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- Tasks: Drive brand growth and manage key accounts in the spirits industry.
- Company: Join a leading global spirits brand known for innovation and quality.
- Benefits: Competitive salary, performance bonuses, and career development opportunities.
- Other info: Collaborative culture with opportunities for networking and professional growth.
- Why this job: Be part of an exciting industry and make a real impact on brand presence.
- Qualifications: Experience in On-Trade sales and a passion for premium spirits.
The predicted salary is between 45000 - 45000 £ per year.
Join one of the world's leading spirits portfolio brands, where innovation, quality, and passion fuel everything they do. They are committed to delivering exceptional products and experiences that inspire their customers and communities, not to mention own one of the most instantly recognizable spirit portfolios across the world.
My client is searching for a dynamic and commercially driven Brand Development Manager to accelerate growth in the On-Trade sector. This role is pivotal in expanding market share across multiple and independent on-trade venues across the territory, with the ability to sell in spirits and drive brand awareness. This role requires experience working across the Drinks FMCG Spirits category along with managing distribution and activations.
What this business offers:
- A competitive salary and performance-based bonuses.
- Opportunities for professional development and career growth.
- The chance to work with a globally recognized brand in an exciting and dynamic industry.
- A collaborative and supportive work culture.
Brand Development Manager responsibilities include:
- Win and manage key On-Trade accounts, securing listings and driving sales in independent and multi-site groups.
- Develop and execute a strategic growth plan, identifying new business opportunities and enhancing existing partnerships.
- Collaborate with marketing teams to deliver best-in-class activations, ensuring strong brand presence at point-of-sale.
- Build long-term relationships with key buyers, distributors, and retail decision-makers to maximize brand performance.
- Negotiate commercial terms, promotions, and trade agreements to drive revenue and profitability.
- Monitor market trends, competitor activity, and sales performance to refine strategies and identify areas for growth.
The Ideal Brand Development Manager candidate:
- Proven track record in On-Trade sales within the spirits, drinks, or FMCG industry.
- Strong understanding of the on-trade sector, with a network across independent and multi-site groups.
- Commercially astute with experience in account management, business development, and negotiations.
- Ability to lead trade marketing initiatives and drive impactful brand activations.
- Entrepreneurial mindset with the ability to work autonomously while contributing to a collaborative team.
- Passion for premium spirits and brand building.
Brand Development Manager in Stoke-on-Trent employer: COREcruitment Ltd
Contact Detail:
COREcruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Development Manager in Stoke-on-Trent
✨Tip Number 1
Network like a pro! Attend industry events, tastings, and trade shows to meet key players in the spirits world. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Show your passion for the brand! When you get the chance to chat with potential employers, let your enthusiasm for premium spirits shine through. It’s all about making a memorable impression.
✨Tip Number 3
Be ready to talk strategy! Prepare to discuss how you would approach growing market share and driving sales in the on-trade sector. Having a solid plan can set you apart from the competition.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of opportunities waiting for you, and applying directly can give you an edge. Let’s get you that dream job!
We think you need these skills to ace Brand Development Manager in Stoke-on-Trent
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Brand Development Manager role. Highlight your experience in On-Trade sales and any relevant achievements in the spirits or FMCG industry. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for premium spirits and brand building. Tell us why you're the perfect fit for this role and how you can help drive growth in the On-Trade sector.
Showcase Your Network: If you've got connections in the on-trade sector, flaunt them! Mention any key relationships with buyers or distributors that could benefit our brand. We love seeing candidates who can leverage their network to boost brand performance.
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our dynamic team!
How to prepare for a job interview at COREcruitment Ltd
✨Know Your Spirits
Make sure you brush up on your knowledge of the spirits industry, especially the brands and products the company represents. Being able to discuss their portfolio confidently will show your passion and understanding of the market.
✨Showcase Your Sales Skills
Prepare specific examples from your past experiences where you've successfully driven sales or managed key accounts. Use metrics to highlight your achievements, as numbers speak volumes in the FMCG sector.
✨Understand the On-Trade Landscape
Familiarise yourself with the current trends and challenges in the on-trade sector. Be ready to discuss how you would approach expanding market share and building relationships with independent and multi-site venues.
✨Be Ready to Negotiate
Since negotiation is a key part of the role, prepare for potential scenarios where you might need to negotiate terms or promotions. Think about your strategies and be ready to demonstrate your commercial acumen during the interview.