make a difference to our communities.
If you join us, we will provide a fantastic rewards and benefits package – to find out more please visit https://www.coventry.gov.uk/council-vacancies
Coventry City Council
Attached documents
- Job Description & Person Specification.pdf
- Coventry City Council Application Process.pdf
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Marketing & Events Coordinator employer: Coventry City Council
Contact Detail:
Coventry City Council Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Events Coordinator
✨Tip Number 1
Familiarise yourself with the One Coventry Values and ensure you can articulate how your personal values align with them. This will show that you're not just a fit for the role, but also for the organisation's culture.
✨Tip Number 2
Research the current marketing strategies used by the Business Energy Advice Service (BEAS) programme. Being able to discuss these in your interview will demonstrate your proactive approach and genuine interest in the role.
✨Tip Number 3
Network with professionals in the Coventry, Warwickshire, and West Midlands business landscape. Attend local events or join relevant online forums to gain insights and make connections that could benefit your application.
✨Tip Number 4
Prepare examples of past marketing campaigns you've managed, particularly those that involved stakeholder engagement or sustainability initiatives. This will help you illustrate your experience and skills effectively during the interview.
We think you need these skills to ace Marketing & Events Coordinator
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and required skills for the Marketing & Events Coordinator position. Tailor your application to highlight how your experience aligns with these requirements.
Showcase Relevant Experience: In your CV and cover letter, emphasise your previous marketing experience, particularly in public sector roles or sustainability initiatives. Use specific examples to demonstrate your ability to manage campaigns and engage stakeholders effectively.
Align with Company Values: Make sure to reflect the values of Coventry City Council in your application. Discuss how you embody principles like inclusivity, accountability, and innovation, and provide examples of how you've applied these values in your work.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for a role in marketing.
How to prepare for a job interview at Coventry City Council
✨Understand the Values
Familiarise yourself with the organisation's values, especially their commitment to diversity and inclusion. Be prepared to discuss how your own values align with theirs and how you can contribute to creating an inclusive workplace.
✨Showcase Your Marketing Knowledge
Demonstrate your understanding of marketing principles, particularly in the context of public sector initiatives. Prepare examples of past campaigns you've managed, focusing on how they align with sustainability and community engagement.
✨Engage with Stakeholders
Highlight your experience in stakeholder engagement. Be ready to discuss how you've successfully collaborated with various partners in previous roles, and how you plan to build relationships in this new position.
✨Prepare for Data-Driven Discussions
Since the role involves tracking success through data, be prepared to talk about how you've used data to inform marketing strategies in the past. Bring examples of metrics you've reported on and how they influenced decision-making.