At a Glance
- Tasks: Drive customer acquisition through optimised paid media campaigns and data-driven marketing.
- Company: Evaro, a fast-growing startup revolutionising healthcare with technology.
- Benefits: Competitive salary, pension scheme, and professional development opportunities.
- Other info: Collaborative environment with high-impact projects and regular team events.
- Why this job: Join a passionate team and shape the future of digital healthcare.
- Qualifications: 3+ years in performance marketing with strong analytical skills.
The predicted salary is between 28800 - 48000 £ per year.
Our mission? To increase accessibility to prescription medications and improve health outcomes by providing a seamless, technology-driven solution that empowers brands to integrate digital health services effortlessly. Evaro strives to build the online banking for UK healthcare.
Our journey: Evaro was founded in 2018 by Dr Thuria Wenbar and Dr Oskar Wenbar after realising that 25% of A&E consultations and 40% of GP appointments focused on minor health conditions. Starting as an online service for e-Surgery and e-Pharmacy, Evaro has since expanded its offerings to support 13.5 million patients across NHS and private healthcare services in the UK.
Our values: Put Patients First | Teamwork Makes It Work | Level Up | Embrace Innovation
Join us as a Performance Marketer to accelerate customer acquisition, optimise paid media performance, and support our growth across digital channels. You will play a key role in driving ROI and supporting data-driven marketing initiatives across the business. You will report to the Marketing Manager and collaborate closely with the wider Marketing team.
As a Performance Marketer at Evaro, you will:
- Plan, execute and optimise paid media campaigns across channels (especially Google) to drive customer acquisition and revenue growth.
- Manage campaign optimisation to maximise ROI and hit key performance metrics (CPA, ROAS).
- Conduct A/B testing on ad copies, landing pages and audience segments to continuously improve campaign performance.
- Monitor campaign metrics and competition performance to provide actionable insights to the Marketing Manager.
- Collaborate with Data Analyst, designers and developer in the marketing team to improve funnel conversion rates.
About you:
Essential Skills, Experience & Qualifications:
- 3yr+ relevant experience in performance marketing campaigns such as Google Ads.
- Strong analytical skills with proficiency in Google Analytics, campaign management platforms and Excel/Google Sheets.
- Hands-on experience managing substantial media budgets (£100k+ monthly) and demonstrable track record of achieving performance targets.
- Deep understanding of digital marketing metrics, attribution models and conversion funnel optimisation.
- Ability to work collaboratively with cross-functional teams including creative, clinical and data.
Desirable Skills, Experience & Qualifications:
- Experience working with Meta Ads Manager, Bing, LinkedIn Campaign Manager, etc.
- Familiarity with Google Tag Manager.
- Experience scaling performance marketing programmes in high-growth environments.
What you can expect:
- Work in a fast-growing startup redefining healthcare through technology and data.
- Collaborate with innovative clients and a passionate, forward-thinking team.
- Take on high-impact projects that directly shape the future of digital healthcare.
- Embrace innovation in a company centred on technology-driven solutions.
Perks:
- Competitive salary.
- Pension scheme.
- Opportunities for professional development and growth.
- A modern office based just outside of Norwich.
- Regular team building and events.
Our hiring process:
- Online initial conversation with our Talent Partner (Kate).
- On-site Interview with the Hiring Manager.
- On-site business case to connect with the team and experience the company culture.
- Offer.
Location: Norwich
PPC Specialist Norwich · Fully Remote employer: Cornerstone VC
Evaro is an exceptional employer that prioritises innovation and teamwork, offering a dynamic work environment where you can make a real impact in the healthcare sector. With a focus on professional development and a competitive salary, employees enjoy the benefits of working in a fast-growing startup that values collaboration and creativity. Located just outside Norwich, Evaro provides a modern office space and regular team-building events, fostering a supportive culture that empowers individuals to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land PPC Specialist Norwich · Fully Remote
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend webinars, and join relevant groups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their mission and values, especially how they relate to healthcare innovation. This will help you connect your skills to what they’re looking for.
✨Tip Number 3
Showcase your skills with a portfolio or case studies. If you've run successful PPC campaigns before, bring them to the table! Demonstrating your past successes can really set you apart from other candidates.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at Evaro.
We think you need these skills to ace PPC Specialist Norwich · Fully Remote
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the PPC Specialist role. Highlight your experience with Google Ads and any relevant performance marketing campaigns you've managed. We want to see how your skills align with our mission at Evaro!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for digital marketing and how you can contribute to our goal of improving health outcomes. Let us know why you're excited about joining our team at Evaro.
Showcase Your Analytical Skills:Since we value strong analytical skills, be sure to mention your proficiency in Google Analytics and any experience with campaign optimisation. We love data-driven insights, so give us examples of how you've used analytics to drive results!
Apply Through Our Website:Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Cornerstone VC
✨Know Your PPC Stuff
Make sure you brush up on your knowledge of PPC campaigns, especially Google Ads. Be ready to discuss your past experiences managing substantial media budgets and how you've achieved performance targets. This will show that you’re not just familiar with the tools but have real-world experience.
✨Show Off Your Analytical Skills
Since the role requires strong analytical skills, prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of how you've monitored campaign metrics and provided actionable insights. This will demonstrate your ability to optimise campaigns effectively.
✨Collaborate Like a Pro
Evaro values teamwork, so be ready to discuss how you've worked with cross-functional teams in the past. Share specific examples of how you collaborated with designers, data analysts, or other departments to improve campaign performance. This will highlight your ability to work well within a team.
✨Embrace Innovation
Evaro is all about innovation, so think of ways you can bring fresh ideas to the table. Prepare to discuss any innovative strategies you've implemented in your previous roles, especially in high-growth environments. This will show that you align with their mission and values.
