Account Manager (£50k base x 2 OTE) in Cardiff

We are working exclusively with our client to find an Account Manager.

About: We’re partnering with a purpose-driven B2B SaaS platform that works exclusively with membership organisations and trade bodies, providing the digital product through which their members complete recognised certifications and standards. Operating across 35+ countries, the business has built a highly engaged, warm user base via a freemium model, creating a clear opportunity to convert members into long-term, paid customers through value-led, consultative relationships. With ~£480k ARR, 97% retention, and a clear path to £1m ARR, they are now hiring an Account Manager to own member conversion, renewal, and expansion while maintaining trust, credibility, and a no-ego culture.

Key Highlights:

• Account Manager role focused on conversion, renewal, and expansion within an existing, warm customer base.
• Purpose-driven B2B SaaS platform working exclusively with membership organisations and trade bodies.
• Founded by a recognised subject-matter expert in responsible growth and certification, with deep credibility across regulated and standards-led environments.
• Supported by an experienced COO with a strong track record of driving operational efficiency and scaling small teams.
• Lean team of 13 across the whole business - 3 FTE and 10 part time contractors.
• Established partnership with a major membership organisation, with ~180 members active on the freemium platform and ~35 currently converted to paid customers.
• Clear and achievable growth target of signing a further ~31 paid certifications in 2026, driven primarily by converting existing freemium users.
• Significant upside through deeper adoption within existing membership relationships before layering in new ones.
• Clients across 35+ countries, operating in regulated and standards-led environments.
• ~£480k ARR, targeting ~£1m ARR this year, with a clear growth plan to exceed £2m ARR by 2027.
• 97% retention rate, underpinned by trust, credibility, and long-term value.
• Value-led commercial model - no cold outreach or aggressive sales tactics.
• Lean, collaborative team with close access to the CEO and leadership team.
• Flexible working environment with the option to be fully remote.

The Role:

• Own the conversion of members from freemium to paid, using insight, product usage, and value-led conversations rather than cold selling.
• Manage and grow revenue across the existing member base, owning conversion, renewal, and light expansion.
• Run structured demos and commercial conversations with engaged members, acting as a trusted decision facilitator.
• Build and maintain a predictable pipeline using CRM data, engagement signals, and member readiness.
• Partner closely with the CEO, who owns top-level membership organisation relationships, ensuring alignment between trade bodies and their members.
• Work day-to-day with Customer Success to ensure strong onboarding, engagement, and retention across all members.
• Own renewal conversations and contract progression, maintaining trust and long-term relationships.
• Bring structure to account management processes, reporting, and forecasting as the function scales.
• Act as the escalation point for complex member situations requiring senior judgement or commercial context.
• Maintain high standards of communication, preparation, and follow-through in all member interactions.
• Contribute as a hands-on, collaborative member of a small, purpose-driven team.

Requirements:

• 2+ years’ experience in account management, customer success, or revenue-focused client roles within a B2B SaaS or platform business.
• Comfortable owning conversion, renewal, and expansion within an existing customer base.
• Credible and composed in conversations with senior stakeholders; able to influence without pressure tactics.
• Experience leading or mentoring others, with the ability to set priorities and standards.
• Strong commercial judgement, supported by data and CRM insight rather than intuition alone.
• Highly organised and able to prioritise effectively across multiple member accounts.
• Clear, confident communicator with strong written and verbal skills.
• Thrives in values-led, collaborative environments where trust, kindness, and accountability matter.
• Motivated by long-term impact and building meaningful client relationships rather than transactional sales.

Benefits:

• £50k base x 2 OTE.
• Flexible working - include the option to be fully remote.
• 6.5% pension contribution.
• 20 days PTO + birthday + bank holidays.
• Medicash health benefits.