At a Glance
- Tasks: Partner with sales teams to win enterprise automation deals and deliver impactful demos.
- Company: Join Tango Automation, a fast-paced unit within the leading DevOps platform Copado.
- Benefits: Competitive salary, commission structure, and equity opportunities in a high-growth environment.
- Other info: Be part of a dynamic team driving innovation in enterprise workflow automation.
- Why this job: Shape the future of DevOps automation while working with senior leadership.
- Qualifications: 5+ years in Sales Engineering with strong SaaS and automation knowledge.
The predicted salary is between 60000 - 80000 £ per year.
Copado is the leading DevOps and test automation platform for SaaS applications, trusted by thousands of enterprises and backed by more than $125M in ARR. Tango Automation is Copado’s cross-SaaS growth initiative — focused on bringing DevOps‑grade testing, deployment automation, and AI‑driven quality to ServiceNow and other enterprise platforms. Operating like a startup inside a scaled enterprise, Tango is a small, fast, and high‑impact business unit with the resources, brand, and the customer reach of Copado behind it.
The Opportunity
We’re hiring a Sales Engineer (SE) to be a member of our early go‑to‑market team in EMEA. You’ll partner with the VP of Sales and Account Executives to win our first enterprise automation deals in the ServiceNow and cross‑SaaS ecosystem. This is a hands‑on, high‑visibility role shaping how enterprises adopt DevOps automation across multiple SaaS environments. You’ll bridge the gap between technical excellence and business impact, influencing both deal outcomes and product direction.
What You’ll Do
- Partner with Account Executives on discovery, qualification, and solution architecture for enterprise prospects in EMEA.
- Deliver compelling demos and technical presentations that showcase the power of Tango’s product suite.
- Translate customer pain points around testing, QA, and deployment automation into actionable technical solutions.
- Design and execute proof‑of‑concepts, guiding prospects through integration, test setup, and automation workflows.
Technical Leadership
- Act as the subject‑matter expert on DevOps, test automation, and CI/CD practices for ServiceNow and other SaaS platforms.
- Provide consultative guidance on API integrations, workflow automation, and test orchestration.
- Collaborate closely with Product and Engineering to relay customer feedback, identify integration gaps, and influence roadmap priorities.
- Develop technical sales assets: demo environments, solution diagrams, and competitive playbooks.
- Partner with marketing to create technical collateral and customer‑facing content.
- Represent Tango at events, webinars, and customer briefings as a thought leader in cross‑SaaS DevOps testing automation.
Who You Are
- 5+ years in Sales Engineering, Solutions Consulting, or Technical Pre‑Sales for enterprise SaaS or DevOps‑related solutions.
- Strong understanding of ServiceNow or other enterprise SaaS and automation platforms.
- Hands‑on experience with test automation frameworks, CI/CD pipelines, or API‑based integrations.
- Excellent communicator and storyteller — able to convey complex technical concepts to both technical and business audiences.
- Self‑starter comfortable in a fast‑moving, startup‑style environment backed by an established company.
Why Join Tango
- Build from the ground up — join a new, high‑growth business unit inside a $125M ARR company.
- Work at the intersection of DevOps, AI, and enterprise workflow automation.
- Partner directly with senior leadership — GM, VP Sales, Product, and Engineering — to shape the go‑to‑market foundation.
- Competitive base salary, commission/bonus structure, and early‑stage equity opportunity.
Sales Engineer – Tango Automation employer: Copado
At Copado, we pride ourselves on being an exceptional employer, particularly within our innovative Tango Automation unit. Here, you will thrive in a dynamic, startup-like environment backed by the robust resources of a $125M ARR company, offering unparalleled opportunities for professional growth and direct collaboration with senior leadership. Our commitment to fostering a culture of inclusivity and excellence ensures that every team member can make a significant impact while enjoying competitive compensation and equity options.
StudySmarter Expert Advice🤫
We think this is how you could land Sales Engineer – Tango Automation
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales Engineer – Tango Automation at Copado, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Copado. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Engineer – Tango Automation. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales Engineer – Tango Automation
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Copado:When writing your cover letter, make sure to tailor your message specifically for Copado. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Copado
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Copado that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Copado that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Copado’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
