Regional Sales Manager

Regional Sales Manager

Full-Time 28000 - 42000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Manage sales pipeline, build client relationships, and execute strategic sales plans.
  • Company: Join a leading brewery in Northern England, passionate about beer and innovation.
  • Benefits: Enjoy a competitive salary, bonus potential, and career progression opportunities.
  • Why this job: Be part of a dynamic team, influence the market, and grow your career in a mission-driven environment.
  • Qualifications: Experience in regional on-trade sales, strong communication skills, and a passion for beer.
  • Other info: Field-based role with autonomy in a key growth region.

The predicted salary is between 28000 - 42000 £ per year.

Overview

Regional Sales Manager – Leading Northern Brewery – Lancashire – Up to £35,000 plus package

This is a field-based role in the On-Trade sector with a brewery in the North of England. The successful candidate will manage a pipeline of prospects, work with existing accounts across the beer sector, and build relationships with key decision-makers – not to mention the excitement of new business.

Responsibilities

  • Develop and execute a strategic sales plan to increase distribution and grow On-Trade sales.
  • Identify and secure new accounts within IFT and multiples, expanding into untapped venues.
  • Build and maintain strong relationships with existing clients, ensuring excellent service and ongoing growth.
  • Stay up-to-date on market trends, competitor activity, and consumer preferences within the low & no alcohol category.
  • Work closely with the national sales team, marketing, and distribution partners to ensure smooth execution of initiatives and promotional campaigns.
  • Track sales performance and provide regular updates, insights, and recommendations to senior management.

Ideal Candidate

  • Experience in regional on-trade sales, particularly with IFT and independent sites.
  • Passion for beer, strong relationship-building, and an enthusiastic personality.
  • Strong commercial acumen with the ability to negotiate deals and win new business.
  • Excellent verbal and written communication skills, with the ability to influence key decision-makers.

What they offer

  • A competitive salary with bonus potential
  • Autonomy and ownership of a key region in growth strategy
  • Career progression in a dynamic, mission-driven company

Application

If you are interested, please forward updated CVs to Mark at COREcruitment / Mark@corecruitment.com

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Regional Sales Manager employer: COREcruitment Ltd

Join a leading brewery in Lancashire as a Regional Sales Manager, where you will enjoy a vibrant work culture that fosters autonomy and encourages personal growth. With a competitive salary and bonus potential, this role offers the chance to make a significant impact in the On-Trade sector while working alongside passionate colleagues who share your enthusiasm for beer. The company is committed to your career progression, providing ample opportunities to develop your skills and advance within a dynamic, mission-driven environment.
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Contact Detail:

COREcruitment Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Regional Sales Manager

✨Tip Number 1

Network within the beer industry and attend local events or trade shows. This will help you meet key decision-makers and gain insights into the latest trends, which can be invaluable when discussing your potential role.

✨Tip Number 2

Research the brewery's current market position and their competitors. Understanding their strengths and weaknesses will allow you to tailor your approach and demonstrate how you can contribute to their growth strategy.

✨Tip Number 3

Prepare to discuss specific examples of how you've successfully built relationships and secured new accounts in previous roles. This will showcase your experience and ability to thrive in a similar environment.

✨Tip Number 4

Familiarise yourself with the low & no alcohol category, as this is a growing segment. Being knowledgeable about consumer preferences in this area will set you apart from other candidates and show your commitment to the role.

We think you need these skills to ace Regional Sales Manager

Sales Strategy Development
Relationship Management
Negotiation Skills
Market Analysis
Communication Skills
Account Management
Pipeline Management
Commercial Acumen
Team Collaboration
Customer Service Excellence
Trend Awareness in Beverage Industry
Field Sales Experience
Problem-Solving Skills
Presentation Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in regional on-trade sales, particularly with IFT and independent sites. Emphasise your relationship-building skills and any achievements in securing new accounts.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the beer industry and your understanding of market trends. Mention specific examples of how you've successfully managed client relationships and driven sales growth.

Highlight Key Skills: In your application, focus on your strong commercial acumen and negotiation skills. Provide examples of how you've influenced key decision-makers in previous roles to demonstrate your ability to win new business.

Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.

How to prepare for a job interview at COREcruitment Ltd

✨Know Your Market

Familiarise yourself with the latest trends in the beer sector, especially within the low & no alcohol category. Being able to discuss current market dynamics and competitor activities will show your potential employer that you are proactive and knowledgeable.

✨Demonstrate Relationship-Building Skills

Prepare examples of how you've successfully built and maintained relationships with clients in previous roles. Highlight your ability to influence key decision-makers, as this is crucial for a Regional Sales Manager.

✨Showcase Your Strategic Thinking

Be ready to discuss your approach to developing and executing a sales plan. Think about how you would identify new accounts and expand into untapped venues, and be prepared to share specific strategies you've used in the past.

✨Communicate Clearly and Confidently

Practice articulating your thoughts clearly, both verbally and in writing. Strong communication skills are essential for this role, so ensure you can convey your ideas effectively during the interview.

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