At a Glance
- Tasks: Lead product marketing strategies and collaborate with teams to launch and manage products.
- Company: Join a diverse and innovative global leader in eye care.
- Benefits: Enjoy competitive pay, private medical cover, 25 days holiday, and wellness support.
- Other info: Access to LinkedIn Learning for personal and professional development.
- Why this job: Make an impact in healthcare marketing while growing your career in a supportive environment.
- Qualifications: Five years of marketing experience and strong analytical skills required.
The predicted salary is between 50000 - 65000 £ per year.
Fareham, Hampshire, United Kingdom (On-site)
Job Description
Department: EMEA Marketing
Location: Fareham, UK - moving to our new facility in Adanac Park, Nursling, Southampton mid September 2026
Working hours: 37.5 hours per week Monday to Friday
A brighter future awaits you
Job Summary
As Product Marketing Senior Specialist, you’ll execute the go-to-market plans and rationalization strategies in the region, working with local marketing teams and supply chain to bring new products to market, and withdraw heritage products from market, in line with regional strategies outlined by the Myopia, 1 Day and FRP marketing managers.
You’ll be responsible for reviewing free and trials lens usage, identifying opportunities to help CooperVision and customers become more efficient with trials, and driving revenue lens sales.
You’ll work closely with local, regional and global brand marketing managers, and global and regional supply chain and demand managers, to help ensure the availability of our products to our customers, understanding and influencing the Supply & Operational Process (S&OPs) on behalf of the regional marketing team, and represent regional marketing as required to gather information for global and EMEA S&OP calls, and disseminate information to local teams as required.
The Product Marketing Senior Specialist will support regional Myopia, 1 day and FRP teams with financial and competitor intelligence and reporting. Leading and directing the competitor intelligence team, they will work with local markets to capture competitor information and bring insights to the regional team on competitor activity.
There is a requirement for this role to develop strong relationships with global, regional and local colleagues in many departments across the business. A good understanding of marketing and basic finance, logistics and LCM is required.
Essential Functions and Accountabilities:
- Product Management
- Lead regional projects which support reduced trials use in customers.
- Investigate and identify where free lenses are being used. Put in place plans to reduce the supply of free lenses.
- Support local market product launches, executing go-to-market plans.
- Support local market product dis-continuations, executing rationalization plans.
- Work with local teams to investigate opportunities for improved product management and collaborate on initiatives which can be replicated elsewhere.
- Deliver quarterly performance reports across the portfolio including sales analysis, trial productivity and financial KPIs.
- Demand Management
- Deliver marketing manager demand management updates to local teams as part of the S&OP process.
- Deliver S&OP marketing summary to regional leadership for review and consideration.
- Influence local market teams to execute activities which support demand/growth management.
- Lead the regional competitor intelligence team, gathering and disseminating competitor intelligence to local, regional, and global stakeholders.
- Create and execute simple mechanisms for markets to feed information.
- Ensure competitor intelligence is gathered in a legal and responsible manner.
- Marketing Management
- Deliver brand/category campaigns as appropriate.
Experience/Education:
- Essential minimum of five years’ experience in marketing
- Strong understanding of business processes
- Experience of working with international teams strongly preferred
- Experience in healthcare is a plus but not essential
- Experience of monitoring and reviewing financials vs. budgets.
Knowledge, Skills and Abilities:
- Excellent communications skills (oral and written English)
- Ability to problem solve
- Ability to work independently and collaboratively
- Strong analytical skills and business acumen
- Understanding of cultural awareness
What we offer:
You’ll receive competitive compensation and a fantastic benefits package including private medical cover, health cash plan, 25 days holiday, pension scheme, life assurance, access to our Wellness Platform to support you in mental health and wellbeing, a discounted contact lens scheme and much more!
We are committed to our employees’ personal and professional development and offer extensive training to support your career growth and help every individual to reach their full potential. To help us achieve our goals, we’ll give you everything you need to help you achieve yours.
We also provide access to LinkedIn Learning to help you develop in your career and grow with CooperVision.
What you can expect:
As a CooperVision employee, you’ll be welcomed into a diverse and progressive global business. We appreciate how important fostering a diverse and inclusive culture is and how different perspectives add value and contribute to our success. With our CooperPride, African Descent, Woman’s Impact Network and Mind Body and Wellbeing Employee Resource Groups, we offer opportunities for employees to learn and grow within an inclusive and safe space.
If you like what you see, take the first step towards your Brighter Future and apply today!
All suitably qualified applicants will receive equal consideration and opportunities from CooperVision.
Product Marketing Senior Specialist - EMEA in Fareham employer: CooperVision Limited
CooperVision is an exceptional employer located in Fareham, UK, offering a vibrant work culture that prioritises diversity and inclusion. Employees benefit from a comprehensive package including private medical cover, generous holiday allowance, and extensive training opportunities to foster personal and professional growth. With a commitment to employee wellbeing and a supportive environment, CooperVision empowers its team members to thrive and achieve their career aspirations.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Senior Specialist - EMEA in Fareham
✨Tip Number 1
Network like a pro! Reach out to current employees at CooperVision on LinkedIn. Ask them about their experiences and any tips they might have for landing the Product Marketing Senior Specialist role. Personal connections can make a huge difference!
✨Tip Number 2
Prepare for the interview by researching the latest trends in product marketing, especially in the healthcare sector. Be ready to discuss how you can help reduce trial usage and improve product management. Show us you know your stuff!
✨Tip Number 3
Practice your storytelling skills! You’ll need to convey your past experiences effectively. Think of examples where you’ve successfully executed go-to-market plans or led projects. We want to hear how you can bring that expertise to our team.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining CooperVision and being part of our journey.
We think you need these skills to ace Product Marketing Senior Specialist - EMEA in Fareham
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Product Marketing Senior Specialist role. Highlight your relevant experience in marketing, especially any work with international teams or in healthcare, as this will catch our eye!
Showcase Your Skills:We want to see your communication and analytical skills shine through. Use specific examples from your past roles to demonstrate how you've solved problems or driven results, particularly in marketing contexts.
Be Clear and Concise:Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and ensure your key achievements are easy to spot. This helps us quickly understand what you bring to the table!
Apply Through Our Website:For the best chance of success, make sure to submit your application through our official website. This way, we can easily track your application and get back to you faster!
How to prepare for a job interview at CooperVision Limited
✨Know Your Product Inside Out
As a Product Marketing Senior Specialist, you’ll need to demonstrate a solid understanding of the products you'll be marketing. Research CooperVision's product lines, especially Myopia and 1 Day lenses, and be ready to discuss how you would approach go-to-market strategies for these products.
✨Showcase Your Analytical Skills
This role requires strong analytical skills, so prepare to discuss your experience with financial reporting and sales analysis. Bring examples of how you've used data to drive marketing decisions or improve product management in previous roles.
✨Demonstrate Cross-Functional Collaboration
You'll be working closely with various teams, so highlight your experience in collaborating with local, regional, and global teams. Be ready to share specific examples of how you've successfully influenced stakeholders and managed projects across different departments.
✨Prepare for Competitor Intelligence Questions
Since leading the competitor intelligence team is part of the job, brush up on your knowledge of the competitive landscape in the healthcare sector. Be prepared to discuss how you would gather and analyse competitor information and how it could inform marketing strategies.
