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- Tasks: Lead customer insight initiatives and design impactful marketing strategies.
- Company: Global leader in medical solutions, dedicated to improving lives.
- Benefits: Competitive salary, health benefits, and opportunities for professional growth.
- Other info: Join a diverse team committed to innovation and patient care.
- Why this job: Make a real difference in healthcare through data-driven marketing.
- Qualifications: Strong analytical skills and experience in marketing or data analysis.
The predicted salary is between 60000 - 80000 £ per year.
About Convatec
Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in Advanced Wound Care, Ostomy Care, Continence Care, and Infusion Care. With more than 10,000 colleagues, we provide our products and services in around 90 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Convatec’s revenues in 2024 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC).
As Marketing Data & Effectiveness Manager, you will play a pivotal role in putting customer insight and data‑driven decision‑making at the heart of our marketing strategy. You will lead our global Voice of Customer (VoC) programme while enabling more effective, personalised, and measurable marketing campaigns across business units and markets. This is a global, high impact role requiring strong analytical thinking, storytelling, and cross functional collaboration.
ABOUT THE ROLE
- VoC Programme Design: Design a streamlined VoC programme which regularly captures customer feedback in a consistent way across country and business unit, following our Data, Insights, Action approach.
- Seamlessly execute surveys which gather insightful feedback from a robust and unbiased sample of customers.
- Build text analytics models (using AI where possible) to understand customer sentiment, classify feedback and unearth key pain points and drivers.
- Share the results in a timely way at all appropriate levels of the business.
- Determining the best mechanism to communicate to which audience – presentation, etc.
Marketing Data & Effectiveness Manager employer: Convatec
Contact Detail:
Convatec Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Data & Effectiveness Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching Convatec and their VoC programme. Show us you’re genuinely interested in how they improve patient outcomes. Tailor your answers to reflect their values and mission – it’ll make you stand out!
✨Tip Number 3
Practice your storytelling skills! We want to hear how your past experiences relate to the role. Use the STAR method (Situation, Task, Action, Result) to structure your responses and keep it engaging.
✨Tip Number 4
Don’t forget to follow up after your interview! A simple thank-you email can go a long way. It shows your enthusiasm and keeps you fresh in their minds. Plus, it’s a great chance to reiterate why you’re the perfect fit for the role.
We think you need these skills to ace Marketing Data & Effectiveness Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Data & Effectiveness Manager. Highlight your experience with customer insights, data analysis, and any relevant marketing campaigns you've led. We want to see how your skills align with our mission at Convatec!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us why you're the perfect fit for this role. Share your passion for data-driven decision-making and how you can contribute to our Voice of Customer programme. Keep it engaging and personal – we love a good story!
Showcase Your Analytical Skills: Since this role requires strong analytical thinking, make sure to include specific examples of how you've used data to drive marketing strategies in the past. We want to see your problem-solving skills in action, so don’t hold back on the details!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team at Convatec!
How to prepare for a job interview at Convatec
✨Know Your Data
Make sure you brush up on your data analysis skills before the interview. Be ready to discuss how you've used data to drive marketing decisions in the past. Convatec is looking for someone who can put customer insight at the heart of their strategy, so come prepared with examples that showcase your analytical thinking.
✨Understand the VoC Programme
Familiarise yourself with the concept of Voice of Customer (VoC) programmes. Think about how you would design a streamlined VoC programme and be ready to share your ideas. This shows that you’re not just interested in the role but also proactive about improving their processes.
✨Storytelling is Key
Convatec values storytelling in marketing, so practice how you present your past experiences. Frame your achievements in a narrative that highlights the challenges you faced, the actions you took, and the results you achieved. This will help you connect with the interviewers and demonstrate your communication skills.
✨Cross-Functional Collaboration
Be prepared to discuss your experience working with different teams. Convatec's role requires strong collaboration across business units, so think of examples where you successfully worked with others to achieve a common goal. Highlighting your teamwork skills will show that you can thrive in their environment.