Area Sales Manager – Roofing

About the Role
My client is seeking a highly motivated Area Sales Manager to drive sales growth and develop strong customer relationships across the Northern Home Counties / East Anglia Region. This role involves managing sales of roofing products through the Merchant channels and clients include SIG Roofing, Rinus Roofing, Jewson, Buildbase, Huws Gray etc.

Key Responsibilities

• Account Management:
  • Manage sales for existing and potential customers, including National & independent merchants, contractors, and buying group members.
  • Maintain and develop relationships with key accounts, ensuring high levels of service and satisfaction.
  • Utilise industry resources, such as Glenigan leads, to support customer opportunities and back-selling contracts.
• Business Development:
  • Target and convert prospective customers in collaboration with the sales team.
  • Promote professional training programs to contractors and trade members.
• Submit daily sales reports and maintain up-to-date plans using CRM tools.
• Ensure all accounts in the territory are properly logged and updated within CRM and Glenigan systems.

Targets and Expectations

• Achieve sales and margin targets across product categories.
• Conduct a minimum of 6 customer visits and 6 planned phone calls daily, logging activity via CRM updates.
• Create and execute structured call plans to align with internal sales strategies.

What We’re Looking For:

• Proven experience in sales within the construction or roofing industry.
• Experience selling through Merchants.
• Strong relationship-building and negotiation skills.
• Proficient in CRM systems and reporting tools.
• Ability to work independently and manage time effectively.

Why Apply
This is an exciting opportunity to play a critical role in the growth of a well-established company. You’ll be part of a dynamic team that values innovation, professional development, and customer success.

How to Apply:
Submit your CV and a cover letter detailing your suitability for this role.

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