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- Tasks: Manage marketing funnels, create engaging content, and support sales teams in driving demand.
- Company: Dynamic managed service provider focused on IT support for SMEs.
- Benefits: Competitive salary, hybrid working, and opportunities for personal and career development.
- Why this job: Join a fast-growing team and shape impactful marketing strategies in the tech industry.
- Qualifications: Experience in IT marketing, strong content creation skills, and familiarity with HubSpot.
- Other info: Exciting projects and excellent career growth potential await you!
The predicted salary is between 36000 - 54000 £ per year.
An exciting and ambitious managed service provider are looking for a Marketing Executive to join their team. They provide all areas of IT support to SME clients across a variety of different industries including accounting, finance and legal firms. This is a great opportunity to be involved with some exciting projects as well as gain personal and career development within a fast-growing MSP and a great team.
This is a hands-on role suited to someone who enjoys building and managing marketing funnels, creating compelling content and working closely with sales teams to support outbound activity. You will be responsible for managing and executing the company's marketing activity end to end, with a strong focus on demand generation, content and pipeline growth. You will have autonomy to shape marketing strategy.
Key responsibilities include:- Managing HubSpot CRM and marketing automation, including campaigns, workflows and reporting
- Owning and optimising sales funnel marketing content to improve engagement and conversion
- Supporting the outbound sales team with relevant campaigns, messaging and collateral
- Creating and managing lead magnets (guides, whitepapers, landing pages, email campaigns)
- Managing and updating the company website using WordPress
- Producing high-quality original content (blogs, case studies, thought leadership) — not AI-generated
- Managing and coordinating SEO and Google PPC activity with external agencies
- Managing organic and paid social media channels, primarily LinkedIn and X (Twitter)
- Using data and insights to continuously refine campaigns and improve ROI
- Ideally have previous experience working in a marketing function within IT/technology services
- Strong understanding of B2B sales funnels and lead nurturing
- Hands-on experience with HubSpot
- Experience supporting outbound sales teams
- Confident content creator with excellent written communication skills
- Experience managing WordPress websites
- Experience managing LinkedIn marketing activity
- Experience using LinkedIn Sales Navigator
- Familiarity with Clay, Cognism, or similar lead intelligence platforms would be beneficial
- Understanding of SEO, SEM and Google PPC (hands-on or agency-managed)
- Knowledge of AI-driven marketing, AI search optimisation and automated lead scraping
- Experience creating and optimising lead magnets and campaign funnels
Senior Marketing Executive in London employer: Context Recruitment
Contact Detail:
Context Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn and let them know you're on the hunt for a Senior Marketing Executive role. You never know who might have a lead or can refer you directly to hiring managers.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing projects, especially those related to IT services. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of HubSpot and B2B sales funnels. Be ready to discuss how you've optimised marketing strategies in the past and how you can contribute to their team.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Senior Marketing Executive in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Executive role. Highlight your experience with marketing funnels, content creation, and any relevant tools like HubSpot. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing in the IT sector and how you can contribute to our team. Be genuine and let your personality come through.
Showcase Your Achievements: When detailing your past roles, focus on specific achievements. Did you improve engagement rates or boost lead generation? Numbers speak volumes, so include metrics where possible to show your impact.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Context Recruitment
✨Know Your Marketing Funnels
Make sure you understand the ins and outs of B2B sales funnels. Be ready to discuss how you've built and managed marketing funnels in previous roles, especially in IT or technology services. This will show that you can hit the ground running.
✨Showcase Your Content Creation Skills
Prepare examples of high-quality content you've created, like blogs or case studies. Since this role requires compelling content, having a portfolio ready will demonstrate your writing prowess and creativity.
✨Familiarise Yourself with HubSpot
Since you'll be managing HubSpot CRM and marketing automation, brush up on your HubSpot knowledge. Be prepared to discuss specific campaigns you've run using HubSpot and how you measured their success.
✨Understand SEO and PPC Basics
Even if you're not an expert, having a solid grasp of SEO and Google PPC will set you apart. Be ready to talk about any experience you have with these tools and how they can enhance marketing strategies.
