Marketing Commercialisation Manager

Marketing Commercialisation Manager

Full-Time 60000 - 80000 £ / year (est.) No working from home possible
Convera

At a Glance

  • Tasks: Lead the go-to-market strategy for new products and ensure successful launches.
  • Company: Join Convera, a dynamic company focused on innovation in marketing.
  • Benefits: Competitive salary, flexible work options, and opportunities for professional growth.
  • Other info: Collaborative culture with a focus on continuous improvement and learning.
  • Why this job: Make a real impact by driving product success in a fast-paced environment.
  • Qualifications: 5+ years in GTM operations and strong project management skills required.

The predicted salary is between 60000 - 80000 £ per year.

Convera is looking for a results-driven Marketing Commercialisation Manager to join our Marketing organization. In this role, you will lead the end-to-end go-to-market (GTM) commercialization of new products, features, and capabilities—ensuring strong adoption, scalability, and measurable revenue impact. This position is ideal for someone who combines strategic thinking with hands-on execution and thrives in a fast-paced, cross-functional environment. You will partner closely with Product, Sales, Enablement, Operations, Creative, and external stakeholders to ensure every launch is executed with precision and delivers business results.

What You’ll Do

  • Own and drive GTM commercialization
  • Act as the central orchestrator for product and feature launches, managing timelines, dependencies, and cross-functional alignment
  • Develop and maintain scalable GTM frameworks, including launch checklists, readiness scorecards, and phased rollout plans
  • Define target segments, adoption goals, and success metrics for each launch
  • Manage budgets, timelines, and resources to ensure efficient and effective delivery
  • Enable go-to-market readiness
  • Coordinate launch deliverables across Product Marketing, Content, Brand, Sales Enablement, and Sales teams
  • Lead GTM readiness meetings, proactively identify risks, and manage go/no-go decisions
  • Partner with Sales and Enablement to ensure teams are equipped with the right messaging, tools, and materials
  • Serve as the primary point of contact for GTM-related questions on new launches
  • Support customer rollout and adoption
  • Collaborate with Product and Sales to identify pilot customers and run early adopter programs
  • Gather and synthesize customer feedback to refine positioning and improve launch readiness
  • Monitor adoption trends and support field teams in prioritizing rollout efforts
  • Measure impact and optimize performance
  • Define and track success metrics (adoption, activation, usage, early revenue signals)
  • Partner with Data and Analytics teams to monitor performance, identify friction points, and recommend improvements
  • Build dashboards and provide regular updates to leadership on commercialization performance
  • Continuously improve GTM processes
  • Capture learnings and lead post-launch retrospectives to refine workflows
  • Build repeatable, scalable GTM processes across the product portfolio
  • Drive accountability and alignment across Product, Sales, Marketing, and Operations

What You Bring

  • Required qualifications
  • Bachelor’s degree or equivalent experience
  • 5+ years of experience in GTM operations, program/project management, commercialization, product operations, or marketing
  • Proven track record of launching and scaling products, features, or propositions
  • Strong project management skills, with experience leading complex, cross-functional initiatives
  • Excellent communication and stakeholder management skills across diverse teams (Product, Sales, CS, UX, Legal, Ops)
  • Analytical mindset with the ability to translate data and insights into actionable recommendations
  • Highly organized, proactive, and able to manage multiple concurrent projects
  • Nice to have
  • Project Management certification (e.g., PMP, Prince2, Agile)
  • Experience in financial services, payments, or technology environments
  • Strong problem-solving skills and ability to navigate ambiguity
  • Experience driving acquisition, adoption, and customer growth initiatives
  • Familiarity with GTM frameworks, enablement tools, and product analytics platforms
  • Experience with customer feedback programs (beta programs, CABs, etc.)
  • Exposure to pricing, packaging, or segmentation strategies

Marketing Commercialisation Manager employer: Convera

Convera is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for the Marketing Commercialisation Manager role. With a strong emphasis on employee growth and development, we offer comprehensive training and mentorship opportunities, ensuring you thrive in your career while working alongside talented professionals in a fast-paced environment. Our commitment to innovation and excellence, combined with a focus on measurable impact, makes Convera a rewarding place to contribute to meaningful projects that drive success.

Convera

Contact Details:

Convera Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Marketing Commercialisation Manager

Tip Number 1

Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.

Tip Number 2

Prepare for interviews by researching the company and its products. Show them you’re not just another candidate; you’re genuinely interested in what they do and how you can contribute.

Tip Number 3

Practice your pitch! Be ready to explain how your skills align with their needs. Highlight your experience in GTM operations and how you can drive results for their team.

Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step!

We think you need these skills to ace Marketing Commercialisation Manager

Go-to-Market (GTM) Commercialisation
Project Management
Cross-Functional Collaboration
Budget Management
Stakeholder Management
Analytical Skills
Communication Skills

Some tips for your application 🫡

Tailor Your CV:Make sure your CV is tailored to the Marketing Commercialisation Manager role. Highlight your experience in GTM operations and project management, and don’t forget to showcase any relevant achievements that demonstrate your ability to drive product launches.

Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for this role. Mention specific projects where you’ve successfully managed cross-functional teams and delivered measurable results, just like we do at StudySmarter.

Show Off Your Analytical Skills:Since this role requires an analytical mindset, be sure to include examples of how you've used data to inform decisions or improve processes. We love seeing candidates who can turn insights into action, so don’t hold back!

Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Good luck!

How to prepare for a job interview at Convera

Know Your GTM Frameworks

Familiarise yourself with go-to-market frameworks and be ready to discuss how you've applied them in past roles. Highlight specific examples where your strategic thinking led to successful product launches.

Showcase Your Project Management Skills

Prepare to talk about your experience managing complex, cross-functional projects. Use the STAR method (Situation, Task, Action, Result) to illustrate how you’ve kept teams aligned and on track during launches.

Demonstrate Analytical Thinking

Be ready to discuss how you've used data to drive decisions in previous roles. Bring examples of metrics you've tracked and how they influenced your strategies for product adoption and performance optimisation.

Engage with Stakeholders

Think about how you’ve collaborated with various teams like Sales, Product, and Marketing. Prepare anecdotes that showcase your communication skills and ability to manage diverse stakeholder expectations effectively.