CRM Manager

CRM Manager

London Full-Time 28800 - 43200 Β£ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead guest engagement and retention strategies for design-led lifestyle hotels.
  • Company: Join a dynamic team focused on creating memorable hospitality experiences.
  • Benefits: Enjoy flexible working options and exciting corporate perks.
  • Why this job: Be part of a creative culture that values data-driven decision-making and personalisation.
  • Qualifications: Looking for detail-oriented individuals with a passion for CRM and hospitality.
  • Other info: Opportunity to shape guest experiences and drive impactful marketing campaigns.

The predicted salary is between 28800 - 43200 Β£ per year.

We\’re looking for a strategic and detail-oriented CRM Manager to lead guest engagement and retention strategies across a collection of design-led lifestyle hotels.

As CRM Manager, you\’ll oversee everything from database segmentation and campaign planning to automation and post-stay journeys. If you\’re data-driven, hospitality-minded, and passionate about personalisation at scale, this is the role f

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Please click on the apply button to read the full job description

CRM Manager employer: COREcruitment International

As a leading player in the hospitality sector, we pride ourselves on fostering a vibrant work culture that values creativity and innovation. Our commitment to employee growth is evident through tailored training programmes and opportunities for career advancement, all set against the backdrop of our stylish hotels in prime locations. Join us to be part of a dynamic team where your contributions directly enhance guest experiences and drive our brand forward.
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Contact Detail:

COREcruitment International Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land CRM Manager

✨Tip Number 1

Familiarise yourself with the latest CRM tools and technologies that are popular in the hospitality industry. Being knowledgeable about platforms like Salesforce or HubSpot can give you an edge during discussions.

✨Tip Number 2

Showcase your understanding of customer segmentation strategies. Prepare examples of how you've successfully targeted different customer groups in previous roles, as this will demonstrate your strategic thinking.

✨Tip Number 3

Research the specific design-led lifestyle hotels in our collection. Understanding their brand values and target audience will help you tailor your approach and show genuine interest in the role.

✨Tip Number 4

Network with professionals in the hospitality and CRM fields. Attend relevant events or join online forums to connect with others who can provide insights or even referrals for the position.

We think you need these skills to ace CRM Manager

Customer Relationship Management (CRM) Software Proficiency
Data Analysis and Interpretation
Database Segmentation Techniques
Campaign Planning and Execution
Email Marketing Automation
Guest Engagement Strategies
Personalisation Techniques
Project Management Skills
Attention to Detail
Strong Communication Skills
Problem-Solving Skills
Understanding of Hospitality Industry Trends
Analytical Thinking
Adaptability to Changing Market Conditions

Some tips for your application 🫑

Understand the Role: Read the job description thoroughly to grasp the key responsibilities and skills required for the CRM Manager position. Tailor your application to highlight your experience in guest engagement, database management, and campaign planning.

Showcase Relevant Experience: In your CV and cover letter, emphasise your previous roles related to CRM, particularly in hospitality or similar industries. Provide specific examples of successful campaigns you've managed and how they improved guest retention.

Highlight Data-Driven Skills: Since the role requires a data-driven approach, mention any relevant tools or software you are proficient in, such as CRM platforms or analytics tools. Discuss how you've used data to inform your strategies and decisions.

Personalise Your Application: Craft a personalised cover letter that reflects your passion for the hospitality industry and your understanding of the importance of personalisation in guest experiences. Make sure to connect your values with those of the company.

How to prepare for a job interview at COREcruitment International

✨Know Your Data

As a CRM Manager, you'll be expected to have a strong grasp of data analytics. Be prepared to discuss your experience with database segmentation and how you've used data to drive guest engagement in previous roles.

✨Showcase Your Campaign Planning Skills

Come ready to share examples of successful campaigns you've planned and executed. Highlight your strategic thinking and how you tailored these campaigns to meet specific guest needs or preferences.

✨Emphasise Personalisation

Since the role focuses on personalisation at scale, be sure to discuss your approach to creating personalised experiences for guests. Share any tools or techniques you've used to enhance guest interactions.

✨Demonstrate Your Hospitality Mindset

This position is within the hospitality sector, so it's crucial to convey your passion for guest experience. Prepare to discuss how your background aligns with the values of the company and how you can contribute to their mission.

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