At a Glance
- Tasks: Analyse marketing performance and create insightful reports to drive strategic decisions.
- Company: Join a dynamic marketing team at Corston, focused on innovation and growth.
- Benefits: Flexible part-time hours, competitive pay, and opportunities for professional development.
- Other info: Collaborative environment with a focus on career growth and learning.
- Why this job: Make a real impact by turning data into actionable insights that shape marketing strategies.
- Qualifications: Experience in marketing analytics and strong skills in web analytics and data visualisation.
The predicted salary is between 20 - 25 £ per hour.
The Marketing Analyst is the measurement engine of the marketing team. You bring clarity to how Corston's marketing is performing across channels and audiences, build the reporting and dashboards the team relies on, and surface the insights that shape where we invest. Your primary focus will be digging into how our paid media campaigns perform as a primary focus, but also working across the web, CRM, and commercial data to connect activity to outcomes, making the case for what we should do next. The marketing team has trusted, timely, single-source reporting and makes decisions from it. Spend is allocated more effectively over time based on clear performance insight. Analysis routinely transforms concepts into concrete actions that drive revenue.
Key Responsibilities
- Measure campaign and channel performance against targets, reporting on spend, CPA, CAC, ROI/ROAS, conversion, and contribution to revenue.
- Analyse the customer journey across touchpoints and support attribution and budget-allocation decisions.
- Partner with various functions across the marketing department on web analytics (GA4), funnels, behaviour, on-site performance, and CRO measurement.
- Build and maintain marketing dashboards and regular reporting across channels, with primary focus on paid media (search, social, display), but also looking at web, email/CRM, organic, and showroom/retail where data allows.
- Partner with team leads to deliver in-depth analytics, segmentation performance, retention, LTV, and cohort analysis.
- Pull together commercial and sales data to connect marketing activity to revenue across B2C and trade channels, highlighting the impact that these channels have in our wider marketing mix.
- Support market and audience research, competitor tracking, category trends, and customer insight to inform strategy and planning.
- Turn analysis into clear, actionable recommendations and present them to marketing and commercial stakeholders.
- Help maintain data quality, tracking, and tagging standards (UTMs, conversion tracking, data layer) in partnership with the wider team.
Skills, Knowledge and Expertise
- Experience in a marketing analytics, performance, or insight role.
- Strong with web analytics (GA4) and confident handling and visualising data (Excel/Sheets to an advanced level; Looker Studio, Power BI, or Tableau).
- Understanding of digital marketing channels and the metrics that matter for each (paid media, email/CRM, SEO, e-commerce).
- Able to translate complex data into a clear story and a recommended course of action.
- SQL or familiarity with querying data directly.
- Exposure to attribution modelling and media‑mix thinking.
- Experience across both B2C and B2B, and/or in a multi‑channel retail environment.
- Detail‑oriented, curious, and commercially minded.
Marketing Analyst in Malmesbury employer: Corston Architectural Detail
Corston is an exceptional employer that fosters a collaborative and innovative work culture, particularly for the Marketing Analyst role based in Kingsway, UK. Employees benefit from flexible part-time hours, opportunities for professional growth through hands-on analytics experience, and a supportive team environment that values data-driven decision-making. With a focus on employee development and a commitment to impactful marketing strategies, Corston provides a rewarding workplace for those looking to make a significant contribution to the company's success.
Contact Details:
Corston Architectural Detail Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Analyst in Malmesbury
✨Get Involved in Local Events
Marketing pros thrive on connections, so why not get yourself out there? Attend local events or trade shows related to marketing-communications. These are great opportunities to meet potential employers and other marketers who might have insider info about openings at places like Corston Architectural Detail.
✨Utilise Marketing Communities
Join online marketing communities and forums. Platforms like LinkedIn or Facebook have groups specifically for marketing and communications where job leads get shared frequently. Engage in conversations to showcase your knowledge and make connections that could lead to your part-time position!
✨Showcase Your Skills Online
As you’re looking for part-time work, having a strong online presence can really help us. Create a portfolio website to showcase your campaigns, writing, and any projects you've worked on. Share your expertise on social media; it helps you to stand out to potential employers like Corston Architectural Detail.
✨Apply Through Our Website
When you spot a part-time role, especially at places like Corston Architectural Detail, don’t hesitate to apply directly through our website! This shows your enthusiasm and commitment right from the start. Plus, it often gives you a better chance of getting noticed in the application pile.
We think you need these skills to ace Marketing Analyst in Malmesbury
Some tips for your application 🫡
Show Off Your Creative Flair:In marketing communications, we love to see creativity shine through! Use your CV and cover letter to showcase any campaigns you've worked on or even personal projects that highlight your skills. Whether it's social media content, email marketing, or branding, let your unique voice and ideas shine.
Know the Market and the Company:Before applying to Corston Architectural Detail, do a little homework on their marketing approach and campaigns. Tailor your application to reflect your understanding of their brand voice. Mention specific examples of their work that resonate with you in your cover letter - it shows you’re genuinely interested and engaged!
Flexibility is Key:Since this is a part-time role, don’t forget to highlight your availability in your application. We want to see your openness to work flexible hours that fit both your schedule and the company's needs. This shows you’re prepared and committed!
Include Your Portfolio:If you’ve got a portfolio or even a few examples of your work, make sure to attach them or link to them in your application. We want to see what you’ve created, whether it's blogs, social media posts, or PR materials. It’s an excellent way to demonstrate your skills and experiences visually!
How to prepare for a job interview at Corston Architectural Detail
✨Show Off Your Portfolio
Make sure to bring along some examples of your past work, whether it’s social media campaigns, email newsletters, or any content you’ve created. You'll want to showcase your style and effectiveness—this is our chance to shine a light on our creative side!
✨Brush Up on Marketing Tools
Be prepared to chat about the marketing tools you’ve used, like Google Analytics, Hootsuite, or Canva. Familiarity with these platforms can really set us apart and show that we're ready to dive in and start contributing from day one.
✨Emphasise Your Flexibility and Learning Mindset
Since this is a part-time gig, let’s talk about how you plan to manage your time effectively while juggling other commitments. Employers love candidates who can learn quickly and adapt—so highlight your willingness to grow in the role!
✨Bring Questions About Team Dynamics
Ask about the team you’ll be working with and how communications flow within the company. This shows that we’re not just interested in the role, but also in how we’ll fit into their existing marketing squad at Corston Architectural Detail—it's all about teamwork!