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- Tasks: Create and implement a dynamic social media strategy to engage our adventurous community.
- Company: Join Cotswold Outdoor Group, where the outdoors is at the heart of everything we do.
- Benefits: Enjoy a competitive salary, hybrid working, generous holiday, and exclusive staff discounts.
- Why this job: Shape the future of our brand while inspiring others to explore the great outdoors.
- Qualifications: Strong strategic thinking and experience in social media management required.
- Other info: Be part of our exciting move to central Swindon in Spring 2026!
The predicted salary is between 42000 - 58000 £ per year.
At Cotswold Outdoor Group, the outdoors isn't just where we work, it's who we are. Every day, our head office teams play a vital role in helping people get outside, explore more, and experience the world around them. This role is about more than just day-to-day responsibilities, it's about shaping how we inspire our customers, support our stores, and grow our community of adventurers. We're currently based in Kemble but will be moving to central Swindon in Spring 2026 - just a short walk from the train station and the new bus boulevard.
About Us
We believe life's better when it's lived outdoors. From hiking and wild swimming to simply stepping away from the screen, nature helps us feel alive. At our head office, every role helps make those adventures possible. Whether it's shaping our systems, supporting our teams or driving key initiatives, you'll play a vital part in helping people get outside and explore more. We're part of the Cotswold Outdoor Group, including Runners Need and Snow + Rock, offering trusted brands, expert advice, and a commitment to protecting the planet. Whether it's your first step or your next move, you'll find opportunities to learn, grow, and be part of something bigger.
What you'll be doing:
- Develop and deliver a future-focused social media strategy that drives brand growth and engagement.
- Manage a dynamic content calendar to ensure timely, relevant content across all channels.
- Collaborate with brand, trade, studio, e-commerce and buying teams to align social content with wider campaigns and launches.
- Support the commercialisation of social channels in partnership with the retail media team.
- Oversee high-quality content planning, creation and performance optimisation, including SEO and analytics.
- Lead and develop the social media team while managing budgets, resources and staying ahead of industry trends.
We're looking for someone who:
- Brings strong strategic thinking and can shape a clear, future-focused social media vision.
- Thrives in a fast-paced, collaborative environment and works confidently across multiple teams.
- Has a commercial mindset and understands how to grow the value of social channels.
- Delivers high-quality, insight-driven content and uses data to continually improve performance.
- Leads with clarity, supports team development, and maintains high creative standards.
- Stays curious, embraces new trends, and brings fresh ideas to keep our content competitive.
What you'll get from us:
Joining our team means more than just getting paid a salary, it's about being part of a workplace that values you, your growth and your wellbeing. You'll enjoy:
- Starting salary of £48000 - £50000 with a yearly bonus of up to £3,750.
- Hybrid working options to support your work-life balance.
- 33 days holiday allowing you to recharge and explore the outdoors.
- Private medical insurance, life assurance and critical illness cover.
- Staff discounts of 40-60% across our full range of outdoor brands.
- Savings on everyday essentials including groceries, travel, fitness, and entertainment through our perks hub.
Everyone's welcome
We welcome applications from all genders, backgrounds, and experiences. Diverse teams make us stronger, helping us learn, grow, and create a place where everyone belongs. We want to hear your voice so encourage you to write your own application and use AI tools sparingly. We're looking for honesty, authenticity, and a real sense of who you are. Applications that feel generic or AI-generated may not stand out. This advert may close early if we receive a high number of applications, so don't wait too long to apply.
Senior Social Media Manager in Malmesbury employer: Cotswold Outdoor Group Ltd
Contact Detail:
Cotswold Outdoor Group Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Social Media Manager in Malmesbury
✨Tip Number 1
Get to know the company inside out! Research Cotswold Outdoor Group, their values, and their community. This will help you tailor your conversations and show that you're genuinely interested in being part of their adventure.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by thinking about how your skills align with their needs. Be ready to discuss your past experiences in social media management and how you can drive brand growth and engagement for them.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team and being part of something bigger.
We think you need these skills to ace Senior Social Media Manager in Malmesbury
Some tips for your application 🫡
Be Authentic: When you're writing your application, let your true self shine through. We want to hear your voice and see your personality, so avoid sounding too generic or using AI tools excessively. Show us who you are!
Tailor Your Application: Make sure to customise your application for the Senior Social Media Manager role. Highlight your relevant experience and how it aligns with our mission of inspiring customers to explore the outdoors. This will help us see why you're a great fit!
Showcase Your Creativity: As a social media expert, we want to see your creative flair! Include examples of past campaigns or content you've developed that demonstrate your strategic thinking and ability to engage audiences. Let your creativity speak for itself!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Don’t miss out on being part of our adventure!
How to prepare for a job interview at Cotswold Outdoor Group Ltd
✨Know Your Audience
Before the interview, take some time to research Cotswold Outdoor Group and their brand values. Understand their mission of inspiring customers to explore the outdoors. This will help you tailor your responses and show that you're genuinely interested in being part of their adventure.
✨Showcase Your Strategy Skills
Prepare to discuss your experience in developing social media strategies. Bring examples of past campaigns you've led, focusing on how they drove engagement and growth. Be ready to explain your thought process and how you align content with broader business goals.
✨Be Data-Driven
Since the role involves performance optimisation, come equipped with insights from your previous work. Discuss how you've used analytics to inform your content decisions and improve results. This will demonstrate your commercial mindset and ability to grow social channels effectively.
✨Embrace Collaboration
Highlight your experience working across teams. Share examples of how you've collaborated with different departments to create cohesive campaigns. This will show that you thrive in a fast-paced environment and can lead a team while fostering a collaborative spirit.
