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- Tasks: Manage and optimise our Shopify store for a seamless online shopping experience.
- Company: Join a female-founded brand making waves in the intimate apparel industry.
- Benefits: Enjoy private medical insurance, 25 days holiday, and personal development opportunities.
- Why this job: Be part of a purpose-driven team redefining fashion and making a positive impact.
- Qualifications: Experience in ecommerce, especially with Shopify, and a passion for fashion.
- Other info: Dynamic hybrid work environment with great career growth potential.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Cou Cou is a female founded, purpose-driven, impact brand, redefining intimate‑essentials for a new generation of women by bridging the gap between our lingerie and underwear drawer. Our mission is to reclaim the narrative of our intimates, celebrate our embodied female experience, everyday & reduce the environmental impact of our most disposed‑of garments.
We’re looking for an experienced, commercially minded Ecommerce Manager to play a key role in the next phase of our growth journey. You’ll take ownership of day‑to‑day ecommerce trading, site performance, and execution across our Shopify store, while working cross‑functionally with Operations, Marketing, Product and Creative to deliver a best‑in‑class online experience. This role suits someone who thrives in a fast‑paced, scaling brand environment and is confident balancing strategic thinking with hands‑on execution.
Key Responsibilities- Ecommerce Trading & Performance
- Own day‑to‑day trading of the Shopify site, ensuring optimal performance across product, pricing, inventory, and content.
- Monitor and analyse daily, weekly, and monthly KPIs (revenue, conversion, AOV, traffic, retention), proactively identifying opportunities for growth and optimisation.
- Plan, execute, and optimise promotional activity including sitewide campaigns, discounting, free shipping, and gifting strategies.
- Support with trading plans in line with business targets and seasonal priorities.
- Site Management & Merchandising
- Manage product launches end‑to‑end, ensuring all product data, imagery, pricing, and merchandising are accurate, optimised, and delivered on time.
- Lead on‑site visual merchandising, homepage updates, and collection curation to maximise engagement and conversion.
- Maintain consistent brand presentation across PDPs, PLPs, landing pages, and site content.
- Conduct regular site audits to identify bugs, UX issues, broken links, or inconsistencies, managing fixes through to resolution.
- Collaborate with external developers and UX designers, managing project briefs, execution, and quality of deliverables.
- Cross‑Functional Collaboration
- Work closely with Operations to align stock availability with online trading needs and minimise out‑of‑stock scenarios.
- Partner with Marketing and Creative teams to deliver integrated campaigns, product storytelling, and seamless customer journeys.
- Collaborate with Customer Service to resolve site‑related issues and improve customer experience based on feedback and insights.
- Reporting & Insights
- Own ecommerce reporting, producing clear performance updates and insights to inform trading decisions and longer‑term strategy.
- Analyse website data and customer behaviour to recommend improvements across UX, merchandising, and conversion.
- Stay up to date on ecommerce trends, Shopify developments, and competitor activity, proactively bringing ideas to the team.
- Proven experience in an ecommerce role, ideally within fashion, lifestyle, or DTC brands.
- Strong hands‑on experience managing a Shopify store in a trading or management capacity.
- Commercially driven with a strong analytical mindset and confidence working with data, reporting tools, and Excel.
- Highly organised, detail‑oriented, and comfortable managing multiple priorities in a fast‑moving environment.
- Proactive self‑starter with excellent communication skills and a collaborative approach to working cross‑functionally.
- Passionate about fashion, digital commerce, and building thoughtful, purpose‑led brand experiences.
- Comfortable balancing strategic thinking with day‑to‑day execution.
- Private Medical Insurance
- 25 days holiday
- Pension
- Life insurance
- Training, development and personal enrichment opportunities
- Volunteering days
- Monthly team lunches
- Quarterly product allowance
Ecommerce Manager employer: Cou Cou Intimates
Contact Detail:
Cou Cou Intimates Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce Manager
✨Tip Number 1
Network like a pro! Reach out to people in the ecommerce space, especially those who work at brands you admire. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past ecommerce projects and successes. This is a great way to demonstrate your hands-on experience with Shopify and your analytical mindset.
✨Tip Number 3
Stay updated on trends! Follow ecommerce blogs, podcasts, and social media accounts to keep your finger on the pulse of the industry. This knowledge will help you stand out in interviews and show your passion for the field.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in our mission. Tailor your application to highlight how your experience aligns with our goals at Cou Cou, and don’t forget to showcase your enthusiasm!
We think you need these skills to ace Ecommerce Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Ecommerce Manager role. Highlight your experience with Shopify and any relevant metrics you've achieved in previous roles. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for ecommerce and how it aligns with our mission at Cou Cou. Let us know why you're excited about this opportunity and how you can contribute to our growth.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to mention specific tools or methods you've used to track KPIs. We love numbers, so don’t shy away from sharing your successes in optimising site performance!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Cou Cou Intimates
✨Know Your Ecommerce Metrics
Before the interview, brush up on key ecommerce metrics like conversion rates, AOV, and traffic sources. Be ready to discuss how you've used these metrics in past roles to drive performance and make data-driven decisions.
✨Showcase Your Shopify Savvy
Since this role involves managing a Shopify store, come prepared with specific examples of your experience with Shopify. Highlight any successful campaigns or optimisations you've implemented and how they impacted sales.
✨Demonstrate Cross-Functional Collaboration
This position requires working closely with various teams. Think of examples where you've successfully collaborated with marketing, operations, or customer service to achieve a common goal. Emphasise your communication skills and teamwork.
✨Stay Ahead of Trends
Research current trends in ecommerce, especially within the fashion and lifestyle sectors. Be ready to share insights on what you think will shape the future of online shopping and how you can contribute to the company's growth in that context.
