Senior Business Development Manager/Business Development Director– Public Sector, Northern England

Senior Business Development Manager/Business Development Director– Public Sector, Northern England

Full-Time 59400 - 72600 £ / year (est.) Home office (partial)
Content Guru

At a Glance

  • Tasks: Drive sales in the public sector, building relationships and closing complex deals.
  • Company: Join Content Guru, a leading provider of cloud Customer Experience solutions.
  • Benefits: Remote work flexibility, vibrant office culture, and opportunities for professional growth.
  • Other info: Dynamic environment with a focus on innovation and inclusivity.
  • Why this job: Make a real impact in public sector technology while achieving your sales targets.
  • Qualifications: 5+ years in public sector sales with strong negotiation and communication skills.

The predicted salary is between 59400 - 72600 £ per year.

Content Guru is a leading global provider of enterprise cloud Customer Experience (CX) and contact centre solutions, and we are at the forefront of the Generative AI evolution. We’re looking for a dynamic and strategic Senior BDM/BDD – Public Sector to join our Northern England sales team and help expand our presence across Health, Central Government, Local Authorities, and broader public sector markets. If you thrive on building relationships, closing complex public sector deals, and delivering value in a fast-paced technology environment, we’d love to hear from you.

What we are looking for…

We’re seeking a commercially focused individual with a proven track record of selling into public sector organisations. You’ll take ownership of the full sales cycle—identifying, qualifying, and closing new opportunities—while building strong partnerships with public sector stakeholders and navigating government procurement processes.

Location…

This role is remote, but you will be expected to visit our Glasgow and Bracknell offices as and when required. The role also includes regular travel to client sites and partner events.

Key responsibilities of the role…

  • Strategic Sales & Planning: Achieve and exceed monthly, quarterly, and annual sales targets; Develop and execute strategic account plans within the public sector; Identify, qualify, and progress opportunities through a structured sales process; Accurately forecast pipeline activity and maintain CRM records.
  • Customer Engagement: Build long-term relationships with key public sector decision-makers, influencers, and senior stakeholders; Present compelling proposals and tailored solutions that align with public service priorities; Manage expectations during presales, procurement, delivery, and aftercare; Promote additional services and identify opportunities for account expansion.
  • Bid & Proposal Management: Lead and contribute to RFP responses and complex deal structures within government frameworks; Coordinate internal stakeholders and virtual bid teams to deliver quality submissions on time; Qualify opportunities and mitigate risks early in the public procurement process.
  • Product & Market Expertise: Maintain a deep understanding of Content Guru’s storm® platform and its relevance to public sector needs; Stay informed of public sector procurement regulations, funding cycles, and compliance requirements; Deliver solution demonstrations and articulate the business value of our platform to public sector audiences; Collaborate with marketing and contribute thought leadership where appropriate.

About you…

  • Bachelor’s degree or equivalent professional experience.
  • A minimum of 5 years’ experience closing complex public sector deals.
  • Strong knowledge of government procurement processes and public sector contracting.
  • Experience selling to senior-level executives in public sector agencies.
  • Proven ability to meet and exceed revenue targets.
  • Skilled in account planning, negotiation, and consultative selling.
  • Experience with CRM tools and sales forecasting.
  • Excellent communication and presentation skills.
  • Detail-oriented with a strong commercial mindset.
  • Experience in SaaS, cloud, or IT services preferred.

About the Company…

Content Guru is the largest privately owned provider of Contact Centre as a Service (CCaaS) in Europe. With modern, vibrant offices in the UK, Germany, Japan, the Netherlands, Portugal, and the US, our award-winning cloud technology powers mission-critical services for some of the world’s biggest organisations. Our goal is to enhance the way the world communicates, enabling seamless interactions across voice, video, chat, email, and more.

We are an equal opportunities employer and consider all qualified applicants regardless of race, gender, religion, orientation, disability, or any other protected characteristic. We are committed to creating an inclusive workplace where individuals can thrive and grow.

Senior Business Development Manager/Business Development Director– Public Sector, Northern England employer: Content Guru

Content Guru is an exceptional employer located in Bracknell, offering a dynamic work environment that fosters innovation and collaboration. With a strong emphasis on employee growth, the company provides comprehensive training and development opportunities, ensuring that you can thrive in your role as a Graduate Cloud Tech Sales Executive. The supportive team culture and commitment to achieving collective goals make it a rewarding place to build your career while engaging with cutting-edge technologies.

Content Guru

Contact Details:

Content Guru Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Business Development Manager/Business Development Director– Public Sector, Northern England

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We think you need these skills to ace Senior Business Development Manager/Business Development Director– Public Sector, Northern England

Sales Strategy Development
Public Sector Sales Experience
Relationship Building
Complex Deal Closing
Government Procurement Knowledge
Account Planning
Negotiation Skills

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