At a Glance
- Tasks: Support sales and marketing across EMEA, managing distributor relationships and executing local campaigns.
- Company: Join a sports tech company dedicated to enhancing athlete performance through innovative solutions.
- Benefits: Flexible working arrangements, 25 days paid vacation, and performance-based bonuses.
- Other info: Opportunity for travel and participation in exciting trade events across Europe.
- Why this job: Be part of a dynamic team that values creativity and ownership in the sports industry.
- Qualifications: 3+ years in sales or trade marketing within the sporting goods sector, with strong analytical skills.
The predicted salary is between 51750 - 63250 £ per year.
We are a sports technology company dedicated to developing the best training solutions for athletes worldwide. Our mission is to leverage technology to solve the challenges athletes and sports enthusiasts face, helping them train smarter and perform at their best. Our aim is to deliver the best product while staying approachable, customer-focused, and ensuring that customer feedback directly shapes our innovation.
Our team spans across the globe. Our hardware and product engineering power comes from our headquarters in China, whereas our local teams in North America and Europe run marketing, sales, operations, and customer support to stay firmly connected in the local communities we serve. We are a team of doers, creative heads, sports lovers, and curious learners who thrive on ownership, trust, flexibility and team spirit.
ABOUT THE ROLE
We are looking for a collaborative, high-performing Sales & Trade Marketing Specialist EMEA to support sales and marketing activity across a portfolio of markets within the EMEA region. Reporting to the Sales Manager EMEA, you will be the go-to person for distributors, retail partners, and localized marketing execution across our EMEA Markets, of which we don't yet have a direct presence.
Your main playground will be distributor relationships, localized marketing campaigns, retail activations and high-impact events.
YOUR PLAYGROUND
- Be the go-to person for distributors across your assigned EMEA markets. Monitor sell-through performance, manage reorder cycles, demand forecasting, and ensure product availability.
- Own distributor communication, serving as the primary point of contact to selected business partners. Communicate delivery timelines, product availability, and new product launches while maintaining strong business relationships.
- Plan and execute localized marketing campaigns, community events, and retail activations, tailored to each market's unique culture and consumer behavior.
- Represent COROS at trade shows, expos, and community events across your markets. Plan booth setup, product demonstrations, and partner engagement activities.
- Conduct ongoing research on competitor activity and consumer trends. Provide actionable insights to shape regional strategy and product allocation.
- Oversee retail display standards, POS material deployment, and merchandising consistency across partner stores in the region.
- Track KPIs, including activations, sell-through rates, campaign ROI, and distributor performance, to measure business health and identify growth opportunities.
WHAT YOU BRING TO THE STARTING LINE
- Professional Background
- Experience: 3+ years of experience within the sporting goods industry across Sales, or Trade Marketing.
- Multi-Market Exposure: Proven experience managing or operating across different European markets and regions simultaneously is a big plus.
- Category Knowledge: Experience within the Running and Cycling categories is a significant advantage.
- Key competencies: Highly organized, proactive, and detail-oriented with the ability to solve complex operational challenges independently and communicate clearly and concisely.
- Analytical skills: Strong analytical skills with a proven track record of translating sell-through and POS data into strategic action plans.
- Other Key Requirements
- Brand fit: Sports enthusiasm and genuine excitement to help us elevate sports performance for everyday and elite athletes through technology.
- Language: Fluency in Business English (written and spoken). Additional European languages are a plus.
- Flexibility: Willingness to travel for key trade events and market visits, including occasional weekend availability.
- Location: Being based in Europe, preferably in the UK (Manchester area).
OUR SETUP
- Working Mode: Flexible, remote- or hybrid working arrangement if being based close to one of our hubs in Skipton (GB), Almere (NL), Linz (AT), or Almería (ES).
- Travel: Up to 30% travel required across assigned EMEA markets.
- Work-Life Rhythm: This role is tied to the pace of the sports calendar and trade show season. To make up for work during weekend events, COROS offers days off in lieu so you can recharge.
- Start Date: We are ready when you are.
PACKAGE & BENEFITS
- Work in a dynamic, motivated, and growing team.
- Creative freedom and space for independent work.
- Flat hierarchy with short decision-making processes.
- 25 days of paid vacation plus standard local holidays.
- Compensation: The base salary range for this position starts at £30,000 annually with the possibility to earn a performance-based bonus on top. The final offer depends on your experience, background, and location.
Sales & Trade Marketing Specialist EMEA in Skipton employer: COROS
At our sports technology company, we pride ourselves on being an excellent employer by fostering a dynamic and collaborative work culture that values creativity and independence. With flexible working arrangements and a commitment to employee growth, we empower our team members to thrive while making a meaningful impact in the sports industry. Located in the vibrant Manchester area, we offer competitive benefits, including generous vacation time and performance-based bonuses, ensuring our employees feel valued and motivated.
StudySmarter Expert Advice🤫
We think this is how you could land Sales & Trade Marketing Specialist EMEA in Skipton
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales & Trade Marketing Specialist EMEA at COROS, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including COROS. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales & Trade Marketing Specialist EMEA. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales & Trade Marketing Specialist EMEA in Skipton
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for COROS:When writing your cover letter, make sure to tailor your message specifically for COROS. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at COROS
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show COROS that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show COROS that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with COROS’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
