Global Consumer Channel and Content Strategist
Global Consumer Channel and Content Strategist

Global Consumer Channel and Content Strategist

Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
ConvaTec Inc

At a Glance

  • Tasks: Lead global social media and content strategy, driving engagement across channels.
  • Company: Join a dynamic team at a leading global marketing firm.
  • Benefits: Enjoy a hybrid role with competitive salary, bonuses, and exceptional benefits.
  • Other info: Opportunity for training and development in a fast-paced, innovative environment.
  • Why this job: Be a thought leader in digital marketing and shape the future of content strategy.
  • Qualifications: Experience in social media, content strategy, and strong analytical skills required.

The predicted salary is between 60000 - 80000 £ per year.

Responsibilities include global governance of social media and omnichannel marketing, coordinating global and local activities across known platforms. Owning an integrated omnichannel approach, aligning digital campaigns with field sales, congresses, and other offline touchpoints. Defining global content strategy and planning: why, what, who, where content is created, stored, reused, and optimized. Overseeing content creation and management, ensuring consistent brand guidelines, editorial standards, and effective use of organic and paid social. Driving channel rationalisation and platform governance, including social media policies, brand clinics, and global tools (e.g. Brandwatch, Canva). Building a full-funnel approach, where social drives engagement and SEO‑optimised web content drives long‑term traffic. Using data, analytics, and listening tools (GA4, social analytics, CDP, Power BI) to measure performance and optimise content effectiveness. Partnering cross‑functionally with Marketing, Sales, Design, SEO, Corporate Affairs, IT, and GBUs to drive transformation. Leading capability development, designing training programmes, playbooks, and toolkits to uplift digital and content skills globally. Acting as a thought leader and subject‑matter expert, monitoring emerging trends, platforms, and technologies to drive innovation and future readiness.

Candidate Profile: You are a strategic, digitally fluent content and channel expert who thrives in global, matrixed environments. You combine creativity with strong governance and data‑driven decision‑making, and you enjoy enabling others to succeed through clear frameworks and capability building.

Qualifications include strong experience in global social media, content strategy, and omnichannel marketing. Hands‑on knowledge of organic and paid social, SEO, web traffic strategies, and influencer partnerships. Experience with CMS platforms, social media management and listening tools, and digital analytics. Understanding of crisis communication and reputation management in collaboration with Corporate Affairs. Proven ability to define and enforce governance, standards, playbooks, and ways of working. Strong analytical mindset, using data to evaluate performance and continuously improve impact. Excellent stakeholder management skills, partnering confidently across Marketing, Sales, IT, Corporate Affairs, and external agencies. Passion for capability building, designing and delivering engaging training and skills programmes. Curiosity and foresight, with a keen interest in emerging digital trends, platforms, and AI‑enabled marketing. A degree in Marketing, Digital Media, Communications, Public Relations, or similar; healthcare, MedTech, or pharma marketing experience is a strong plus.

Benefits include a hybrid role with competitive salary & bonus, exceptional benefits, and training & development.

Global Consumer Channel and Content Strategist employer: ConvaTec Inc

As a Global Consumer Channel and Content Strategist, you will thrive in a dynamic and innovative environment that champions creativity and data-driven decision-making. Our company offers exceptional benefits, a hybrid work model, and robust training and development opportunities, ensuring that you can grow your skills while contributing to impactful global marketing strategies. Join us to be part of a collaborative culture that values your expertise and empowers you to lead in the ever-evolving digital landscape.
ConvaTec Inc

Contact Detail:

ConvaTec Inc Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Global Consumer Channel and Content Strategist

✨Tip Number 1

Network like a pro! Reach out to people in the industry through LinkedIn or at events. A friendly chat can open doors that applications alone can't.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your best work in content strategy and social media. This gives potential employers a taste of what you can do.

✨Tip Number 3

Prepare for interviews by researching the company’s current campaigns and challenges. Bring fresh ideas to the table that align with their goals, showing you’re ready to hit the ground running.

✨Tip Number 4

Don’t forget to apply through our website! We love seeing candidates who are proactive and engaged. Plus, it’s a great way to ensure your application gets the attention it deserves.

We think you need these skills to ace Global Consumer Channel and Content Strategist

Global Social Media Management
Content Strategy Development
Omnichannel Marketing
SEO Knowledge
Web Traffic Strategies
Influencer Partnerships
CMS Platforms
Digital Analytics
Crisis Communication
Reputation Management
Stakeholder Management
Training Programme Design
Data-Driven Decision Making
Emerging Digital Trends Awareness
Governance and Standards Enforcement

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in global social media and content strategy. We want to see how your skills align with our needs, so don’t be shy about showcasing relevant projects!

Showcase Your Data Skills: Since we’re all about data-driven decision-making, include examples of how you’ve used analytics tools like GA4 or Power BI to measure performance. This will show us you can back up your strategies with solid evidence.

Be Creative Yet Structured: We love creativity, but we also value strong governance. When describing your past work, balance your innovative ideas with how you’ve implemented frameworks and standards. This will demonstrate your ability to thrive in a matrixed environment.

Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, it’s super easy!

How to prepare for a job interview at ConvaTec Inc

✨Know Your Stuff

Make sure you’re well-versed in the latest trends in social media and omnichannel marketing. Brush up on your knowledge of tools like Brandwatch and Canva, as well as data analytics platforms like GA4. Being able to discuss these confidently will show that you're not just a candidate, but a potential thought leader.

✨Showcase Your Strategy Skills

Prepare to discuss how you would approach defining a global content strategy. Think about how you would align digital campaigns with offline touchpoints and be ready to share examples from your past experiences. This is your chance to demonstrate your strategic thinking and creativity!

✨Engage with Data

Since this role requires a strong analytical mindset, come prepared with examples of how you've used data to drive decisions in previous roles. Be ready to talk about specific metrics you’ve tracked and how they influenced your content strategies. This will highlight your ability to optimise content effectiveness.

✨Collaborate Like a Pro

This position involves partnering with various teams, so be ready to discuss your experience in stakeholder management. Share examples of how you’ve successfully collaborated across departments like Marketing, Sales, and IT. Highlighting your teamwork skills will show that you can thrive in a matrixed environment.

Global Consumer Channel and Content Strategist
ConvaTec Inc

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