At a Glance
- Tasks: Manage influencer partnerships and coordinate media for brand visibility.
- Company: Join a dynamic team in the FMCG/tobacco industry, driving innovative marketing strategies.
- Benefits: Enjoy opportunities for growth, creative freedom, and potential remote work options.
- Why this job: Be at the forefront of market trends while making a real impact on brand engagement.
- Qualifications: 4-5 years in FMCG/tobacco; fluency in Mandarin and Cantonese is essential.
- Other info: Exciting chance to organise large-scale events and engage directly with consumers.
The predicted salary is between 28800 - 42000 £ per year.
Manage and liaise with influencers for brand promotion.
Coordinate with media outlets to disseminate advertising and maximize brand visibility across multiple platforms.
Conduct comprehensive market research, analyse competitors’ strategies, and devise actionable marketing strategies to stay ahead of industry trends.
Develop and implement targeted brand strategies through advertising, promotional materials, and retail marketing promotions to boost sales and increase consumer engagement.
Work closely with the Business Development and Product Marketing team to gather requirements, analyse business needs, and execute tailored solutions to meet objectives for the UK market.
Confer with department heads and key staff to discuss important topics, including advertising contracts, media selection, and product promotional strategies.
Monitor and analyse sales promotion results to assess the cost-effectiveness of campaigns and optimise future strategies.
Organise large-scale expos and events to create opportunities for direct consumer engagement, enhance brand presence, and drive sales growth.
4-5 years experience in FMCG/tobacco industry. Mandarin and Cantonese is a must.
Assistant Market Manager employer: CoreBridge Global Consulting
Contact Detail:
CoreBridge Global Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Market Manager
✨Tip Number 1
Network with professionals in the FMCG and tobacco industries. Attend industry events, webinars, or local meetups to connect with potential colleagues and influencers who can provide insights into the market and may even refer you to opportunities at StudySmarter.
✨Tip Number 2
Familiarise yourself with current trends in brand promotion and marketing strategies specific to the UK market. Follow relevant blogs, podcasts, and social media channels to stay updated, which will help you demonstrate your knowledge during interviews.
✨Tip Number 3
Showcase your language skills in Mandarin and Cantonese by engaging with communities or platforms where these languages are spoken. This not only enhances your fluency but also demonstrates your commitment to leveraging these skills in a professional setting.
✨Tip Number 4
Prepare to discuss specific examples of how you've successfully managed marketing campaigns or events in the past. Highlight your ability to analyse results and optimise strategies, as this will resonate well with our focus on data-driven decision-making.
We think you need these skills to ace Assistant Market Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in the FMCG or tobacco industry. Emphasise any previous roles where you managed influencer relationships or coordinated media campaigns.
Craft a Compelling Cover Letter: In your cover letter, demonstrate your understanding of market trends and how you can contribute to the company's goals. Mention your language skills in Mandarin and Cantonese, as they are essential for this role.
Showcase Analytical Skills: Include examples of how you've conducted market research and analysed competitors' strategies in past roles. This will show your ability to devise actionable marketing strategies.
Highlight Event Management Experience: If you have experience organising expos or large-scale events, make sure to detail this in your application. Discuss how these experiences have helped enhance brand presence and drive sales growth.
How to prepare for a job interview at CoreBridge Global Consulting
✨Showcase Your Market Knowledge
Be prepared to discuss current trends in the FMCG and tobacco industries. Demonstrating your understanding of market dynamics and competitor strategies will show that you are well-informed and ready to contribute.
✨Highlight Your Communication Skills
Since the role involves liaising with influencers and coordinating with media outlets, emphasise your communication skills. Share examples of how you've successfully managed relationships or campaigns in the past.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific situations, such as a failed marketing campaign or a challenging influencer partnership. Think through your responses in advance to demonstrate your problem-solving abilities.
✨Demonstrate Cultural Awareness
Given the requirement for Mandarin and Cantonese, be ready to discuss how your language skills can enhance brand visibility in diverse markets. Share any relevant experiences that showcase your cultural sensitivity and adaptability.