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- Tasks: Lead marketing strategy for our plant hire division and drive growth.
- Company: Join Countrystyle, a leader in sustainable waste management and customer service.
- Benefits: Enjoy life insurance, wellbeing support, and flexible working options.
- Why this job: Make a real impact in a dynamic B2B environment with creative freedom.
- Qualifications: 3-5 years of B2B marketing experience and strong analytical skills.
- Other info: Opportunity for career growth and collaboration with creative teams.
The predicted salary is between 36000 - 60000 £ per year.
Location: Split between Ridham Dock Road, Sittingbourne, Kent, ME9 8SR and Ferry House, New Hythe Ln, Aylesford ME20 7PW
Salary: Competitive
Job Type: Permanent, Full time
Working Hours: Monday - Friday (40 hours per week)
About Us: Countrystyle's mission is to provide outstanding customer service, drive innovation, and set market standards for sustainable quality. We transform waste into a valuable resource to protect precious natural resources. We make it easy for our clients to achieve our mutual goals and deliver waste outcomes which benefit the wider community. Our customers love to work with us, they trust us, and share our mission.
About the role: Most marketing roles give you a channel to manage. This one gives you a division to grow. We're looking for a commercially driven Marketing Manager to take ownership of marketing across our plant hire division - working within a £200m group that’s investing seriously in marketing as a growth driver. You'll be leading marketing a B2B division serving contractors, construction businesses, and the wider environmental sector. You'll work closely with group-level creative, design, CRM, and growth strategy resource to bring it to life. If you care about business performance as much as creative output, we’d love to hear from you.
Responsibilities:
- Setting and owning the marketing strategy for the plant hire division, with growth as the core objective.
- Translating commercial targets into campaigns and channel activity that generate real enquiries for the sales team.
- Collaborating with group creative, design, and CRM resource to deliver activity at pace.
- Building a deep understanding of your B2B customers and developing marketing that resonates.
- Owning performance reporting - CAC, pipeline contribution, ROI - and using the data to make better decisions.
- Contributing to brand development as we invest in refreshing how our businesses show up in market.
- Working closely with the Group Marketing lead, with visibility and input beyond your own division.
About you:
Essentials:
- 3-5 years' marketing experience with strong B2B or ecommerce foundations.
- A genuine understanding of marketing economics - CAC, LTV, conversion, and what drives commercial results.
- Comfortable owning a brief and collaborating with creative, CRM, and digital teams to deliver it.
- Able to manage multiple projects across a portfolio of brands without losing focus.
- Confident using data to inform decisions and report on what’s working.
- Motivated by outcomes and looking to grow into broader strategic responsibility over time.
Benefits:
- Life Insurance with access to GP24
- Commitment to wellbeing through Employee Assistance Programme
- Electric Car salary sacrifice scheme for eligible employees
- Cycle to work scheme
- Company Events
- GymFlex salary sacrifice
Please click the APPLY button to submit your CV for this role.
Marketing Manager - Plant Hire in Aylesford employer: Countrystyle Recycling
Contact Detail:
Countrystyle Recycling Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Plant Hire in Aylesford
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your marketing projects and successes. This is your chance to shine and demonstrate how you can drive results, just like Countrystyle aims to do.
✨Tip Number 3
Prepare for interviews by researching the company and its mission. Understand their values and think about how your experience aligns with their goals. This will help you stand out as someone who truly gets what they’re about.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining the team and contributing to their mission of sustainability and innovation.
We think you need these skills to ace Marketing Manager - Plant Hire in Aylesford
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Manager in Plant Hire. Highlight your B2B experience and any relevant marketing campaigns you've led. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how you can contribute to our plant hire division. Be genuine and let your personality come through.
Showcase Your Data Skills: Since we’re all about performance, make sure to mention your experience with metrics like CAC and ROI. We love candidates who can use data to drive decisions, so don’t hold back on those numbers!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Countrystyle Recycling
✨Know Your Numbers
As a Marketing Manager, you'll need to be comfortable with metrics like CAC and ROI. Brush up on these concepts before your interview. Be ready to discuss how you've used data to drive marketing decisions in the past.
✨Understand the B2B Landscape
Familiarise yourself with the plant hire industry and its key players. Research the company's competitors and think about how you can position their marketing strategy to stand out. This will show that you're proactive and genuinely interested in the role.
✨Showcase Your Creative Side
While numbers are important, creativity is key in marketing. Prepare examples of successful campaigns you've led or contributed to, especially those that involved collaboration with creative teams. Highlight how your ideas translated into tangible results.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's marketing strategy and future goals. This not only shows your interest but also gives you a chance to demonstrate your understanding of the role's responsibilities and how you can contribute to their success.