At a Glance
- Tasks: Lead partnership strategy and develop innovative brand activations for live events.
- Company: Join a dynamic live events business focused on creating unforgettable experiences.
- Benefits: Enjoy competitive pay, flexible working options, and exciting corporate perks.
- Why this job: Be at the forefront of brand engagement and drive impactful sponsorships in a vibrant industry.
- Qualifications: Proven experience in sponsorship sales with a strong network in food, drink, and lifestyle sectors.
- Other info: This role offers the chance to work with senior leaders and shape the future of brand partnerships.
The predicted salary is between 43200 - 72000 £ per year.
Are you a commercially driven, creative partnerships leader with a passion for live experiences and brand engagement? We are looking for a Director of Brand Partnerships for a large live events business to take their commercial strategy to the next level. Reporting to senior leadership, this is a pivotal role designed to build long-term brand alliances, create innovative partnership propositions, and deliver tangible revenue growth through high-impact sponsorships and brand activations.
Key Focus Areas
- Develop and lead partnership strategy across multiple event formats
- Identify new commercial opportunities with brands, venues, and agencies
- Create compelling propositions for brand activations, fan zones, and seasonal experiences
- Build strategic relationships with household-name food & beverage brands
- Deliver sponsorship deals that offer clear ROI and meaningful audience engagement
- Collaborate cross-functionally with marketing, operations, and revenue teams
- Lead a high-performing partnerships and brand activation team
What You'll Bring
- Proven experience in sponsorship sales and partnership development
- A strong network across brands and agencies - particularly in food, drink, and lifestyle sectors
- Strategic mindset with the ability to craft tailored, commercially viable partnership packages
- Strong financial and commercial acumen
- Confidence working with senior stakeholders, including brand and C-suite leaders
- A passion for live events, fan engagement, and experiential marketing
Director of Brand Partnerships employer: COREcruitment Ltd
Contact Detail:
COREcruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Brand Partnerships
✨Tip Number 1
Network actively within the live events and brand partnership sectors. Attend industry conferences, workshops, and networking events to meet potential collaborators and decision-makers from brands and agencies.
✨Tip Number 2
Showcase your understanding of the food, drink, and lifestyle sectors by staying updated on trends and innovations. This knowledge will help you create compelling propositions that resonate with potential partners.
✨Tip Number 3
Prepare to discuss specific examples of successful sponsorship deals you've led in the past. Highlight how these partnerships delivered ROI and engaged audiences, as this will demonstrate your capability to drive results.
✨Tip Number 4
Familiarise yourself with StudySmarter's brand values and mission. Understanding our culture and objectives will allow you to align your strategies with our goals, making you a more attractive candidate for the role.
We think you need these skills to ace Director of Brand Partnerships
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sponsorship sales and partnership development. Emphasise your network within the food, drink, and lifestyle sectors, as well as any successful campaigns you've led.
Craft a Compelling Cover Letter: In your cover letter, express your passion for live events and brand engagement. Discuss how your strategic mindset and experience can contribute to building long-term brand alliances and driving revenue growth.
Showcase Your Achievements: Include specific examples of past successes in creating innovative partnership propositions and delivering sponsorship deals. Quantify your achievements where possible to demonstrate clear ROI and audience engagement.
Research the Company: Familiarise yourself with the company's previous events and partnerships. Understanding their brand values and target audience will help you tailor your application and show how you can align with their goals.
How to prepare for a job interview at COREcruitment Ltd
✨Showcase Your Network
Make sure to highlight your connections within the food, drink, and lifestyle sectors. Discuss specific brands or agencies you've worked with and how those relationships have led to successful partnerships in the past.
✨Demonstrate Strategic Thinking
Prepare examples of how you've crafted tailored partnership packages that delivered clear ROI. Be ready to discuss your thought process and the strategies you employed to identify new commercial opportunities.
✨Passion for Live Events
Express your enthusiasm for live experiences and fan engagement. Share personal anecdotes or insights from previous roles that illustrate your commitment to creating memorable brand activations.
✨Engage with Senior Stakeholders
Be prepared to discuss your experience working with C-suite leaders and how you've successfully navigated those relationships. Highlight your confidence in presenting ideas and negotiating deals that align with both brand goals and audience engagement.