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- Tasks: Create engaging clinical marketing content and training materials for Ostomy Care.
- Company: Convatec is a global leader in medical solutions, improving lives with innovative products.
- Benefits: Enjoy hybrid working, competitive salary, and the chance to make a real impact.
- Why this job: Join a dynamic team focused on changing lives through healthcare innovation and creativity.
- Qualifications: Bachelor’s degree and 5+ years in content strategy or marketing within healthcare.
- Other info: Work in a supportive environment that values your contributions and growth.
The predicted salary is between 36000 - 60000 £ per year.
Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in advanced wound care, ostomy care, continence care, and infusion care. With around 10,000 colleagues, we provide our products and services in almost 100 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs.
The Content Marketing Manager – Ostomy Care is responsible for developing and implementing clinical marketing plans, customer, patient, and sales training program content.
DUTIES AND RESPONSIBILITIES:- This clinical content creator will require detailed technical/clinical knowledge, solid knowledge of the clinical marketplace coupled with the ability to simplify and synthesize clinical concepts in a way that is easily understood to non-medical audiences, such as patients, caregivers, and sales representatives.
- The Clinical Marketing Content Manager creates innovative, compelling, and motivating customer-centric content experiences while simplifying and aligning Ostomy Care’s clinical messages across the organization.
- The Clinical Content Marketing Manager will be responsible for creating clinical marketing content that strengthens and aligns with Ostomy Care marketing campaigns, patient programs, and product portfolio.
- This role understands today’s digital marketing ecosystem and how to apply strategic planning and content development for the holistic experience.
- Bachelor’s degree in marketing, Business, Communications, English, Journalism
- 5+ years of content strategy and/or marketing campaign experience in med device, pharma, biotech, consumer healthcare or other regulated healthcare environment
- Experience developing content and materials from concept through production for in-channel delivery, with a heavy concentration on digital storytelling and asset creation.
- Strong interpersonal skills, both verbal and written.
- Strong attention to detail, good adaptability, and ability to manage and progress projects through completion.
- Write and create clinical content that resonates and engages both HCP and patient audiences.
- Work closely with all of Marketing, Sales, Medical Affairs, R&D, and other functions to develop new customer support collateral.
- Create and launch clinically based marketing materials that simplify and synthesize clinical information.
- Develop content strategies, governance framework, and editorial calendar.
- Hybrid working – 2 to 3 days per week in the office driven by business requirements. Preference for proximity to UK, London Paddington office.
Equal opportunities: Convatec provides equal employment opportunities for all current employees and applicants for employment.
Content Marketing Manager OC employer: ConvaTec Group
Contact Detail:
ConvaTec Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Marketing Manager OC
✨Tip Number 1
Familiarise yourself with Convatec's product range and their impact on patient care. Understanding the specifics of their offerings, especially in Ostomy Care, will help you articulate how your content marketing strategies can enhance their messaging.
✨Tip Number 2
Network with professionals in the medical device and healthcare marketing sectors. Engaging with industry peers can provide insights into current trends and challenges, which you can leverage to demonstrate your knowledge during interviews.
✨Tip Number 3
Showcase your ability to create engaging digital content by developing a portfolio that includes examples of clinical marketing materials. Highlight projects where you've simplified complex information for non-medical audiences, as this aligns with the role's requirements.
✨Tip Number 4
Stay updated on the latest digital marketing tools and strategies relevant to the healthcare sector. Being knowledgeable about these can set you apart and demonstrate your commitment to driving innovative content solutions at Convatec.
We think you need these skills to ace Content Marketing Manager OC
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and qualifications required for the Content Marketing Manager position at Convatec. Tailor your application to highlight relevant experience in clinical content creation and digital marketing.
Craft a Compelling CV: Your CV should clearly showcase your 5+ years of experience in content strategy and marketing campaigns, particularly in regulated healthcare environments. Emphasise your skills in creating engaging clinical content and your ability to simplify complex information.
Write a Strong Cover Letter: In your cover letter, express your passion for improving patient outcomes through effective communication. Highlight specific examples of how you've developed successful marketing materials or campaigns in the past, especially those that resonate with both healthcare professionals and patients.
Showcase Your Digital Skills: Since the role requires knowledge of the digital marketing ecosystem, be sure to mention any relevant tools or platforms you are proficient in. Discuss your experience with digital storytelling and how it has contributed to successful marketing strategies in your previous roles.
How to prepare for a job interview at ConvaTec Group
✨Know Your Audience
Understand that the interviewers will likely include individuals from various backgrounds, including medical and marketing professionals. Tailor your responses to resonate with both clinical and non-clinical audiences, showcasing your ability to simplify complex concepts.
✨Showcase Your Content Strategy Skills
Be prepared to discuss your experience in developing content strategies and how you've successfully implemented them in previous roles. Highlight specific campaigns or projects where your content made a measurable impact.
✨Demonstrate Digital Savvy
Since the role involves digital storytelling, come equipped with examples of your work in digital marketing. Discuss the tools and platforms you’ve used, and how you’ve leveraged them to enhance customer engagement.
✨Prepare Questions About the Company
Research Convatec thoroughly and prepare insightful questions about their products, values, and future direction. This shows your genuine interest in the company and helps you assess if it’s the right fit for you.
