At a Glance
- Tasks: Shape and oversee global brand media strategies to boost awareness and engagement.
- Company: Join COS, a leading fashion brand with a focus on innovation and creativity.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Other info: Collaborate with global teams and enjoy excellent career advancement opportunities.
- Why this job: Make a real impact in a dynamic environment while working with top-tier media channels.
- Qualifications: Experience in paid media and strong analytical skills are essential.
The predicted salary is between 60000 - 75000 £ per year.
Location: London
Function: Marketing & Communications
Team: Marketing
Manager: Sonia Terry
KPIs: Profit, Leadership Contribution, Engagement
About the Role
As the Global Brand Media Manager at COS, you will play a pivotal role in shaping and overseeing the execution of our global brand media strategy, with a clear focus on increasing brand awareness and effectively landing our brand point of view. Based within the Marketing & Communications team and reporting to the Head of Media & Strategy, you will be responsible for overseeing the implementation of brand media across all regions, ensuring consistency, impact, and alignment with COS's overarching brand point of view. This role oversees key brand channels including Paid Social, OOH, Display, Online Video and CTV, collaborating closely with regional teams and agency partners to deliver aligned and impactful campaigns.
Responsibilities
- Shape brand media channel strategies, including paid social, display, CTV and OOH - ensuring alignment with business objectives and paid media KPIs.
- Act as the central authority for global execution standards maintaining best practice across all brand media channels and elevating our brand POV globally.
- Review the execution of regional upper and mid-funnel paid media activity to ensure alignment with the global paid media strategy across all channels.
- Guide and empower regional teams, providing strategic channel guidance, tools, and best practices for campaign execution.
- Develop global best practices, playbooks and frameworks for brand media channels to support consistent and efficient execution across markets.
- Act as the first point of contact for regional teams, resolving tactical queries related to brand media and ensuring local campaigns enhance global alignment.
- Stay at the forefront of the paid media landscape, evaluating emerging media and platform trends to ensure COS remains a leader in paid advertising.
- Partner with Global Creative, Regional Paid Media and agency teams to ensure assets are fit-for-purpose and delivered for maximum impact.
- Monitor and enforce global brand safety guidelines, ensuring 100% quality environment delivery across all paid touchpoints.
- Translate insights into action, feed into key reporting milestones, share learnings and recommendations across markets and drive actions to scale impact.
Qualifications
- Extensive experience working in paid media within a large premium brand or agency environment.
- Upper-funnel technical expertise - deep technical knowledge of brand-building channels, including Paid Social, Display, OOH, and CTV.
- Data-driven decision making - strong analytical skills with the ability to interpret brand health and brand media data and translate insights into clear actions.
- Budget optimisation & media efficiency - ability to maximise ROI and drive impact with constrained budgets.
- Global mindset - experience working across multiple markets, balancing global consistency with local nuance.
- Stakeholder management & influence - ability to influence key stakeholders and agencies, as well as to guide and align regional teams without direct ownership.
- Strategic storytelling - clear, concise storytelling and the ability to translate complex data into actionable recommendations.
- Commercial acumen - understanding of how paid media investment drives brand demand, revenue, profitability, and brand growth.
- Cross‐functional collaboration - ability to collaborate cross‐functionally with analytics, performance media, content and design teams.
- Governance & best practice development - ability to create scalable frameworks and elevate execution standards globally.
- Project management - capable of working across multiple paid media projects and campaign roll‐outs with multiple stakeholders.
- Experience working with large‐scale global media agencies, ensuring they deliver against both strategic KPIs and operational SLAs.
Additional Information
This is a full‐time role based in London. The position requires a presence in the office 3 days a week. To apply for this role, please submit your application, including a copy of your CV, no later than 8th May 2026. We encourage you to apply as soon as possible; interviews will take place week from April 27th – 15th May 2026 held in person.
COS Brand Media Manager in London employer: Cos
At COS, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration. As a Global Brand Media Manager in London, you will benefit from our commitment to employee growth through continuous learning opportunities and a supportive environment that values innovation. With a focus on global brand strategy and impactful campaigns, you'll be part of a team that not only drives brand awareness but also champions your professional development in a vibrant city.
StudySmarter Expert Advice🤫
We think this is how you could land COS Brand Media Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at COS or similar brands. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous work in paid media. This is your chance to demonstrate how you can shape brand strategies and drive results.
✨Tip Number 3
Prepare for the interview by understanding COS's brand voice and recent campaigns. Tailor your responses to show how your experience aligns with their goals and how you can elevate their media strategy.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at COS.
We think you need these skills to ace COS Brand Media Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that align with the COS Brand Media Manager role. Highlight your expertise in paid media and any relevant campaigns you've managed to show us you're the perfect fit!
Craft a Compelling Cover Letter:Your cover letter is your chance to tell us why you’re passionate about this role. Share your vision for brand media strategy and how you can contribute to COS's goals. Keep it engaging and personal!
Showcase Your Analytical Skills:Since data-driven decision making is key, include examples of how you've used analytics to drive successful campaigns. We want to see how you translate insights into action, so don’t hold back!
Apply Through Our Website:We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Cos
✨Know Your Brand Media Inside Out
Before the interview, dive deep into COS's brand media strategy. Familiarise yourself with their current campaigns and how they align with the global brand point of view. This will not only show your enthusiasm but also help you discuss how your experience can enhance their existing strategies.
✨Showcase Your Analytical Skills
Be prepared to discuss specific examples where you've used data to drive decisions in paid media. Highlight your ability to interpret brand health metrics and translate insights into actionable recommendations. This is crucial for demonstrating your data-driven mindset.
✨Demonstrate Cross-Functional Collaboration
Think of instances where you've successfully collaborated with different teams, such as creative, analytics, or performance media. Share how you navigated stakeholder management and influenced outcomes without direct ownership, as this role requires strong cross-functional collaboration.
✨Stay Ahead of Media Trends
Research the latest trends in paid media, especially in channels like Paid Social, OOH, and CTV. Be ready to discuss how these trends could be leveraged at COS to maintain their leadership in paid advertising. Showing that you're proactive about industry developments will impress your interviewers.
