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- Tasks: Lead wholesale strategy, drive growth, and build strong partnerships with retailers.
- Company: Female-founded brand redefining intimates for a new generation of women.
- Benefits: Creative culture, impactful work, and opportunities for personal and professional growth.
- Why this job: Join us to empower women and make a real difference in the intimates industry.
- Qualifications: 5+ years in apparel wholesale, strong network, and proven revenue growth experience.
- Other info: Dynamic, entrepreneurial environment with a focus on collaboration and creativity.
The predicted salary is between 36000 - 60000 £ per year.
Wholesale Manager/DirectorFull Time
Cou Cou is a female founded, purpose-driven, impact brand, redefining intimate-essentials for a new generation of women by bridging the gap between our lingerie and underwear drawer. Our mission is to reclaim the narrative of our intimates, celebrate our embodied female experience, everyday & reduce the environmental impact of our most disposed-of garments.
ROLE OVERVIEW:
We are seeking an exceptional Wholesale Manager or Director to join our team and drive the next phase of our wholesale expansion. This role will hold full ownership of Cou Cou's wholesale channel encompassing strategy, sales, operational excellence, and team leadership. The Wholesale Manager/Director will be responsible not only for driving growth with existing accounts but also for forging strong new partnerships with both major players and independent retailers. With full P&L responsibility, this person will balance commercial growth with disciplined account management to ensure healthy margins and premium brand positioning.
KEY RESPONSIBILITIES
Strategic Channel Ownership
- Full ownership of Cou Cou's wholesale channel, shaping the short- and long-term strategy.
- Full P&L responsibility for wholesale, ensuring profitable growth.
- Build the right balance of majors (for volume) and indie doors (for discovery and touch point for Cou Cou girls).
Account Development & Growth
- Drive growth with existing wholesale partners, ensuring strong, long-term relationships.
- Establish new relationships with key doors globally, leveraging an extensive existing network.
- Implement effective seasonal sell-in strategies to achieve ambitious sales targets.
Global & Regional Market Expertise
- Knowledge of regional market dynamics (e.g., EU, US, Middle East, APAC)
- Experience with international compliance and regulation
- Ability to manage currency, tax, and duty implications across markets.
- Market entry strategy: assessing and prioritising new regions.
- Not just sell-through analysis but also market-level reporting
Market & Product Expertise
- Maintain an in-depth understanding of the apparel wholesale market, retail landscape, and buying cycles.
- Ensure Cou Cou's wholesale assortment is aligned with market needs while protecting brand positioning.
- Demonstrate expertise in working with continuity products to optimize re-orders and drive consistent growth.
Sales Analysis & Forecasting
- Own all wholesale forecasting, budgeting, and reporting.
- Monitor and analyse sell-through data to ensure targets are met and overstock/markdowns are avoided.
- Feed insights from sell-through back to product, merchandising, and DTC teams.
Cross-Functional Impact
- Partner closely with the DTC team to ensure Cou Cou is available to try on in all key and growing regions.
- Work with marketing to create impactful wholesale activations that drive discovery, sell-through and enhance brand reputation.
- Organize and execute all seasonal showrooms, from strategy, taking orders, to final delivery.
Operations & Team Leadership
- Lead and mentor a small team, including an allocator and operations assistant, ensuring accurate and timely order fulfillment.
- Work closely with operations and logistics to guarantee seamless delivery to accounts worldwide.
- Foster a culture of accountability, excellence, and growth within the wholesale function.
Qualifications & Experience
- 5+ years experience in apparel wholesale
- Extensive network of key buyers and decision-makers across major retailers and influential boutiques.
- Proven track record of growing wholesale revenue while protecting premium brand positioning.
- Strong understanding of continuity product strategies and their role in consistent growth.
- Commercially astute with extensive experience in P&L ownership, forecasting, and budgeting.
- Highly analytical mindset with proven ability to monitor sell-through and optimize results.
- Exceptional relationship-building, negotiation, and communication skills.
- Experience leading and developing small teams.
- Hustle, agility, and resilience to thrive in a high-energy, entrepreneurial environment.
WHY JOIN US:
At Cou Cou Intimates, we are committed to fostering a culture of creativity, collaboration, and continuous growth. As an integral member of our team, you will have the opportunity to make a significant impact and shape the future of our brand. Join us in redefining the intimates industry and empowering women to feel confident & comfortable. Everyday.
APPLICATION PROCESS:
If you are a visionary leader with a passion for wholesale, please apply via careers@coucouintimates.com with subject: application // Wholesale Manager
Wholesale Manager employer: Cou Cou Intimates
Contact Detail:
Cou Cou Intimates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Wholesale Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Wholesale Manager role. Personal recommendations can make all the difference, so don’t be shy about asking for introductions.
✨Tip Number 2
Get social! Use platforms like LinkedIn to showcase your expertise in wholesale management. Share insights, engage with industry content, and connect with potential employers. It’s a great way to get noticed!
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand values, market position, and recent news. This will help you tailor your responses and show that you’re genuinely interested in Cou Cou.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Cou Cou team and ready to make an impact.
We think you need these skills to ace Wholesale Manager
Some tips for your application 🫡
Show Your Passion: When writing your application, let your passion for the brand and its mission shine through. We want to see how you connect with our purpose-driven approach and how you can contribute to redefining the intimates industry.
Tailor Your Experience: Make sure to highlight your relevant experience in wholesale management. We’re looking for someone who can demonstrate their track record in driving growth and building relationships, so be specific about your achievements and how they align with our goals.
Be Authentic: Don’t be afraid to show your personality! We value authenticity and want to get a sense of who you are beyond your professional qualifications. Share your story and what motivates you to apply for this role at Cou Cou.
Follow Application Instructions: Remember to send your application to the specified email address with the correct subject line. We appreciate attention to detail, and following our instructions shows us that you’re serious about joining our team!
How to prepare for a job interview at Cou Cou Intimates
✨Know Your Numbers
As a Wholesale Manager, you'll need to demonstrate your understanding of P&L responsibility. Brush up on your financial metrics and be ready to discuss how you've driven profitable growth in previous roles. Bring examples of your forecasting and budgeting successes to the table.
✨Showcase Your Network
Having an extensive network is crucial for this role. Prepare to talk about key relationships you've built with buyers and decision-makers. Highlight specific partnerships that have led to successful outcomes, and be ready to discuss how you plan to leverage these connections at Cou Cou.
✨Understand Market Dynamics
Familiarise yourself with the apparel wholesale market and regional dynamics, especially in areas like the EU and US. Be prepared to discuss how you would assess new market entry strategies and adapt to different buying cycles. This shows you're not just a numbers person but also a market-savvy leader.
✨Demonstrate Leadership Skills
As you'll be leading a small team, it's important to convey your leadership style. Share examples of how you've mentored team members and fostered a culture of accountability and excellence. Discuss how you plan to inspire your team at Cou Cou to achieve ambitious sales targets.
