An exciting opportunity for a Senior Performance Marketing Executive to take ownership of global customer acquisition and digital growth for a premium direct-to-consumer brand.
This role will lead the acquisition strategy across paid media, search, affiliate partnerships, and organic growth channels, driving profitable customer acquisition while maintaining a strong focus on customer quality, lifetime value, and long-term business growth.
Working closely with Digital, CRM, E-Commerce, Brand, and Creative teams, you will play a pivotal role in shaping the customer journey, optimising marketing investment, and delivering measurable commercial impact across international markets.
Key Responsibilities
- Own and execute the customer acquisition strategy across paid and organic digital channels.
- Drive profitable growth through effective management of paid search, paid social, affiliate partnerships, and SEO initiatives.
- Continuously optimise acquisition performance, balancing customer acquisition costs with long-term customer value.
- Identify new opportunities, channels, and growth initiatives to scale customer acquisition internationally.
Campaign Management & Performance
- Lead the planning, execution, and optimisation of multi-channel marketing campaigns.
- Collaborate with brand and creative teams to ensure campaigns deliver both commercial performance and strong customer engagement.
- Optimise creative, audience targeting, and channel performance throughout the customer funnel.
Agency & Partner Management
- Manage relationships with external agencies and strategic partners.
- Monitor performance, challenge strategies, and ensure delivery against agreed objectives and KPIs.
- Identify opportunities to enhance existing partnerships and explore new acquisition opportunities.
Required Skills
- 3+ years of experience within performance or digital marketing, digital acquisition, or growth marketing roles.
- Experience driving growth within lifestyle, luxury or premium brand.
- Strong understanding of Paid Search, Paid Social, SEO, and Affiliate Marketing.
- Experience managing significant marketing budgets and driving measurable ROI.
- Highly analytical with strong commercial acumen and data interpretation skills.
- Experience managing agencies, external partners, and cross-functional stakeholders.
- Strong understanding of customer acquisition, conversion optimisation, and lifecycle marketing principles.
- Excellent reporting, forecasting, and performance analysis capabilities.
Senior Performance Marketing Executive employer: Consumer Additions and Consumer Exec
Join a leading multisite hospitality business in Central London, where innovation meets opportunity. As a Pricing Strategy Lead, you'll thrive in a dynamic work culture that values collaboration and creativity, with ample opportunities for professional growth and development. Enjoy competitive compensation, including a generous bonus structure, while being part of a team dedicated to maximising profitability through strategic pricing initiatives.
Contact Details:
Consumer Additions and Consumer Exec Recruitment Team
