At a Glance
- Tasks: Lead marketing strategies for two iconic attractions and drive visitor growth.
- Company: Continuum Attractions, home to York's Chocolate Story and Oxford Castle Prison.
- Benefits: Gain valuable experience in brand marketing with a dynamic team.
- Other info: Opportunity for creative thinkers who love culture and tourism.
- Why this job: Make a real impact on visitor experiences at two beloved UK attractions.
- Qualifications: Experience in brand marketing and strong leadership skills required.
The predicted salary is between 40500 - 49500 £ per year.
Continuum Attractions in York (two sites: York's Chocolate Story and Oxford Castle Prison) seeks a Brand Marketing Manager for a 12-month maternity cover, based in York with regular travel to both attractions.
You will lead two marketing executives, develop strategies to drive visitor growth, revenue and brand awareness, and oversee major brand projects. The role focuses on end-to-end marketing performance, with a strong emphasis on ROI, multi-channel campaigns, and data-driven decision making.
Brand Marketing Lead – Two Iconic UK Attractions employer: Continuum Attractions
At the Loch Ness Experience, we pride ourselves on being an exceptional employer, offering a vibrant work culture that prioritises guest satisfaction and employee well-being. As an Operations Duty Manager, you will benefit from a competitive salary of £30,000, comprehensive health benefits, and opportunities for career growth in a unique location steeped in history. Join our dedicated team where your contributions directly enhance the experiences of our guests, all while enjoying perks like enhanced leave policies and discounts.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Marketing Lead – Two Iconic UK Attractions
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Brand Marketing Lead – Two Iconic UK Attractions
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Continuum Attractions from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Continuum Attractions specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Continuum Attractions
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Continuum Attractions, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Continuum Attractions you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Continuum Attractions that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Continuum Attractions, so think on your feet and don't hesitate to showcase your creativity!
