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- Tasks: Manage influencer partnerships and coordinate media outreach for brand visibility.
- Company: Join a dynamic team in the FMCG/tobacco industry focused on innovative marketing strategies.
- Benefits: Enjoy opportunities for professional growth, creative projects, and potential remote work options.
- Why this job: Be part of a vibrant culture that values creativity and impact in the marketing landscape.
- Qualifications: 4-5 years experience in FMCG/tobacco; fluency in Mandarin and Cantonese is essential.
- Other info: Engage in exciting events and expos to connect directly with consumers.
The predicted salary is between 36000 - 60000 £ per year.
Manage and liaise with influencers for brand promotion.
Coordinate with media outlets to disseminate advertising and maximize brand visibility across multiple platforms.
Conduct comprehensive market research, analyse competitors’ strategies, and devise actionable marketing strategies to stay ahead of industry trends.
Develop and implement targeted brand strategies through advertising, promotional materials, and retail marketing promotions to boost sales and increase consumer engagement.
Work closely with the Business Development and Product Marketing team to gather requirements, analyse business needs, and execute tailored solutions to meet objectives for the UK market.
Confer with department heads and key staff to discuss important topics, including advertising contracts, media selection, and product promotional strategies.
Monitor and analyse sales promotion results to assess the cost-effectiveness of campaigns and optimise future strategies.
Organise large-scale expos and events to create opportunities for direct consumer engagement, enhance brand presence, and drive sales growth.
4-5 years experience in FMCG/tobacco industry.
Mandarin and Cantonese is a must.
Assistant Marketing Manager employer: CoreBridge Global Consulting
Contact Detail:
CoreBridge Global Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in the FMCG and tobacco industries. Understanding current market dynamics will help you speak confidently about strategies during interviews and demonstrate your proactive approach to staying informed.
✨Tip Number 2
Network with professionals in the marketing field, especially those who have experience in influencer marketing and media relations. Attend industry events or join relevant online forums to build connections that could provide insights or referrals for the role.
✨Tip Number 3
Brush up on your Mandarin and Cantonese language skills if they're not already strong. Being fluent in these languages will not only enhance your communication with diverse stakeholders but also set you apart from other candidates.
✨Tip Number 4
Prepare examples of past marketing campaigns you've managed, particularly those involving influencer partnerships or large-scale events. Being able to discuss your hands-on experience will showcase your capability to handle the responsibilities outlined in the job description.
We think you need these skills to ace Assistant Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, especially within the FMCG or tobacco industry. Emphasise any previous roles where you managed influencer relationships or coordinated media campaigns.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and how your skills align with the job description. Mention your language proficiency in Mandarin and Cantonese, as this is a key requirement for the role.
Showcase Market Research Skills: Provide examples of how you've conducted market research in the past. Discuss specific strategies you've devised based on competitor analysis and how they led to successful marketing outcomes.
Highlight Event Management Experience: If you have experience organising expos or large-scale events, make sure to include this in your application. Detail your role in these events and how they contributed to brand visibility and sales growth.
How to prepare for a job interview at CoreBridge Global Consulting
✨Showcase Your Market Research Skills
Be prepared to discuss your experience with market research. Highlight specific examples where your analysis of competitors led to successful marketing strategies. This will demonstrate your ability to stay ahead of industry trends.
✨Demonstrate Your Communication Skills
Since the role involves liaising with influencers and coordinating with media outlets, it's crucial to showcase your communication skills. Prepare examples of how you've effectively managed relationships in previous roles, especially in the FMCG or tobacco industry.
✨Highlight Your Bilingual Advantage
Fluency in Mandarin and Cantonese is a must for this position. Be ready to discuss how your language skills have benefited your previous roles, particularly in engaging with diverse consumer bases or negotiating with partners.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities. Think of scenarios where you had to devise marketing strategies under pressure or optimise campaigns based on sales results. This will show your analytical skills and adaptability.
