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- Tasks: Lead marketing efforts for a speciality coffee brand, from strategy to execution.
- Company: Join a thriving coffee brand with four locations focused on organic growth.
- Benefits: Enjoy a creative work environment and opportunities for personal growth.
- Why this job: Be part of a dynamic team that values creativity and community engagement.
- Qualifications: Experience in content creation and digital marketing is essential.
- Other info: Ideal for coffee lovers eager to make an impact in the hospitality industry.
The predicted salary is between 28800 - 43200 £ per year.
A speciality coffee brand with four thriving locations is hiring a Marketing Manager to take ownership of its marketing efforts and contribute to its ongoing growth. With a strong focus on organic expansion, this role offers the opportunity to work across all aspects of marketing, from strategy to execution. The ideal candidate is a dynamic all-rounder who understands how to create and deliver impactful marketing campaigns both digitally and offline. This role is suited to someone eager to grow with the brand, bringing creativity, strategic thinking, and hands-on execution to every aspect of marketing.
Key Responsibilities:
- Develop and implement a marketing strategy to enhance brand awareness and customer engagement.
- Create high-quality content from scratch, including social media posts, email campaigns, website content, and promotional materials.
- Manage and optimise the brand’s digital presence, including social media, SEO, and paid campaigns.
- Build and nurture a loyal brand community, engaging directly with customers and coffee enthusiasts.
- Identify and execute collaborations and partnerships that align with the brand’s values and vision.
- Monitor and analyse marketing performance, using insights to refine and improve campaigns.
Requirements:
- Experience in content creation and brand storytelling.
- Strong knowledge of digital marketing, including social media, email marketing, paid advertising, and SEO.
- A hands-on approach with the ability to strategise and execute marketing initiatives independently.
- A proactive, self-motivated individual who thrives in a fast-paced, entrepreneurial environment.
- A genuine interest in coffee, hospitality, and community-building is highly desirable.
Marketing Manager – Speciality Coffee Brand employer: CORElevate
Contact Detail:
CORElevate Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager – Speciality Coffee Brand
✨Tip Number 1
Familiarise yourself with the speciality coffee industry. Understanding current trends, customer preferences, and key players will help you speak confidently about how you can contribute to the brand's growth.
✨Tip Number 2
Showcase your creativity by preparing a mock marketing campaign for the brand. This could include ideas for social media posts or email campaigns that align with their values, demonstrating your hands-on approach and strategic thinking.
✨Tip Number 3
Network within the coffee community. Attend local coffee events or join online forums to connect with enthusiasts and professionals. This not only shows your passion but also helps you gather insights that could be valuable in your role.
✨Tip Number 4
Prepare to discuss your experience with digital marketing tools and analytics. Be ready to share specific examples of how you've used data to refine campaigns, as this is crucial for optimising the brand’s digital presence.
We think you need these skills to ace Marketing Manager – Speciality Coffee Brand
Some tips for your application 🫡
Understand the Brand: Before applying, take some time to understand the speciality coffee brand's values, mission, and target audience. This knowledge will help you tailor your application to align with their vision.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in content creation, digital marketing, and brand storytelling. Provide specific examples of successful campaigns you've managed or contributed to.
Showcase Your Creativity: Since the role requires creativity, include samples of your work, such as social media posts or marketing materials you've created. This will demonstrate your ability to produce high-quality content.
Tailor Your Application: Customise your cover letter to reflect your enthusiasm for the coffee industry and community-building. Mention how your skills and experiences make you a perfect fit for the Marketing Manager position.
How to prepare for a job interview at CORElevate
✨Show Your Passion for Coffee
Make sure to express your genuine interest in coffee and the speciality coffee culture during the interview. Share any personal experiences or knowledge you have about coffee, as this will demonstrate your enthusiasm and alignment with the brand's values.
✨Prepare a Marketing Strategy Example
Come prepared with a case study or example of a marketing strategy you've developed in the past. Highlight how you approached the project, the results achieved, and how it relates to enhancing brand awareness and customer engagement, which is crucial for this role.
✨Demonstrate Your Content Creation Skills
Be ready to discuss your experience in content creation and brand storytelling. Bring examples of high-quality content you've produced, such as social media posts or email campaigns, and explain how they contributed to the overall marketing goals.
✨Discuss Your Digital Marketing Knowledge
Since the role requires strong digital marketing skills, be prepared to talk about your experience with SEO, social media management, and paid advertising. Share specific tools or platforms you’ve used and how you’ve optimised campaigns for better performance.
