Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead influencer marketing strategies and deliver impactful brand experiences.
- Company: Join Coty, a dynamic beauty brand with a creative and supportive culture.
- Benefits: Flexible work, generous leave, and access to exclusive discounts.
- Why this job: Make a real impact in the beauty industry while working with top influencers.
- Qualifications: Experience in influencer marketing and strong leadership skills required.
- Other info: Collaborative team environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
As Influencer Marketing & Communications Lead, you will drive advocacy excellence for iconic brands at Coty, offering strategic ownership, creativity and global visibility.
THE ROLE
- Strategy
- Lead influencer marketing vision across prestigious brands, and strategically develop plans for local activations.
- Spearhead the advocacy strategy for the UK launch of a brand new brand category.
- Execution & Performance
- Deliver immersive brand experiences with content at the core by building relationships with top-tier influencers and media.
- Track EMV and performance metrics using data, dashboards and learnings to optimise ROI across earned and paid initiatives.
- Leadership & Collaboration
- Lead, coach and develop our fantastic Influencer & PR team.
- Partner closely with Brand, Digital, E‑commerce and Global teams.
- Ensure advocacy plans align with the broader commercial and marketing objectives.
- Oversee the influencer marketing and PR budget.
Working for Coty means working in a fearless, diverse and performance‑driven environment where creativity, kindness and accountability go hand in hand. The team consists of approximately 14 PR and Communications professionals, and you will work closely with Brand Marketing, Digital, E‑commerce, Global Advocacy and Finance teams.
You like to drive impact through creativity and data. As an experienced Influencer Marketing & Communications Lead, you work autonomously, think strategically and thrive in fast‑paced, international environments. Other than that, you:
- Bring senior experience in influencer marketing within beauty or cosmetics.
- Have proven people leadership and team development capability.
- Own budgets and manage performance with strong analytical skills.
- A sound understanding of social media platforms and the paid, owned and earned eco-system.
- Build strong relationships with UK influencers, agencies and external stakeholders.
What we offer:
- Flexible work pattern with our omni-working policy, where you can work 50% of your time at home, and 50% in our Wimbledon office.
- Day off on your Birthday.
- Life Assurance & Income Protection.
- Corporate Eye Care Scheme.
- Access to discounted Coty merchandise via employee website.
- Employee Assistance Programme.
- Generous leave policy, including but not limited to: gender neutral parental leave, personal leave, volunteering leave.
- Dedicated ERGs to promote DE&I in the workplace.
- Salary sacrifice schemes: Cycle to Work, Season Ticket Loan, Nursery Benefit.
Recruitment Process:
- An online introductory meeting with the Talent Acquisition Manager.
- A first online interview with the hiring manager.
- A second interview in person, including a task.
- If everything went well, you will receive an offer with the terms of employment.
About Us
Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day. If you’re the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible – we’d love to hear from you.
Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.
Influencer Marketing & Communications Lead employer: Coty
Contact Detail:
Coty Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Marketing & Communications Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with influencers. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, share your ideas on influencer strategies or campaigns. Let them see your passion and innovative thinking.
✨Tip Number 3
Prepare for interviews by researching Coty’s brands and their recent campaigns. Tailor your answers to show how your experience aligns with their goals. We want to see that you’re genuinely interested!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our awesome team at Coty.
We think you need these skills to ace Influencer Marketing & Communications Lead
Some tips for your application 🫡
Show Your Creative Side: When you're crafting your application, let your creativity shine through! Use engaging language and examples that reflect your unique style and how you can bring fresh ideas to the Influencer Marketing & Communications Lead role.
Tailor Your Experience: Make sure to highlight your relevant experience in influencer marketing, especially within the beauty or cosmetics sector. We want to see how your background aligns with our goals at Coty, so be specific about your achievements and how they relate to the job.
Be Data-Driven: Since this role involves tracking performance metrics, don’t forget to mention your analytical skills! Share examples of how you've used data to optimise campaigns and drive results in your previous roles. We love a numbers-driven approach!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Coty
✨Know Your Brands Inside Out
Before the interview, dive deep into Coty's brands and their unique selling points. Understand their current influencer marketing strategies and think about how you can enhance them. This will show your genuine interest and help you speak confidently about how you can drive advocacy excellence.
✨Showcase Your Data Skills
Since this role involves tracking EMV and performance metrics, be prepared to discuss your experience with data analysis. Bring examples of how you've used data to optimise ROI in past campaigns. This will demonstrate your analytical skills and strategic thinking.
✨Prepare for Team Dynamics
Coty values collaboration, so think about how you can contribute to a supportive team environment. Be ready to share examples of how you've led and developed teams in the past. Highlight your leadership style and how you foster creativity and accountability among team members.
✨Engage with Influencer Relationships
Since building relationships with influencers is key, come prepared with insights on how you've successfully engaged with influencers in previous roles. Discuss specific campaigns where you’ve collaborated with top-tier influencers and the impact it had on brand storytelling.
