At a Glance
- Tasks: Lead generation through strategic outreach and multi-channel campaigns.
- Company: Join a founder-led software company making waves in the SaaS industry.
- Benefits: Earn £32,000 PA plus commission, with flexible working hours and social events.
- Why this job: Make a real impact in a creative, collaborative environment that values your ideas.
- Qualifications: Previous lead generation experience, ideally in SaaS; CRM knowledge is a plus.
- Other info: Enjoy a supportive team culture with opportunities for personal growth.
The predicted salary is between 24000 - 32000 £ per year.
A well-established, founder-led software company is seeking an ambitious and motivated Lead Generation Executive to join its sales and marketing team on a permanent basis. Working within a small but highly experienced team, you'll take full ownership of lead generation efforts and have the opportunity to make a meaningful impact. This is a genuine opportunity to lead from the front in a business that values initiative, creativity and collaboration.
Reporting directly to the Marketing Manager, the role focuses on smart, strategic outreach. You'll work across both inbound and outbound campaigns; crafting highly personalised email and social strategies, identifying key Ideal Customer Profiles and nurturing cold leads into qualified opportunities. You'll run multi-channel campaigns end-to-end, with plenty of support—from social media posts and email journeys to direct outreach. You'll also have the creative freedom to test new approaches, backed by a robust marketing automation platform and a strong content engine (blogs, infographics, webinars and more).
Key Responsibilities:- Plan and deliver outbound and inbound lead generation campaigns
- Identify, research, and contact new prospects via social media, email and phone
- Collaborate on content strategy and development
- Support social media activity, email campaigns and post-conference follow-ups
- Produce competitor insight reports
- Maintain CRM systems (Salesforce) and lead-tracking tools
- Previous experience in a lead generation role, ideally within a SaaS environment (experience in other tech industries such as IT managed services is also welcomed)
- CRM experience (Salesforce preferred but not essential)
- Familiarity with marketing automation tools is a plus
- Any creative/design experience (e.g. Canva, Adobe Suite) will be highly regarded
- Confident, proactive, and personable in your approach to work
Up to £32,000 PA + commission and an exceptionally attractive benefits package. Enjoy an inclusive, welcoming team environment with regular social events. 1 day per week onsite with flexibility around working hours (usual hours are 09:00 - 17:00). Please note: you may be required to attend the office more frequently during the initial onboarding period.
Lead Generation Executive (Southampton) employer: Context Recruitment
Contact Detail:
Context Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Generation Executive (Southampton)
✨Tip Number 1
Familiarise yourself with the SaaS industry and its trends. Understanding the market will help you engage in meaningful conversations during interviews and demonstrate your passion for the role.
✨Tip Number 2
Network with professionals in the lead generation and SaaS fields. Attend local meetups or online webinars to connect with potential colleagues and learn about their experiences, which can give you valuable insights.
✨Tip Number 3
Showcase your creativity by preparing a mock lead generation campaign. This could include sample emails or social media posts that reflect your understanding of the target audience and the company's values.
✨Tip Number 4
Be proactive in following up after your application. A simple email expressing your enthusiasm for the role can set you apart and show your genuine interest in joining the team at StudySmarter.
We think you need these skills to ace Lead Generation Executive (Southampton)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Lead Generation Executive position. Tailor your application to highlight relevant experience in lead generation, especially within the SaaS industry.
Craft a Personalised Cover Letter: Write a cover letter that showcases your enthusiasm for the role and the company. Mention specific experiences that demonstrate your ability to generate leads and your familiarity with CRM systems like Salesforce.
Highlight Relevant Skills: In your CV, emphasise skills that are crucial for this role, such as your experience with marketing automation tools, creativity in campaign design, and your proactive approach to outreach. Use bullet points for clarity.
Showcase Your Achievements: Include quantifiable achievements in your application. For example, mention how many leads you generated in previous roles or successful campaigns you led. This will help demonstrate your impact and effectiveness.
How to prepare for a job interview at Context Recruitment
✨Showcase Your Lead Generation Experience
Make sure to highlight your previous experience in lead generation, especially within the SaaS industry. Be prepared to discuss specific campaigns you've worked on and the results you achieved.
✨Demonstrate Your Creativity
Since the role values creativity, come prepared with examples of innovative strategies you've implemented in past roles. Discuss how you approached lead generation differently and the impact it had.
✨Familiarise Yourself with Their Tools
Research the CRM systems and marketing automation tools they use, particularly Salesforce. If you have experience with similar tools, be ready to discuss how you can quickly adapt to their systems.
✨Prepare Questions About Their Campaigns
Show your interest in the company by preparing thoughtful questions about their current lead generation campaigns. This demonstrates your proactive nature and willingness to contribute from day one.