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- Tasks: Lead experimentation strategy for 3-5 exciting client accounts, focusing on testing and optimisation.
- Company: Join Conversion, the UK's largest dedicated CRO agency, helping clients gain competitive advantages through testing.
- Benefits: Enjoy flexible working, 25 days holiday, personal development plans, and a £750 annual benefits package.
- Why this job: Be part of a dynamic team, drive impactful results, and enhance your skills in a thriving industry.
- Qualifications: No specific qualifications required; just bring your problem-solving mindset and collaborative spirit!
- Other info: Mentorship opportunities available for trainees and associates, fostering a supportive learning environment.
The predicted salary is between 36000 - 60000 £ per year.
ABOUT CONVERSION
Conversion are the largest dedicated conversion rate optimisation (CRO) and testing agency in the UK. We help our clients better understand their customers - and translate this insight into action. As a business our focus is on helping clients create an unfair competitive advantage through testing. We believe that testing is not about changing button colours, but about creating a testing framework that allows our clients to take risks. This approach allows us to test not only our clients’ websites and apps, but also their pricing, product, and strategy. And the nature of testing means that we can definitively demonstrate and deliver ROI for our clients. Our team is made up of a number of specialists and generalists with skills spanning: copywriting, behavioural psychology, user research, analytics, UX design, frontend development, and project management. We’ve delivered results for clients ranging from one-person lead generation sites to the likes of Citrix, The Guardian, and Facebook. We have grown significantly over the last few years and are investing in the next stage of our growth to help us achieve our goal to help our clients start testing everywhere.
ABOUT THE ROLE
We’re looking for someone to lead the experimentation (AB testing and Conversion Optimisation) strategy across 3-5 exciting client accounts. You will work closely with the team to deliver a strategy for clients spanning insight, test ideation, test completion and analysis. Supported by a Project Manager and delivery team to help deliver results for your clients.
PRIMARY PURPOSE
To deliver expert advice and strategy to help our clients achieve their experimentation goals.
KEY RESPONSIBILITIES
- Testing strategy: set the agenda for our clients, create and manage a testing strategy to help deliver long term results and maturation of your clients’ testing capabilities;
- Identifying problems with the conversion rate of client websites through quantitative and qualitative research.
- Create data-backed test hypotheses to address issues identified in quant and qual research and use your conversion expertise to work with UX Designers to create effective solutions.
- Analyse and evaluate experiments - reporting on results and devising iterations on concepts to drive the testing strategy.
- Prioritise insights and testing strategy which helps our clients achieve their goals and delivers ROI.
- Client leadership: key point of contact for 3-5 clients, leading on strategy and helping our clients mature their testing programmes.
- Results: accountability for success for your clients - to be measured via average win rate, and NPS.
- Support and mentorship: work closely with our trainee and associate consultants as they shadow and support you on your client accounts.
- Collaboration: working with the rest of the consulting team and across clients to provide feedback on strategy and contribute to brainstorms for client tests.
SECONDARY RESPONSIBILITIES
- Sales & Marketing: work with Sales and Marketing team to develop content for marketing efforts and deliver quant and qual research for new business opportunities.
- Sales & Marketing: work with Sales and Marketing to support new business meetings and join pitch teams when required.
- Delivery of our in-house consultant training programme: deliver key sections of our in-house training programme for Trainee Consultants, consisting of delivering training sessions on key topics, reviewing and giving feedback on tasks and projects and assessing performance of Trainees against key metrics.
BEHAVIOURS
- Problem solver.
- Collaborative.
- Positive.
- Humble.
- Data-driven.
- High emotional intelligence.
- Actively seeks out opportunities to improve and keeps up with market trends.
- Connection with our values: Evidence over opinion, With passion, Continuous growth, Better together.
Conversion.com is filled with great people with bundles of talent and ideas. Come and join our fantastic team and you will be part of an exciting growing agency at the top of its industry.
BENEFITS
- Fully flexible working - work from home or from our office.
- Flexi Friday - We believe in giving employees the freedom of how to best use their time.
- 25 days’ holiday each year.
- Continuous personal development plans for all.
- Company contributory pension scheme.
- Private healthcare (AXA PPP).
- £750 annual flexible benefits package (which can be used for buying holiday, gym membership, charitable giving and more!).
- Annual travel card loan (if required).
- Special gifts on Conversaries (the anniversary of the date you joined Conversion).
- Regular shopping order to the office for those who like to go in!
Conversion Rate Optimisation (Experimentation) Consultant employer: Conversion.com
Contact Detail:
Conversion.com Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Conversion Rate Optimisation (Experimentation) Consultant
✨Tip Number 1
Familiarise yourself with the latest trends in conversion rate optimisation and A/B testing. Being well-versed in current methodologies will not only help you during interviews but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the CRO space, especially those who work at Conversion or similar agencies. Engaging in conversations about their experiences can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific case studies where you've successfully implemented testing strategies. Highlighting your hands-on experience with data analysis and client management will set you apart from other candidates.
✨Tip Number 4
Showcase your collaborative skills by discussing how you've worked with cross-functional teams in the past. Emphasising your ability to lead and mentor others will align well with the role's responsibilities at Conversion.
We think you need these skills to ace Conversion Rate Optimisation (Experimentation) Consultant
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and expectations of the Conversion Rate Optimisation Consultant role. Familiarise yourself with key terms like A/B testing, conversion optimisation, and client leadership.
Tailor Your CV: Highlight relevant experience in your CV that aligns with the job description. Focus on your skills in data analysis, user research, and any previous roles where you've led testing strategies or worked with clients.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for conversion optimisation and your understanding of the company's mission. Mention specific examples of how you've successfully implemented testing strategies in the past.
Showcase Your Problem-Solving Skills: In your application, provide examples of how you've identified problems and developed data-backed solutions in previous roles. This will demonstrate your ability to think critically and contribute to the company's goals.
How to prepare for a job interview at Conversion.com
✨Understand the Testing Framework
Make sure you have a solid grasp of what a testing framework entails. Be prepared to discuss how you would create and manage a testing strategy that aligns with the company's goals, focusing on long-term results and client maturation.
✨Showcase Your Analytical Skills
Be ready to demonstrate your ability to analyse and evaluate experiments. Bring examples of past projects where you reported on results and devised iterations based on data insights, showcasing your data-driven approach.
✨Emphasise Client Leadership Experience
Highlight any previous experience you have in leading client accounts. Discuss how you’ve acted as a key point of contact, managed client relationships, and helped clients mature their testing programmes.
✨Demonstrate Collaborative Spirit
Since collaboration is key in this role, prepare to share examples of how you've worked effectively within a team. Discuss your experiences in brainstorming sessions and how you’ve contributed to developing strategies for client tests.
