Freelance Content Creator in London

About Us

At our organisation, we redefine executive and business support through exceptional problem-solving, proactive execution, and advanced integration of technology and AI. We partner with purpose-led leaders who value strategic collaborators capable of swiftly turning complexity into clarity and challenges into opportunities.

You are highly tech-savvy and naturally leverage tools, including AI, to design, deliver, and scale impactful programs. Whether your background is in program management, operations, product, or enablement, you excel at driving clarity, alignment, and measurable outcomes across complex initiatives. Join a culture that prioritises clarity, practical innovation, and the seamless integration of human intuition with technology and AI-driven efficiency.

About Our Client And The Role

Freelance / Contract | Remote (UK Time Zone Preferred)

Overview

We are seeking an experienced Content Creator to develop engaging learning, enablement, and communication content for enterprise audiences. This role combines instructional design, content strategy, storytelling, and content development. You will be responsible for transforming complex information into clear, practical, and engaging content that helps people learn, perform, and achieve business outcomes.

The ideal candidate is a strong writer, skilled at simplifying technical or complex subject matter, and comfortable working with AI tools to enhance productivity and quality.

Key Responsibilities

• Content Strategy & Storytelling
  • Transform complex products, services, processes, and business concepts into engaging audience-focused content.
  • Analyse briefs and ask insightful questions to understand:
  • Target audience
  • Business objectives
  • Desired behavioural outcomes
  • Success measures
  • Content constraints and requirements
  • Recommend effective content formats, including:
  • Learning materials
  • Job aids
  • Decision trees
  • Playbooks
  • Talk tracks
  • Scenario-based learning
  • Demonstrations
  • Develop clear narrative structures that maintain engagement and support practical application.
• Learning & Enablement Content Development
  • Create a variety of content types, including:
  • Training presentations and slide decks
  • Learning resources and job aids
  • Sales enablement materials
  • Playbooks and toolkits
  • E-learning scripts and module content
  • Video scripts and storyboards
  • Infographics and visual learning content (working alongside designers where required)
  • You will apply adult learning principles to ensure content is relevant, practical, and easy to implement.
• AI-Enhanced Content Creation
  • AI should form part of your professional workflow. Responsibilities include:
  • Using AI tools to support research, outlining, drafting, iteration, and content refinement.
  • Validating all AI-assisted outputs for:
  • Accuracy
  • Tone
  • Inclusivity
  • Brand alignment
  • Using AI to improve clarity, challenge assumptions, strengthen examples, and enhance learner engagement.
  • Maintaining confidentiality and adhering to project-specific AI usage guidelines.
• Subject Matter Translation
  • Convert complex technical, product, or business information into practical, audience-friendly content.
  • Synthesise large volumes of information into concise, high-value outputs.
  • Create realistic business scenarios and examples that support understanding and application.
• Brand & Messaging Consistency
  • Ensure all content aligns with established brand guidelines, tone of voice, and messaging frameworks.
  • Maintain consistency across terminology, formatting, and narrative structure.
  • Deliver concise content that meets defined consumption goals without sacrificing quality or clarity.
• Collaboration
  • Participate in project briefings and stakeholder discussions.
  • Work closely with project leads, designers, learning specialists, and subject matter experts.
  • Identify risks, gaps, or ambiguities early and proactively recommend solutions.
  • Collaborate effectively using Google Workspace and shared documentation environments.
• Quality Assurance
  • Incorporate feedback quickly and accurately.
  • Maintain high standards of quality across all deliverables.
  • Conduct final reviews to ensure:
  • Accuracy
  • Clarity
  • Consistency
  • Usability
  • Adherence to brief
  • Fact-checking and evidence-based claims

Requirements

Essential Experience

• Proven experience creating learning, training, enablement, or educational content for enterprise or B2B audiences.
• Exceptional writing, editing, and storytelling skills.
• Experience translating complex information into accessible and engaging content.
• Strong proficiency with Google Docs and Google Slides.
• Excellent communication and stakeholder management skills.
• Demonstrated experience incorporating AI tools into content creation workflows.

Desirable Experience

• Sales enablement or customer enablement content development.
• Learning & Development (L&D) experience.
• E-learning script writing and LMS content development.
• Experience working with technical products, software, AI, or digital transformation initiatives.

What Success Looks Like

You are likely to thrive in this role if you are:

• Outcome-focused and able to connect content to measurable business impact.
• Fast, organised, and able to work independently.
• Detail-oriented with a strong eye for consistency and quality.
• Curious and proactive when gathering information.
• Collaborative, adaptable, and comfortable receiving feedback.
• Committed to producing high-quality work with minimal supervision.

Benefits

Why Join? This is an opportunity to join a collaborative and ambitious team where you can make an immediate impact. You'll work on meaningful projects, help drive operational excellence, and play a key role in ensuring successful delivery across the business.