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- Tasks: Manage our Shopify store, optimise performance, and drive ecommerce growth.
- Company: Join a female-founded brand focused on redefining intimates and sustainability.
- Benefits: Enjoy private medical insurance, 25 days holiday, and personal development opportunities.
- Why this job: Be part of a purpose-driven team making a real impact in the fashion industry.
- Qualifications: Experience in ecommerce, especially with Shopify, and a passion for fashion.
- Other info: Dynamic hybrid work environment with great career growth potential.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Cou Cou is a female founded, purpose-driven, impact brand, redefining intimate‑essentials for a new generation of women by bridging the gap between our lingerie and underwear drawer. Our mission is to reclaim the narrative of our intimates, celebrate our embodied female experience, everyday & reduce the environmental impact of our most disposed‑of garments.
We’re looking for an experienced, commercially minded Ecommerce Manager to play a key role in the next phase of our growth journey. You’ll take ownership of day‑to‑day ecommerce trading, site performance, and execution across our Shopify store, while working cross‑functionally with Operations, Marketing, Product and Creative to deliver a best‑in‑class online experience. This role suits someone who thrives in a fast‑paced, scaling brand environment and is confident balancing strategic thinking with hands‑on execution.
Key Responsibilities- Ecommerce Trading & Performance
- Own day‑to‑day trading of the Shopify site, ensuring optimal performance across product, pricing, inventory, and content.
- Monitor and analyse daily, weekly, and monthly KPIs (revenue, conversion, AOV, traffic, retention), proactively identifying opportunities for growth and optimisation.
- Plan, execute, and optimise promotional activity including sitewide campaigns, discounting, free shipping, and gifting strategies.
- Support with trading plans in line with business targets and seasonal priorities.
- Site Management & Merchandising
- Manage product launches end‑to‑end, ensuring all product data, imagery, pricing, and merchandising are accurate, optimised, and delivered on time.
- Lead on‑site visual merchandising, homepage updates, and collection curation to maximise engagement and conversion.
- Maintain consistent brand presentation across PDPs, PLPs, landing pages, and site content.
- Conduct regular site audits to identify bugs, UX issues, broken links, or inconsistencies, managing fixes through to resolution.
- Collaborate with external developers and UX designers, managing project briefs, execution, and quality of deliverables.
- Cross‑Functional Collaboration
- Work closely with Operations to align stock availability with online trading needs and minimise out‑of‑stock scenarios.
- Partner with Marketing and Creative teams to deliver integrated campaigns, product storytelling, and seamless customer journeys.
- Collaborate with Customer Service to resolve site‑related issues and improve customer experience based on feedback and insights.
- Reporting & Insights
- Own ecommerce reporting, producing clear performance updates and insights to inform trading decisions and longer‑term strategy.
- Analyse website data and customer behaviour to recommend improvements across UX, merchandising, and conversion.
- Stay up to date on ecommerce trends, Shopify developments, and competitor activity, proactively bringing ideas to the team.
- Proven experience in an ecommerce role, ideally within fashion, lifestyle, or DTC brands.
- Strong hands‑on experience managing a Shopify store in a trading or management capacity.
- Commercially driven with a strong analytical mindset and confidence working with data, reporting tools, and Excel.
- Highly organised, detail‑oriented, and comfortable managing multiple priorities in a fast‑moving environment.
- Proactive self‑starter with excellent communication skills and a collaborative approach to working cross‑functionally.
- Passionate about fashion, digital commerce, and building thoughtful, purpose‑led brand experiences.
- Comfortable balancing strategic thinking with day‑to‑day execution.
- Private Medical Insurance
- 25 days holiday
- Pension
- Life insurance
- Training, development and personal enrichment opportunities
- Volunteering days
- Monthly team lunches
- Quarterly product allowance
Ecommerce Manager in London employer: Cou Cou Intimates
Contact Detail:
Cou Cou Intimates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the ecommerce space, especially those who work at Cou Cou or similar brands. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show off your skills! If you've got experience with Shopify, make sure to highlight specific achievements or projects you've worked on. Use data to back up your claims – numbers speak volumes!
✨Tip Number 3
Prepare for the interview by researching Cou Cou's brand values and recent campaigns. Be ready to discuss how you can contribute to their mission of redefining intimates and reducing environmental impact.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in being part of the Cou Cou team. Don’t miss out!
We think you need these skills to ace Ecommerce Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Ecommerce Manager role. Highlight your experience with Shopify and any relevant achievements in ecommerce trading. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for fashion and digital commerce, and explain why you're excited about joining Cou Cou. Let us know how your skills align with our mission and values.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to mention any tools or methods you've used to track KPIs and optimise performance. We love numbers, so don’t shy away from sharing your successes!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Cou Cou Intimates
✨Know Your Numbers
As an Ecommerce Manager, you'll need to be comfortable with KPIs like revenue, conversion rates, and AOV. Brush up on your analytical skills and be ready to discuss how you've used data to drive decisions in previous roles.
✨Showcase Your Shopify Savvy
Since this role involves managing a Shopify store, make sure you can talk about your hands-on experience with the platform. Prepare examples of successful product launches or campaigns you've executed, highlighting your understanding of site performance.
✨Collaboration is Key
This position requires working closely with various teams. Be prepared to share examples of how you've successfully collaborated with marketing, operations, or creative teams in the past. Highlight your communication skills and how they helped achieve common goals.
✨Stay Ahead of Trends
Ecommerce is always evolving, so show your passion for the industry by discussing recent trends or innovations you've noticed. Bring ideas to the table about how you could apply these insights to enhance the brand's online presence and customer experience.
