At a Glance
- Tasks: Analyse customer data to uncover insights and optimise marketing performance.
- Company: Join a dynamic team at Control Risks, a leader in risk management.
- Benefits: Competitive salary, global bonus scheme, and commitment to diversity.
- Why this job: Make an impact by transforming data into actionable marketing strategies.
- Qualifications: 5+ years in marketing analytics; strong skills in Power BI and data interpretation.
- Other info: Flexible work environment with opportunities for professional growth.
The predicted salary is between 36000 - 60000 £ per year.
As a Marketing Data and Reporting Analyst, you will play a critical role in supporting our understanding of customer behaviour trends across our channels, analysing end-to-end engagement within the customer journey and optimising our performance through data-led insights. You will be proficient in data mining across campaigns, websites, and CRM systems, and you will transform big data into clear, actionable findings and recommendations. Your insights will directly inform marketing leadership decisions, helping to improve campaign effectiveness, enhance customer engagement and continued performance improvement. This role requires both a sharp analytical mindset and the ability to communicate data stories in an engaging, user-friendly way to the marketing team. You have the experience and ability to grasp priorities quickly, work independently to solve problems and build your community of stakeholder relationships.
Requirements
- Analyse data from web analytics, CRM, email campaigns, events, and social media to quantify engagement and surface insights across the customer journey.
- Use statistical and analytical tools to interpret large datasets and correlate data sources which deliver actionable recommendations for marketing programme improvements.
- Investigate and understand data sources and address data quality issues with technical teams.
- Conceptualize, design, and deliver dashboards aligned with marketing priorities.
- Collaborate with marketing, sales operations and technical teams to validate data, define and deliver requirements.
- Build and refine Power BI dashboards and reports to track marketing performance. Present data in clear visuals and summaries, aligned with the design principles of the organization's centralized dashboard suite.
- Ensure key insights and trends are highlighted for senior leaders.
Who You Are
- Bachelor's degree in marketing, Data Analytics, Statistics, Business, or related field, or equivalent experience.
- 5+ years' experience in marketing analytics, business intelligence, or data analysis, preferably with marketing or customer data.
- Experience in B2B or professional services industry is advantageous.
- Strong analytical skills to interpret complex data, spot trends, and ensure accurate reporting.
- Advanced proficiency in Power BI and other data analysis/visualization tools; experience with database querying or statistical tools is a plus.
- Solid understanding of digital marketing and CRM metrics.
- Excellent written and verbal communication skills for presenting insights to diverse audiences.
- Detail-oriented and methodical in data validation and reporting.
- Proactive problem-solver with a solution-oriented approach to data challenges.
- Collaborative and self-driven, able to manage multiple projects and deadlines.
Preferred Qualifications
- Experience with GA4, Google Looker Studio, and other marketing analytics platforms.
- Familiarity with marketing automation and CRM systems such as ClickDimensions & Microsoft D365 Sales.
- Background in statistics or data science, including A/B testing, predictive modelling, or programming in SQL, R, or Python.
Benefits
Control Risks offers a competitively positioned compensation and benefits package that is transparent and summarised in the full job offer. We operate a discretionary global bonus scheme that incentivises, and rewards individuals based on company and individual performance. As an equal opportunities employer, we encourage suitably qualified applicants from a wide range of backgrounds to apply and join us and are fully committed to equal treatment, free from discrimination, of all candidates throughout our recruitment process. Control Risks is committed to a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age or veteran status. If you require any reasonable adjustments to be made in order to participate fully in the interview process, please let us know and we will be happy to accommodate your needs.
Location: Edinburgh, Scotland, United Kingdom
Marketing Data and Reporting Analyst, 6-Month FTC in Edinburgh employer: Control Risks
Contact Detail:
Control Risks Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Data and Reporting Analyst, 6-Month FTC in Edinburgh
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your data analysis projects. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. Be ready to explain how you've turned data into actionable insights in previous roles. Remember, it’s all about making those numbers relatable!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Marketing Data and Reporting Analyst, 6-Month FTC in Edinburgh
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Marketing Data and Reporting Analyst. Highlight your experience with data analysis, Power BI, and any relevant marketing projects. We want to see how your skills align with what we’re looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to tell us your story! Share why you’re passionate about data analytics in marketing and how your insights can drive our performance. Keep it engaging and personal – we love a bit of personality!
Showcase Your Analytical Skills: In your application, don’t just list your skills; demonstrate them! Include examples of how you've used data to inform decisions or improve campaigns. We’re keen to see your analytical mindset in action!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it’s super easy!
How to prepare for a job interview at Control Risks
✨Know Your Data
Before the interview, dive deep into the types of data you'll be working with. Familiarise yourself with web analytics, CRM metrics, and social media insights. Being able to discuss specific examples of how you've used data to drive marketing decisions will show your analytical mindset.
✨Showcase Your Tools
Make sure you're comfortable discussing your experience with Power BI and any other data visualisation tools. Prepare to share examples of dashboards you've created and how they impacted marketing performance. This will demonstrate your technical skills and ability to present data effectively.
✨Communicate Clearly
Practice explaining complex data insights in a simple, engaging way. Think about how you can tell a 'data story' that resonates with non-technical stakeholders. This skill is crucial for the role, so being able to articulate your findings clearly will set you apart.
✨Prepare for Problem-Solving Questions
Expect questions that assess your problem-solving abilities. Be ready to discuss past challenges you've faced with data quality or analysis and how you overcame them. Highlighting your proactive approach will show that you're a solution-oriented candidate.