Digital Marketing Manager (Mat Cover)

Are you ready to use your marketing expertise to back Indigenous people and protect the world’s rainforests? As our Digital Marketing Manager, you won’t just be managing channels; you’ll be the voice for Indigenous and local communities on the front lines of the climate crisis. We are looking for a creative powerhouse to lead our digital and press presence, turning complex climate issues into compelling stories that inspire action. This is your chance to shape how the world sees rainforest conservation and drive the engagement we need to meet our most ambitious goals yet.

About Cool Earth: Cool Earth is a climate charity that protects the rainforest by supporting the people who live there. We have been working alongside local and Indigenous rainforest communities for over 15 years in the three largest and most important rainforests in the world, the Amazon, The Congo Rainforest and the Papua New Guinea Rainforest. Indigenous and local communities have been protecting the rainforest for thousands of years, but unfortunately are now facing a humanitarian crisis, lacking necessities like safe drinking water, infrastructure, healthcare, and stable incomes.

This makes rainforest communities vulnerable to exploitation by illegal loggers and extractive industries, who pressure them to sell their land. Once these industries take over, Indigenous peoples are displaced, losing their ancestral homes, culture, and traditional ways of life, and the rainforest is destroyed. Without these forests to regulate the earth’s temperature the climate crisis will only worsen.

So what do we do to help? By working in collaboration with these communities we help support their livelihoods, improve health, sanitation and education and provide tech to help monitor their rainforest. Our main programme involves giving direct unconditional cash to rainforest communities so that they can decide how best to use it in order to improve their quality of life. Rainforest communities can only defend their land from illegal loggers and greedy land grabbers when they themselves are resilient and strong. We help them get to that point.

Requirements

What you’ll be doing:

• Strategic leadership and impact: You’ll lead the charge across our website, social media, email, and press to skyrocket our visibility and engagement. By managing our talented Digital and Press Officers, you’ll ensure every campaign isn't just seen, but drives action.
• Social Media and storytelling: In collaboration with our in-country coordinators, you’ll turn raw, frontline stories from people who live in the rainforest, and experts across the team into compelling, high-quality content.
• Digital innovation and website excellence: You will champion our digital home, working with our web agency to deliver a seamless, high-performing website experience.
• Press, PR and influence: You’ll empower our Press Officer to break through the noise. By nurturing relationships with top-tier media, journalists, and global influencers, you will secure the kind of coverage that puts Cool Earth at the center of the climate conversation.
• Movement building via email: You’ll lead our email marketing strategy, working with our fundraising team to email supporters weekly with impact, stories from the forest, quizzes and more.
• Data-Driven Growth: You’ll constantly monitor performance and review the data, providing the Head of Marketing and Communications with the insights needed so we can keep pivoting and growing.

Who you are:

• You’re a strategic storyteller: You have a proven track record of building high-impact PR and marketing strategies that don't just reach people, they move them.
• A digital native: You live and breathe social trends and AI capabilities, knowing exactly how to optimise content for engagement and conversion across every platform.
• A natural leader: You thrive on coaching and inspiring teams, whether they are Digital Officers in the UK or content coordinators across the globe.
• Data-driven and creative: You can dive into Google Analytics or CRM data to find insights, then use your imagination to turn those numbers and our exceptional content into a winning campaign.
• Relationship builder: You’re as comfortable negotiating with a national journalist as you are collaborating with our advocacy and programmes teams.
• Mission-aligned: You have a genuine, deep-rooted commitment to environmental justice and the humanitarian principles that define Cool Earth.

Desirable skills & abilities:

• AEO/GEO understanding
• Experience in the environmental or social justice sector
• Experience in international fundraising and marketing
• Fluent in written and spoken Spanish

Benefits:

As well as using your career as a force for good, there are loads of reasons why Cool Earth is a great employer.

• Flexible Working: We work flexible hours with the opportunity to work from home, the office, or even overseas.
• Mental Health & Wellbeing: Our EAP offers a 24/7 helpline, counselling services, and self-guided mental health programmes for you and your family.
• Learning & Development: Every employee has a L&D budget, plus organisation-wide workshops and trainings.
• Time Off: We offer generous and enhanced time off policies including holiday, sickness, medical and family leave.
• Support Good Causes: You can take extra time off work to volunteer for good causes and donate to other charities tax-free through our payroll giving scheme.

Equal Opportunities: At Cool Earth we are committed to equal opportunity and celebrate the unique backgrounds, identities, and experiences of all applicants and employees.

We don't discriminate based on factors like gender, race, age, physical abilities, religion, or sexual orientation. Our application process is designed to be accessible and inclusive, and we value your contributions regardless of these characteristics.

Safeguarding: Cool Earth is dedicated to strengthening the rights and resilience of Indigenous Peoples and Local Communities (IPLCs) living in rainforests. Cool Earth believes that a child, young person, or adult should never experience abuse of any kind. Protecting their safety and their freedom is integral to our work and our values.

Cool Earth is committed to keeping the IPLCs we work and engage with safe from any harm that could be caused by coming into contact with our organisation. This includes potential harm arising from the conduct and behaviour of staff, partners, or affiliates of Cool Earth, or the design and implementation of our programmes and activities.

We maintain a strict zero-tolerance approach towards any attitudes, behaviours or actions that put others at risk of harm. Therefore, all offers of employment are subject to satisfactory references and appropriate screening checks as per the Misconduct Disclosure Scheme.