At a Glance
- Tasks: Lead PPC and Paid Media strategy, manage email marketing, and optimize ads across platforms.
- Company: Join a top skincare brand recognized by ELLE, Vogue, and more, based in Manchester.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and growth.
- Why this job: Be part of an innovative team shaping the future of beauty marketing on TikTok.
- Qualifications: 4+ years in digital marketing and paid media required; experience with Google Ads and analytics is a plus.
- Other info: Opportunity to work with a well-known brand and make a real impact in the beauty industry.
The predicted salary is between 36000 - 60000 £ per year.
Job Description Cortez is partnering with one of TikTok’s biggest names to hit the skincare market, renowned for their positioning in the industry for years they are dominating the sector with their innovative products and sleek branding. Featured and recognised for their products by the likes of ELLE, Vogue, Grazia, BBC, ITV, Metro and many more this is Manchester next biggest brand we all know and love. What you will be doing day to day: Leading the end to end strategy across PPC and Paid Media. Working closely with the wider social team for paid media content. Ownership of the email marketing channel using mail chimp and canva. Producing and managing ads across both Meta and Google. Feeding back analytics and data to optimise paid media content and produce high performing ads. Analysing market trends and top performing ads to boost performance. Supporting with the management and maintenance across the Amazon marketplace . A/B testing across social campaigns. Staying up to date with organic and paid social trends then funnelling them into new strategies. Using google Adwords to boost and optimise all ad campaigns. Qualifications 4+ years experience in digital marketing and paid media Exper…
Paid Media Manager - Beauty employer: Cortez Agency
Contact Detail:
Cortez Agency Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Manager - Beauty
✨Tip Number 1
Familiarize yourself with the latest trends in paid media, especially within the beauty industry. Follow key influencers and brands on platforms like TikTok and Instagram to understand what types of content resonate with audiences.
✨Tip Number 2
Showcase your analytical skills by preparing case studies or examples of how you've optimized ad campaigns in the past. Be ready to discuss specific metrics and results during your interview.
✨Tip Number 3
Network with professionals in the beauty and digital marketing sectors. Attend industry events or webinars to connect with others who may have insights or opportunities related to this role.
✨Tip Number 4
Demonstrate your creativity by preparing a mock campaign or ad strategy that aligns with the brand's aesthetic and values. This will show your proactive approach and understanding of their market positioning.
We think you need these skills to ace Paid Media Manager - Beauty
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing and paid media, especially focusing on PPC strategies and email marketing. Use specific metrics to showcase your achievements.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the beauty industry and how your skills align with the company's innovative approach. Mention any relevant experience with platforms like Meta, Google, and Mailchimp.
Showcase Analytical Skills: Emphasize your ability to analyze market trends and performance data. Provide examples of how you've used analytics to optimize campaigns in previous roles.
Highlight Collaboration Experience: Since the role involves working closely with social teams, mention any past experiences where you collaborated effectively with other departments to achieve marketing goals.
How to prepare for a job interview at Cortez Agency
✨Showcase Your Experience
Make sure to highlight your 4+ years of experience in digital marketing and paid media. Prepare specific examples of successful campaigns you've managed, especially those involving PPC and social media.
✨Demonstrate Analytical Skills
Be ready to discuss how you've used analytics to optimize ad performance. Bring examples of how you've fed back data to improve campaigns, and be prepared to talk about A/B testing results you've achieved.
✨Familiarize Yourself with Tools
Since the role involves using tools like Mailchimp, Canva, Google AdWords, and managing ads on Meta and Google, make sure you are comfortable discussing your proficiency with these platforms and any relevant projects you've completed.
✨Stay Current with Trends
Research the latest trends in both organic and paid social media. Be prepared to share insights on how you would funnel these trends into new strategies for the company, showing that you are proactive and forward-thinking.