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- Tasks: Lead the strategic direction and performance of the 1 Day contact lens portfolio.
- Company: Join a global leader in eye care with a commitment to innovation.
- Benefits: Competitive salary, comprehensive benefits, and opportunities for international travel.
- Why this job: Make a real impact in healthcare by driving innovative product strategies.
- Qualifications: 10+ years in marketing or product management, preferably in healthcare.
- Other info: Collaborative environment with a focus on cross-functional teamwork and career growth.
The predicted salary is between 108000 - 168000 £ per year.
This highly collaborative role owns the strategic direction and profitable commercial performance of the 1 Day contact lens portfolio, including CooperVision-branded and customer-branded (private label) offerings. The Director will:
- Lead end-to-end portfolio management from innovation concept to in-market performance;
- Integrate global and regional insights into innovation and marketing strategy;
- Drive cross-functional alignment and decision-making to accelerate time-to-market;
- Build the strategic and operational foundation for sustainable growth in the 1 Day category.
1. Cross-Functional Leadership & Decision-Making
Serve as the central connector across global functions to align innovation priorities, business cases, and commercialization plans for the 1 Day portfolio. Facilitate data-driven, cross-functional decision-making that balances market opportunity, technical feasibility, and commercial readiness. Collaborate with LCM, R&D, Regulatory, and Supply Chain to ensure product concepts advance efficiently through development and launch. Partner with Finance and Commercial Operations to align portfolio decisions with global revenue, margin, and investment targets.
2. End-to-End Portfolio & Product Management
Lead the 1 Day portfolio from insight to lifecycle management, including innovation planning, launch readiness, in-market optimization, and rationalization. Define global 1 Day portfolio strategy, brand hierarchy, positioning, pricing corridors, packaging, and claims. Drive consistency and efficiency through standardized processes, launch playbooks, and toolkits that enable regional execution. Measure portfolio performance through business KPIs, customer adoption, and brand equity metrics to guide future decisions.
3. Insights-Driven Innovation & Pipeline Development
Translate consumer, professional, and market insights into clear portfolio strategies and innovation requirements. Build and continuously refine the 1 Day product innovation pipeline, in collaboration with R&D and LCM, ensuring alignment with global market trends and customer needs. Provide commercial leadership in defining new product concepts, feature sets, and value propositions based on unmet needs and growth opportunities. Lead global business case development and ensure projects move from concept to commercialization with cross-functional alignment and ROI focus.
4. Go-to-Market & Marketing Strategy
Develop and deploy global go-to-market frameworks that integrate positioning, pricing, messaging, and channel activation strategies. Partner with Regional Marketing, Global Key Accounts & Key Markets to translate global plans into localized execution across ECP, retail, and digital environments. Partner with Global Marketing Strategy & Planning/Customer Enablement to gather insights, incorporate portfolio messaging in Masterbrand communication and pair product with non-product services and tools to create cohesive go-to-market plans. Lead creation of launch playbooks, clinical storylines, and marketing content to ensure consistent, impactful market activation. Coordinate with Professional Affairs to build advocacy, awareness, and preference for the 1 Day portfolio globally.
5. Collaboration with FRP Portfolio Leadership
Partner closely with the Senior Director, Global FRP Portfolio Marketing to ensure aligned portfolio architecture, resource prioritization, and strategic continuity across the 1 Day and FRP businesses. Share insights, learnings, and best practices.
Experience & Skills
10+ years of progressive marketing or product management experience, including 5+ years in global or regional roles within healthcare, consumer health, or related industries. Proven success managing complex, multi-market portfolios across the full product lifecycle—from concept to launch to rationalization. Demonstrated excellence in cross-functional collaboration and decision-making, working with R&D, LCM, Regulatory, Supply Chain, and Finance. Strong capability in insight translation, innovation pipeline development, and business case creation for new product introductions. Advanced strategic and analytical thinking; able to link insights to product and market strategy. Strong communication and influencing skills with experience presenting to senior leadership and guiding matrixed teams. Financial acumen including P&L, pricing, forecasting, and ROI analysis.
Education
Bachelor’s degree in Marketing, Business, or related field required; MBA preferred.
Work Environment
Office-based (in Victor, NY or Delta Park, UK) with 20% travel, including international. Global, cross-functional environment requiring coordination across time zones and geographies.
We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
For locations that require disclosure of compensation, the starting base pay for this role is between $153,000.00 and $235,000.00 per year and may include cost of living adjustments. The actual base pay includes many factors and is subject to change and modification in the future. This position may also be eligible for other types of compensation and benefits.
Director, Global 1-Day Portfolio Marketing employer: CooperCompanies
Contact Detail:
CooperCompanies Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Global 1-Day Portfolio Marketing
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Understand their market position and be ready to discuss how your experience aligns with their goals. Show them you’re not just another candidate!
✨Tip Number 3
Practice your pitch! You need to clearly articulate your value and how you can contribute to their team. Keep it concise but impactful—think of it as your personal marketing strategy.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Director, Global 1-Day Portfolio Marketing
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about leading the 1 Day portfolio and driving innovation. Share specific examples of your past experiences that align with our mission.
Tailor Your CV: Make sure your CV is tailored to highlight your relevant experience in marketing and product management. We’re looking for someone who can manage complex portfolios, so emphasise your achievements in similar roles and how they relate to the job description.
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured responses that get straight to the heart of your qualifications. Use bullet points where necessary to make it easy for us to read through your key achievements.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team at StudySmarter!
How to prepare for a job interview at CooperCompanies
✨Know Your Portfolio Inside Out
Before the interview, dive deep into the 1 Day contact lens portfolio. Understand the current market trends, customer needs, and how CooperVision's offerings stack up against competitors. This knowledge will help you speak confidently about how you can drive innovation and performance.
✨Showcase Cross-Functional Collaboration Skills
Prepare examples that highlight your experience in cross-functional leadership. Discuss specific instances where you've successfully aligned teams like R&D, Finance, and Marketing to achieve a common goal. This will demonstrate your ability to be the central connector in the role.
✨Bring Data-Driven Insights
Be ready to discuss how you've used data to inform marketing strategies and product decisions in the past. Highlight your analytical skills and how you've translated insights into actionable plans. This is crucial for the insights-driven innovation aspect of the role.
✨Craft a Compelling Go-to-Market Strategy
Think about how you would develop a go-to-market framework for the 1 Day portfolio. Be prepared to share your ideas on positioning, pricing, and messaging. This will show your strategic thinking and readiness to lead impactful market activations.
