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For Companies At a Glance
- Tasks: Lead finance and operations for a high-growth fashion brand, focusing on DTC performance.
- Company: Dynamic SME fashion brand with ambitious growth plans.
- Benefits: Competitive six-figure salary, bonus, and equity package.
- Other info: Hybrid working model in Central London with excellent career advancement opportunities.
- Why this job: Join a fast-paced environment and make a significant impact on a growing brand.
- Qualifications: Must have DTC and fashion experience, with a strong commercial focus.
The predicted salary is between 100000 - 120000 £ per year.
Consumer Exec are currently retained by a high‑growth SME fashion brand to find a CFO/COO. The brand trades mainly through DTC with a growing wholesale channel and is looking to grow in current markets as well as internationally. The business is looking to double in size in the next 2‑3 years and is looking for an exceptional CFO/COO to manage finance and operations. The successful candidate MUST have DTC experience and also fashion experience, understand the cyclical nature of fashion and the cash requirements of a small growing fashion business. Unfortunately, candidates without this experience will not be considered.
The Role
We’re hiring a CFO/COO to lead Finance, Operations, and Stock with a strong commercial focus on DTC performance. You’ll partner with the founders to scale the business, optimise performance, and prepare for investment or exit.
Key Responsibilities
- Finance & Commercial
- Own financial strategy, forecasting, cashflow, and board reporting
- Build scalable, growth‑focused financial frameworks
- Develop investor‑ready models and insights
- Drive decisions using DTC performance and profitability data
- Operations & Stock
- Lead supply chain, fulfilment, inventory, and logistics
- Build a responsive, scalable stock function
- Implement efficient, customer‑focused processes
- DTC Performance
- Own key metrics (CAC, LTV, ROAS, AOV, retention, etc.)
- Partner with growth and product teams to scale profitably
- Act as a key partner to founders and investors
- Support investment or exit planning and execution
- Help define and deliver the 24‑month roadmap
Who You Are
A commercially driven CFO/COO with experience in DTC or high‑growth consumer brands. You’re comfortable at board level, thrive in fast‑paced environments, and bring a proven track record in scaling businesses and supporting investment or exit events. You challenge the status quo, think strategically, and are motivated to build a bold, distinctive brand.
Location: Central London (Hybrid – 3 days in the office/2 days at home)
Package: Six figure salary, bonus, equity package
Chief Financial Officer in London employer: Consumer Additions and Consumer Exec
Contact Detail:
Consumer Additions and Consumer Exec Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Chief Financial Officer in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend fashion and finance events, and connect with people on LinkedIn. The more you engage with others in the DTC and fashion space, the better your chances of landing that CFO/COO role.
✨Tip Number 2
Showcase your expertise! Prepare a portfolio or presentation that highlights your experience in DTC and fashion. Be ready to discuss how you've tackled challenges in finance and operations, and how you can help scale the business.
✨Tip Number 3
Practice your pitch! When you get the chance to meet with founders or investors, make sure you can clearly articulate your vision for the brand's growth. Focus on how your financial strategies can drive performance and profitability.
✨Tip Number 4
Apply through our website! We’ve got loads of resources to help you prepare for interviews and connect with potential employers. Don’t miss out on the opportunity to land that dream job by applying directly with us!
We think you need these skills to ace Chief Financial Officer in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of CFO/COO. Highlight your DTC and fashion experience prominently, as these are must-haves for us. Use specific examples that showcase your ability to manage finance and operations in a high-growth environment.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Tell us why you're the perfect fit for this role. Share your passion for the fashion industry and how your strategic thinking can help scale our brand. Keep it engaging and personal – we want to get to know you!
Showcase Your Achievements: When detailing your past roles, focus on quantifiable achievements. Did you improve cash flow or drive profitability? Let us know the numbers! This will help us see the impact you've made in previous positions and how you can do the same for us.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss any important updates. Plus, it shows us you’re keen on joining our team!
How to prepare for a job interview at Consumer Additions and Consumer Exec
✨Know Your Numbers
As a CFO/COO, you'll need to demonstrate your financial acumen. Brush up on key metrics like CAC, LTV, and ROAS. Be ready to discuss how you've used these metrics to drive decisions in previous roles, especially in DTC environments.
✨Showcase Your Fashion Savvy
Make sure you highlight your experience in the fashion industry. Discuss specific challenges you've faced, such as managing cash flow during seasonal fluctuations, and how you've successfully navigated them. This will show that you understand the cyclical nature of the business.
✨Prepare for Strategic Conversations
Since you'll be partnering with founders and investors, prepare to discuss your strategic vision for scaling the business. Think about how you would optimise performance and what frameworks you would implement to support growth. Bring examples from your past experiences.
✨Demonstrate Operational Excellence
Be ready to talk about your experience in leading supply chain and inventory management. Share specific examples of how you've built responsive stock functions or improved fulfilment processes. This will show that you can handle the operational side of the role effectively.