Senior Business Development Manager
Content Guru is a leading global provider of enterprise cloud Customer Experience (CX) and contact centre solutions, and we are at the forefront of the Generative AI evolution.
We’re looking for a Senior Business Development Manager to join our team at our head office in Bracknell, Berkshire. This is a senior sales role, responsible for securing complex, high-value new business opportunities and driving revenue growth across assigned markets, sectors, or geographical regions.
If you are an experienced sales professional with a proven track record of closing major deals, developing strategic customer relationships, and delivering against ambitious sales targets, we’d love to hear from you.
What we are looking for…
We’re seeking an experienced and commercially focused Senior Business Development Manager to join our Sales team.
You’ll be responsible for identifying, developing, and closing complex sales opportunities, whilst building strong relationships with key stakeholders and delivering solutions that meet customer requirements. You will also support the development of less experienced colleagues through mentoring and knowledge sharing.
This role would suit an experienced business development professional with a strong background in SaaS, technology, or a related industry, who is comfortable managing large opportunities from initial engagement through to successful contract award.
Location…
This role is based in our head office in Bracknell, Berkshire. Regular travel to customer sites will be required.
Key responsibilities of the role…
Strategic Account Planning:
- Achieve revenue and margin targets from new customers on a monthly, quarterly, and annual basis
- Develop and execute sales strategies to meet or exceed revenue targets within assigned regions, sectors, or market areas
- Work with Marketing and other internal teams to identify and target prospective customers
- Develop account-specific sales strategies and plans
- Identify and prioritise key accounts and opportunities
- Provide accurate forecasting through effective management of sales opportunities
- Maintain accurate sales activity, pipeline, and forecasting information within CRM systems
Customer Relationships & Satisfaction:
- Build and maintain strong relationships with decision-makers, influencers, and key stakeholders within target organisations
- Drive the promotion and sale of additional services to customers
- Maintain a detailed understanding of customer objectives and key personnel
- Prepare and deliver proposals, quotations, and presentations tailored to customer requirements
- Manage customer expectations throughout the sales and delivery lifecycle
- Work closely with internal teams to ensure customer satisfaction and successful outcomes
Bid & Tender Management:
- Work closely with Presales, Delivery, Support, and bid teams to secure new business opportunities
- Lead, contribute to, and coordinate virtual bid teams to deliver high-quality tenders and proposals
- Fully qualify opportunities to ensure customer requirements are clearly understood
- Take overall responsibility for assigned opportunities through to conclusion
- Ensure all bid and tender activities are completed to a high standard and within required timescales
Product & Sales Expertise:
- Maintain a strong understanding of Content Guru’s products, services, and supporting technologies
- Conduct detailed needs assessments and solution presentations to demonstrate the value of the storm® platform
- Monitor industry developments, market trends, and competitor activity
- Support brand and marketing activities where required
- Provide mentoring and guidance to less experienced sales colleagues
- Maintain regular communication with Sales leadership regarding opportunities and performance
About you…
- Bachelor’s degree or substantial equivalent experience
- Good experience managing or closing major accounts, typically of at least five years
- Substantial experience within a SaaS, technology, or related industry
- Demonstrable track record of meeting or exceeding sales targets
- Experience using CRM systems and sales management tools
- Strong interpersonal, influencing, and negotiation skills
- Excellent communication and presentation skills, with the ability to adapt style to different audiences
- Strong consultative selling skills, including prospecting, listening, presenting, and closing
- Commercially aware and numerate, with the ability to develop accurate cost models and achieve margin targets
- Excellent attention to detail
- Experience selling through channel or indirect partners would be advantageous
- Experience selling to international customers would be advantageous
- Experience within telecommunications or specific industry verticals such as utilities or healthcare would be advantageous
- Previous experience mentoring or supporting colleagues would be beneficial
About the Company…
Content Guru is the largest privately owned provider of Customer Experience (CX) and Contact Centre as a Service (CCaaS) in Europe. With modern, vibrant offices in the UK, Germany, Japan, the Netherlands, Portugal, the US, Greece, and Australia, our award-winning cloud technology powers mission-critical services for some of the world’s biggest organisations.
Our goal is to enhance the way the world communicates, enabling seamless interactions across voice, video, chat, email, and more. We exist to make engagement easy – over any channel, anytime, anywhere.
We are an equal opportunities employer and consider all qualified applicants regardless of race, gender, religion, orientation, disability, or any other protected characteristic. We are committed to creating an inclusive workplace where individuals can thrive and grow.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Business Development Manager in Bracknell
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Senior Business Development Manager at Content Guru, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Content Guru. Tailor your message to explain why you’re drawn to them and how you can contribute as a Senior Business Development Manager. Sometimes, a personal touch can grab attention faster than a generic application!
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Content Guru:When writing your cover letter, make sure to tailor your message specifically for Content Guru. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Content Guru
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Content Guru that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Content Guru that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Content Guru’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
