Events Marketing Manager in London

Conveo is the AI research platform enabling fast, affordable, and high quality consumer and B2B research. Global brands like Unilever, Google, and Orange use our AI video interviewer to generate insights across marketing, product, and research teams.

The Context: Our events engine is firing. US in-person events are generating 20+ meetings per conference. The calendar is growing fast across both Americas and EMEA. We now have dedicated on-the-ground execution for physical events in the US. What we don't have yet is someone who owns the virtual channel with the same intensity.

Webinars and virtual roundtables are one of the highest-leverage tools in B2B marketing: they scale reach, deepen relationships with enterprise prospects, and keep Conveo top of mind between in-person moments. We've proven the in-person engine works. Now we want to build the virtual one to match.

Your Mission:

• Build and run Conveo's webinar programme: Design the webinar calendar from scratch: topics, formats, frequency, and target audiences aligned to our pipeline priorities. End-to-end production: speaker sourcing and briefing, content development, Zoom setup, run-of-show, and post-event follow-ups. Partner with Marketing to integrate webinars into nurture sequences, campaign calendars, and content repurposing workflows. Partner with Sales to surface the right accounts and contacts for each event and ensure every attendee gets a quality follow-up. Manage Conveo's sponsored virtual events: brief the organisers, prepare the team, ensure leads are captured and attributed correctly, and report on ROI to the same standard as owned events. Build a library of repeatable playbooks, templates, and run-of-show guides so the programme scales without quality loss. Continuously improve: track what drives registrations, attendance, and pipeline, and evolve the format based on what works.
• Run intimate client events that deepen enterprise relationships: Support the global events team on planning and delivery of roundtable dinners, executive breakfasts, and small-group activations. Take ownership of specific events from brief to close: venue coordination, invitation management, speaker prep, and on-the-night execution. Ensure these events are consistent with global brand standards and feed into the same lead capture and follow-up workflows as the broader events programme. Bring a hospitality-level mindset: the details matter, the atmosphere matters, and the follow-through always matters.
• Turn virtual events into measurable pipeline: Build lead capture and qualification workflows for every virtual event, coordinated with the global events reporting engine. Partner with AEs on pre-event targeting, personalised invitations, and post-event follow-up sequences. Track and report the metrics that matter: registrations, attendance rate, MQLs generated, pipeline influenced, and deals touched. Run post-event debriefs that feed learnings back into the global events playbook.
• Grow Conveo's brand through virtual presence: Build relationships with the speakers, thought leaders, and practitioners your target audience trusts, and bring them into the Conveo ecosystem as guests, co-hosts, and collaborators. Scout virtual event formats, communities, and platforms where Conveo should have early presence and flag them to the Events Lead. Repurpose webinar content across LinkedIn, the blog, and email to extend the reach of every event well past the live date. Use virtual events to strengthen relationships with existing customers and create expansion opportunities.

What We're Looking For:

• Must-haves: 5+ years running virtual events end-to-end, with direct ownership of strategy and execution. Track record of building and scaling a webinar programme, not just executing individual events. Deep understanding of how virtual events drive lead engagement, pipeline, and commercial outcomes. Strong producer instincts: you know what makes a webinar worth attending and how to create an experience that holds attention from registration to follow-up. Proficient with Zoom Webinars or Zoom Events as a production platform. Experience working in Asana or a similar project management tool to run multiple events in parallel. Comfortable managing event budgets and reporting on spend vs. results.
• Mindset: High agency, low ego: you see what needs to happen and you make it happen. Quality-obsessed: you care about the difference between a webinar people attend and one they remember. Commercially minded: you think about events in terms of pipeline and relationships, not just content. Builder mentality: you are energised by the blank page, not intimidated by it. Collaborative: you thrive inside a global framework and make everyone around you better.
• Nice to have: Network in market research, consumer insights, SaaS, or enterprise tech. Experience with hybrid event formats and in-person roundtable or dinner execution. Familiarity with lead capture tools, CRM workflows, and marketing automation platforms. Strong instincts for brand and design: you know what premium looks like and you hold that standard for every virtual event you run.

What Success Looks Like:

• After 6 to 12 months: Conveo runs a consistent, high-quality webinar programme: regular cadence, strong attendance rates, and a growing audience of engaged prospects and customers.
• Every virtual event feeds the same pipeline reporting engine as in-person, with clear metrics on leads generated, meetings booked, and deals influenced.
• You've built a library of playbooks and templates that make scaling the programme faster and better with each cycle.
• Roundtable dinners and intimate events you've supported feel category-leading: the kind of event people mention in follow-up emails.
• Sales and founders actively want to participate in virtual events because the setup, content, and follow-up are excellent.
• The global events team operates as one cohesive unit: no channel silos, unified reporting, shared brand.

Why Join Conveo?

• At Conveo, you'll join a team that genuinely enjoys working, and spending time, together. We care about building real relationships, not just great products.
• Build the virtual events function that runs alongside one of the most productive in-person events engines in B2B SaaS.
• Direct access to founders and senior leadership.
• Work with world-class enterprise clients: Unilever, Google, P&G, Orange, and more.
• Hybrid working model with a London office to collaborate in person with the majority of the team.
• Competitive compensation with meaningful equity upside.
• A culture built on taste, speed, ownership, and ambition.

About Conveo: Founded in 2024 as a better way to conduct qualitative interviews, Conveo quickly gained traction after going through the Summer 24 Y Combinator batch where we saw significant interest from Consumer Goods companies. After raising our $5.3m seed round, we executed closely with our customers to build the best qualitative market research platform centered around AI-moderated interviews. Since then we’ve expanded our scope, grown our team, and today, we're seeing incredibly strong adoption and usage across Insights, marketing, innovation, and strategy teams in industries like: Consumer goods, Retail, Pharma, technology, and consumer services.

Background: We help companies understand their customers, giving us virtually unlimited market potential. The market research industry is valued at approximately $100B, with qualitative solutions representing a $30B opportunity. With AI enablement, this market is expanding rapidly. This is an infinite horizon problem.

Experienced team: Our head of research was the founder of a market research company with 600+ employees, our CEO previously co-founded a $75m ARR startup as CTO. Our commercial and operational teams bring their operational excellence from McKinsey, while our sales leadership includes former VPs from Ipsos. We believe in forging deep collaborations with our customers. In just 15 months, we've landed deals with some of the world's largest companies that are quickly expanding their work with us, including Unilever, P&G, AB InBev, Nestlé, Google and many others. We’re a growing team passionate about solving real-world challenges in customer research, enabling companies to make user-informed decisions.