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For Companies At a Glance
- Tasks: Transform the marketing function and drive demand generation for a growing SaaS scale-up.
- Company: Dynamic global SaaS scale-up with a strong market reputation.
- Benefits: Competitive daily rate, complete autonomy, and remote work flexibility.
- Why this job: Make a real impact in a fast-growing company and shape the future of marketing.
- Qualifications: Proven experience in SaaS startups and strong leadership skills.
- Other info: Join a bootstrapped business with ambitious growth plans and excellent career opportunities.
Core3 are delighted to partner with a global SaaS scale-up (currently under £10mill ARR) to appoint a Fractional CMO. Rate Negotiable. Likely range is £800-£1300 per day (Outside). Remote. F2F leadership meetings in the Southwest HQ every 2-4 weeks. Duration is 4-6+ months, 2-3 days p/w.
My client is an owner managed, bootstrapped SaaS scale-up currently going through a PE sale. Under £10mill ARR, my client has a very strong reputation in their market, some very loyal partnerships with well recognised global brands (over 90% retention rate) and ambition to grow 3X in the next 4-5 years. Their product is both B2C and B2B, although the focus is growth on larger ticket, enterprise sales.
How you’ll make an impact
- Reporting to CEO, this role requires someone who can transform the marketing function.
- The right CMO will be comfortable working autonomously, with a proven track record working for a SaaS startup of a similar size/stage, and be able to:
- Assess the current marketing strategy, ensuring the team is fit‑for‑purpose to deliver on that strategy, and identify any skills gaps.
- Fix structural issues in the team/framework.
- Deliver value quickly with a focus on demand generation – both B2C (self‑serve) and B2B products/pipelines.
- Lead the hiring of a new Head of Marketing.
- Demonstrate comfort with the existing tech stack – HubSpot (essential), Clay, Webflow CMS, and introduce AI tools for efficiency.
- Work in a bootstrapped business. This person needs to be able to get the best out of what they have available, there isn’t an endless budget.
What you’ll get in return
The Fractional CMO will be given complete autonomy to transform the marketing function working in tandem with a brilliant CEO. The role is outlined as 2-3 days p/w (dependent on rate) and is completely remote (UK). I’ve outlined a rough day rate range above, but the most important thing here is someone who can deliver value quickly and shape the marketing team for the future. So, I’m open to talking to individuals a fraction north of that range.
We invite applications from all qualified candidates who believe they meet the requirements of the role, whilst supporting and promoting equality and diversity to create an inclusive working environment for all.
Fractional CMO in City of London employer: Core3 | B Corp™
Contact Detail:
Core3 | B Corp™ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Fractional CMO in City of London
✨Network Like a Pro
Get out there and connect with people in the industry! Attend events, webinars, or even local meetups. You never know who might be looking for a Fractional CMO or can introduce you to someone who is.
✨Showcase Your Expertise
Create a personal brand that highlights your skills and experience. Share insights on LinkedIn or write articles about SaaS marketing strategies. This will position you as a thought leader and attract potential employers.
✨Tailor Your Approach
When reaching out to companies, make sure to tailor your message to their specific needs. Mention how your experience aligns with their goals, especially around growth and demand generation. Personalisation goes a long way!
✨Apply Through Our Website
Don’t forget to check out our website for job openings! Applying directly through us not only streamlines the process but also shows your commitment to joining the team. Let’s get you that Fractional CMO role!
We think you need these skills to ace Fractional CMO in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Fractional CMO. Highlight your experience in SaaS startups and any relevant achievements that showcase your ability to transform marketing functions.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're the perfect fit for this role. Share specific examples of how you've delivered value quickly in previous positions, especially in demand generation for both B2C and B2B.
Showcase Your Tech Savvy: Since familiarity with tools like HubSpot is essential, make sure to mention your experience with these platforms. If you’ve introduced AI tools for efficiency in past roles, we want to hear about it!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Core3 | B Corp™
✨Know Your SaaS Stuff
Make sure you brush up on your knowledge of SaaS businesses, especially those at a similar stage to the one you're applying for. Understand their challenges and how marketing can drive growth in both B2C and B2B contexts. This will show that you’re not just familiar with the industry but also ready to hit the ground running.
✨Demonstrate Autonomy
Since this role requires someone who can work independently, be prepared to share examples from your past where you've successfully transformed a marketing function. Highlight specific strategies you implemented and the results they achieved, especially in bootstrapped environments.
✨Familiarise Yourself with the Tech Stack
Get to grips with HubSpot, Clay, and Webflow CMS before the interview. If you can, explore how AI tools can enhance efficiency in marketing. Being able to discuss these tools confidently will demonstrate your readiness to lead the marketing team effectively.
✨Showcase Your Demand Generation Skills
Prepare to discuss your experience with demand generation strategies. Bring examples of campaigns you've led that resulted in significant growth, particularly in enterprise sales. This will help illustrate your ability to deliver value quickly, which is crucial for this role.