At a Glance
- Tasks: Lead a talented team to develop and execute a global PR strategy.
- Company: Join a fast-growing luxury fashion brand known for innovation and quality.
- Benefits: Be part of a brand that contributes to meaningful global initiatives.
- Why this job: Perfect for those passionate about luxury fashion and impactful storytelling.
- Qualifications: Extensive industry experience and a deep passion for luxury fashion required.
- Other info: Work directly with the Commercial Director and influence global media.
The predicted salary is between 43200 - 72000 £ per year.
Job Description The Role: This is an exciting opportunity to join a fast-growing, highly regarded luxury fashion brand based in London. Renowned for its innovation, exceptional craftsmanship, and dedication to quality, the brand has garnered a loyal global following, including A-list celebrities and influential tastemakers. With a strong presence in top-tier department stores alongside a thriving direct-to-consumer model, the brand is committed to creating timeless products with a purpose. Every item sold contributes to meaningful initiatives that make a positive global impact. Reporting directly to the Commercial Director, the Head of PR will lead a talented team and take the reins in developing and executing a comprehensive global Press, PR, and Influencer strategy. This position is perfect for someone with extensive industry experience, a deep passion for luxury fashion, and a talent for impactful storytelling. Key Responsibilities: Craft and implement a global PR strategy aligned with the brand’s objectives and vision. Foster strong relationships with leading fashion, lifestyle, and luxury media outlets worldwide. Create and pitch innovative story ideas to secure prominent features, interviews, and product placements. Lead PR campaigns for product launches, seasonal collections, and special projects, ensuring maximum impa…
Head of PR employer: Consumer Additions and Consumer Exec
Contact Detail:
Consumer Additions and Consumer Exec Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of PR
✨Tip Number 1
Familiarize yourself with the luxury fashion landscape. Research the brand's competitors and understand their PR strategies. This knowledge will help you articulate how your experience can elevate our brand in the market.
✨Tip Number 2
Network with industry professionals and influencers. Attend fashion events, trade shows, and networking functions to build relationships that could be beneficial for our PR initiatives.
✨Tip Number 3
Prepare to showcase your storytelling skills. Think of innovative campaign ideas that align with our brand values and mission. Being able to present these concepts during the interview will set you apart.
✨Tip Number 4
Stay updated on current trends in luxury fashion and PR. Follow relevant publications and influencers to ensure your strategies are fresh and resonate with our target audience.
We think you need these skills to ace Head of PR
Some tips for your application 🫡
Understand the Brand: Dive deep into the luxury fashion brand's ethos, values, and recent campaigns. This understanding will help you tailor your application to reflect how your experience aligns with their mission.
Highlight Relevant Experience: In your CV and cover letter, emphasize your previous roles in PR, particularly in the luxury fashion sector. Showcase specific campaigns you've led and the impact they had on brand visibility and engagement.
Showcase Storytelling Skills: Since the role requires impactful storytelling, include examples of how you've crafted compelling narratives in past PR campaigns. This could be through press releases, media pitches, or social media content.
Tailor Your Application: Customize your cover letter to address the specific responsibilities mentioned in the job description. Mention how you would approach developing a global PR strategy and your vision for fostering media relationships.
How to prepare for a job interview at Consumer Additions and Consumer Exec
✨Show Your Passion for Luxury Fashion
Make sure to express your genuine enthusiasm for luxury fashion during the interview. Share specific examples of how you've engaged with the industry, whether through previous roles, personal projects, or even your favorite brands.
✨Demonstrate Your Storytelling Skills
As the Head of PR, storytelling is key. Prepare to discuss successful campaigns you've led in the past and how you crafted compelling narratives that resonated with audiences. Be ready to pitch a few innovative story ideas relevant to the brand.
✨Highlight Your Media Relationships
Strong relationships with media outlets are crucial for this role. Come prepared with examples of how you've built and maintained these connections, and be ready to discuss how you would leverage them for the brand's benefit.
✨Align with the Brand's Values
Research the brand's mission and values thoroughly. During the interview, articulate how your vision for PR aligns with their commitment to quality and meaningful initiatives. This will show that you're not just a fit for the role, but also for the company culture.