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- Tasks: Lead creative marketing campaigns and enhance brand presence in the leisure industry.
- Company: Join a fast-growing leisure brand based in beautiful Wherstead, Suffolk.
- Benefits: Enjoy a competitive salary, 28 days holiday, and extra time off for each year of service.
- Why this job: Make a real impact with bold campaigns and a supportive team culture.
- Qualifications: 3+ years in marketing, strong PPC/SEO skills, and experience with B2B/B2C strategies required.
- Other info: Opportunity to attend UK and EU events while representing the brand.
The predicted salary is between 40000 - 60000 £ per year.
Location: Wherstead, Suffolk
Type: Full-Time, Permanent
Salary & Benefits:
- £50,000 (including bonus)
- 28 days holiday (incl. bank holidays)
- Extra day off each year you're with them (after 2 years service)
- Free on-site parking
- Beautiful office location
- Clear KPIs and team support to help you thrive.
Overview:
We're looking for a dynamic and driven Marketing Manager to elevate the digital presence and drive the marketing strategy of a fast-growing leisure brand based in beautiful Wherstead, Suffolk. This is an exciting opportunity to take the reins on bold, creative campaigns that promote an innovative product in the recreational vehicle space. You'll lead on PPC, SEO, content creation, and social media strategy, working across both B2B and B2C channels to drive brand awareness and generate leads. With the freedom to shape marketing strategy and real scope to make an impact, this role is perfect for a hands-on marketer ready to step up and lead from the front.
Key Responsibilities:
- Brand & Creative Direction: Oversee brand consistency across all touchpoints and lead brand refreshes, rebrands, and new product launches. Develop and execute creative strategies aligned with marketing and commercial goals. Deliver high-quality, multi-channel campaigns, exhibitions, and product launches while evolving the brand's visual and verbal identity. Attend UK and EU events, representing the brand and gathering market insights.
- Campaign Execution & Content Production: Lead PPC campaigns across Google Ads and Meta, managing budgets, targeting, and performance to drive traffic and conversions. Optimise the website for SEO and lead generation, improving visibility and user engagement. Create and manage content, including blogs, updates, and email campaigns, tailored for both B2B and B2C audiences. Track and analyse performance, using data to refine strategies and maximise ROI.
- Budget, Quality & Systems Oversight: Manage the creative and marketing budget in collaboration with the Marketing team to build and deliver a marketing strategy. Oversee procurement of marketing assets such as print materials, merchandise, uniforms, and digital advertising. Approve final outputs to meet quality, strategic, and technical standards. Supervise the management of digital infrastructure, including VPN, domains, DNS, email systems, and GS1 tools.
- Team Leadership & Collaboration: Provide clear direction, mentorship, and feedback to in-house team members and external collaborators. Foster a collaborative, performance-driven team culture. Work closely with Marketing, Product Design, and Sales teams to translate briefs into compelling creative work. Engage and manage freelance talent or agency partners as needed.
Requirements:
- 3-5 years of marketing experience in a similar role
- Strong PPC and SEO skills
- Confidence in using WordPress and CRM tools
- Great understanding and experience in Google, Meta ads
- Marketing experience in both B2B and B2C
- Familiar with tools such as Adobe Creative Suite, CMS platforms, and email software
- Strong campaign coordination and content creation skills
- Experience across digital and traditional marketing channels
- Excellent organisation, communication, and project management skills
- A clean driving license (some travel involved)
Contact Detail:
COTTRELL MOORE LIMITED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager in Ipswich
✨Tip Number 1
Familiarise yourself with the leisure industry and the specific brand you'll be working for. Understanding their products and target audience will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Showcase your PPC and SEO expertise by preparing examples of successful campaigns you've managed. Be ready to discuss the strategies you used and the results achieved, as this will demonstrate your hands-on experience.
✨Tip Number 3
Network with professionals in the marketing field, especially those who have experience in B2B and B2C channels. Engaging with others can provide insights into the role and may even lead to referrals.
✨Tip Number 4
Prepare to discuss your leadership style and how you foster collaboration within a team. Highlight any past experiences where you've successfully led a team or project, as this is crucial for the Marketing Manager role.
We think you need these skills to ace Marketing Manager in Ipswich
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in PPC, SEO, and content creation. Use keywords from the job description to demonstrate that you meet the requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of the leisure industry. Mention specific campaigns you've led and how they align with the company's goals.
Showcase Your Achievements: In your application, include quantifiable achievements from previous roles, such as increased traffic from PPC campaigns or successful brand refreshes. This will help illustrate your impact as a marketer.
Research the Company: Familiarise yourself with the company's brand and recent marketing initiatives. This knowledge will allow you to tailor your application and demonstrate your enthusiasm for the role during the selection process.
How to prepare for a job interview at COTTRELL MOORE LIMITED
✨Showcase Your Digital Marketing Expertise
Make sure to highlight your experience with PPC and SEO during the interview. Prepare specific examples of successful campaigns you've led, including metrics that demonstrate your impact on brand awareness and lead generation.
✨Demonstrate Creative Thinking
Since this role involves overseeing brand consistency and leading creative strategies, come prepared with ideas for potential campaigns or brand refreshes. This will show your proactive approach and ability to think outside the box.
✨Familiarise Yourself with Their Brand
Research the company and its products thoroughly before the interview. Understanding their current marketing strategies and identifying areas for improvement will allow you to engage in meaningful discussions and showcase your genuine interest in the role.
✨Prepare Questions About Team Collaboration
Given the emphasis on teamwork and collaboration in the job description, prepare thoughtful questions about how the marketing team interacts with other departments. This will demonstrate your understanding of the importance of cross-functional collaboration in achieving marketing goals.
