At a Glance
- Tasks: Support influencer marketing strategies for luxury brands like Hugo Boss and Calvin Klein.
- Company: Join Coty, a leader in luxury beauty with a focus on innovation.
- Benefits: Enjoy flexible working, private medical insurance, and generous family-friendly policies.
- Other info: Dynamic role with opportunities for growth in a diverse and inclusive environment.
- Why this job: Be part of exciting campaigns that engage Gen Z and elevate iconic brands.
- Qualifications: 1-3 years in influencer marketing or PR, with strong social media skills.
The predicted salary is between 30000 - 40000 £ per year.
In this role, you will support the execution of influencer marketing and communications strategies across Coty’s luxury portfolio. You will help drive brand visibility, coordinate influencer activations, and ensure best-in-class campaign delivery. Working cross-functionally, you will contribute to elevating brand equity and driving engagement across key markets. You will have the exciting challenge to help Hugo Boss, Calvin Klein and Davidoff stay relevant with new generations and build Gen Z growth!
As our Assistant Influencer Marketing & Communications Manager, you play a critical role in supporting the planning and execution of influencer and communications campaigns, ensuring alignment with brand strategy and delivering impactful, creative activations across the luxury portfolio. You will be reporting to Senior Influencer Marketing & Communications Manager, and you will manage:
- Influencer Campaign Execution & Coordination
- Support the execution of influencer marketing campaigns across key luxury brands
- Coordinate influencer outreach, contracts, and relationship management
- Assist in briefing influencers and agencies to ensure brand consistency
- Track deliverables, timelines, and campaign performance metrics
- Maintain influencer databases and support talent identification
- Communications & Content Support
- Assist in developing communication materials including press releases and toolkits
- Collaborate with internal teams to ensure cohesive messaging across channels
- Support content creation and amplification strategies for campaigns
- Coordinate with PR agencies and media partners for execution
- Monitor media coverage and influencer activity
- Reporting & Market Collaboration
- Track and analyze campaign performance, providing insights and recommendations
- Support reporting on influencer KPIs, engagement, and ROI
- Liaise with local markets to align global and regional activations
- Ensure best practice sharing across teams and campaigns
- Support budget tracking and administrative tasks related to campaigns
YOU ARE A COTY FIT
- 1–3 years’ experience in influencer marketing, PR, or communications
- Strong understanding of social media platforms and influencer landscape
- Excellent organisational and project management skills
- Experience working with influencer marketing tools
- Ability to manage multiple priorities and deadlines
- Analytical mindset with experience tracking campaign performance
- Experience and understanding with Gen Z
- Experience working with agencies or cross-functional teams is a plus
What We Offer
- A competitive benefits package to support your health, wellbeing and financial security
- Private medical insurance with fast access to specialist and mental health support
- Pension scheme with company contributions and tax-efficient options
- Life assurance and income protection for added peace of mind
- Flexible hybrid working with our Omni-Working model (up to 50% remote)
- Generous family-friendly policies including enhanced parental leave, birthday leave, volunteering days and sabbatical options
Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.
Assistant Influencer Marketing & Communications Manager employer: Coty
Coty is an exceptional employer that prioritises employee wellbeing and growth, offering a competitive benefits package including private medical insurance, a robust pension scheme, and flexible hybrid working options. Our inclusive work culture fosters creativity and collaboration, empowering you to make a meaningful impact in the luxury influencer marketing space while supporting brands like Hugo Boss and Calvin Klein in engaging with new generations. Join us to be part of a dynamic team that values diversity and encourages personal and professional development.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Influencer Marketing & Communications Manager
✨Dive into Marketing Meetups
Get yourself to local marketing meetups and networking events. These are gold mines for entry-level folks like us to meet industry pros and learn what skills are hot right now. Plus, you never know who might be looking for someone like you to hire—make those connections count!
✨Start a Personal Project
Why not kick off a blog or a social media account where you can showcase your marketing skills? Share insights, strategies, or even trends you spot. This not only lets potential employers see what you can do but also helps you build a portfolio that's all your own!
✨Engage in Online Marketing Communities
Join online platforms like LinkedIn Groups or Reddit communities focused on marketing. Engage in conversations, ask questions, and share your thoughts on industry trends. This visibility can lead to recommendations or even job notices that aren’t widely advertised!
✨Keep an Eye on Creative Internships
Look out for internships on company websites, especially those like Coty who value fresh perspectives. Many companies offer entry-level roles as a stepping stone, so apply through their careers page and embrace the chance to shine!
We think you need these skills to ace Assistant Influencer Marketing & Communications Manager
Some tips for your application 🫡
Show Off Your Creativity!:In marketing and communications, creativity is key! Make sure your application showcases your unique style. Whether it’s in your CV or cover letter, use dynamic language and possibly even a personal branding statement that reflects who you are and what you can bring to Coty.
Demonstrate Your Writing Skills:Solid writing skills are a must in this field. Include samples of your work along with your application—whether it’s blog posts, social media campaigns you’ve created, or even university projects. This not only highlights your abilities but also gives us an insight into your writing style.
Tailor Your Application:For an entry-level position, we want to see your potential and enthusiasm. Research Coty and relate your experiences or coursework to the specific marketing strategies we use. Make it clear why you want to work with us and how you can contribute to our mission.
Don’t Skip the Personal Touch!:In your cover letter, add a few lines about why marketing and communications excite you. Personal anecdotes about experiences you've had or moments that sparked your interest in the field can show us your passion and drive. And remember, we love candidates who take the time to apply through our website!
How to prepare for a job interview at Coty
✨Show off your creative flair!
In marketing communications, creativity is key. Make sure to prepare a portfolio showcasing any relevant projects you've worked on, whether that’s social media campaigns, design work, or interesting content you’ve created. Let your personality shine through—it's all about how you can engage an audience!
✨Brush up on your tools and trends
Familiarise yourself with common marketing tools and platforms like Hootsuite, Canva, or Google Analytics. If you know about the latest trends in digital marketing, such as influencers or content marketing strategies, you'll show you're proactive and ready to dive into the role at Coty.
✨Demonstrate your passion for the industry
Since this is an entry-level position, don't worry about extensive experience—focus on your enthusiasm and eagerness to learn. Be prepared to talk about why you're interested in marketing communications and how it fits into your career goals. Showing this passion can really set you apart!
✨Nail that STAR technique
Many interviews in marketing communications may involve behavioural questions. Use the STAR technique (Situation, Task, Action, Result) to structure your answers and showcase your problem-solving abilities. Prepare a couple of examples related to teamwork or creative projects to illustrate your points well!
