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- Tasks: Join a global marketing team to drive demand generation and execute engaging campaigns.
- Company: Be part of an innovative company focused on international marketing strategies.
- Benefits: Enjoy remote or hybrid work options with flexible hours to suit your lifestyle.
- Why this job: This role offers a chance to collaborate globally and make a real impact in marketing.
- Qualifications: Requires a Bachelor's degree and 7 years of experience in demand generation or marketing.
- Other info: Ideal for those who thrive in diverse teams and enjoy working across time zones.
The predicted salary is between 50000 - 70000 £ per year.
Contract Length: 12 months initial contract
Pay Rate: £25.84 per hour
Location: Remote or Hybrid (UK-based candidates preferred)
Hours: Flexibility required to overlap partially with US (Central Time Zone) hours
Scope
Are you an experienced marketing professional with a passion for strategy, analytics, and cross-functional collaboration? We’re seeking a Global Demand Generation Specialist to join a dynamic, international marketing team. In this role, you’ll support global campaigns, drive demand generation initiatives, and work closely with stakeholders across regions to align strategies and performance metrics.
Responsibilities:
- Develop and execute comprehensive demand generation programs, tailored to drive engagement across key segments including end-users, channel partners, and sales teams.
- Design and implement multi-touch email campaigns, building relevant audience journeys through tailored messaging and content sequencing. Ensure alignment with campaign objectives, global product priorities, and local needs.
- Collaborate closely with the global paid media team to shape paid advertising strategies across platforms (search, display, social), advising on messaging, creative assets, targeting criteria, CTAs, and landing page experience.
- Create detailed and strategic creative briefs for internal and external partners, ensuring messaging, value propositions, and creative output meet campaign objectives and resonate across global audiences.
- Lead the coordination of cross-functional stakeholder input, managing timelines, alignment, and approvals across segment leaders, portfolio owners, UX, content, and execution teams in multiple regions.
- Ensure clear performance tracking and analysis, contributing to global dashboards and reporting tools. Lead the monthly update of key performance metrics (Marketing Contacts, MQLs, Opportunities) for top priority countries.
- Drive the monthly reporting process, summarising learnings and performance outcomes from integrated campaigns to support optimisation and share best practices.
- Partner with regional teams to translate global strategies into local execution plans, including campaign adaptation, KPI setting, and activation timelines.
About You:
- Bachelor's degree (Marketing or related field preferred)
- Minimum 7 years' experience in demand generation, campaign strategy, or marketing program management
- Strong background in stakeholder management and creative briefing
- Excellent analytical skills and comfort working with KPIs, marketing funnels, and reporting tools
- Experience with platforms such as Salesforce, Google Analytics, Adobe Analytics, and Excel
- Familiarity with Eloqua (nice to have)
- Strong communication and organisational skills; comfortable working across time zones and cultures
If you're interested in the above role then please click apply or get in touch to discuss further.
Consult will endeavour to contact candidates within 14 days of application. However, if you do not hear back after 2 weeks then please assume on this occasion, unfortunately, you have not been successful.
Global Demand Generation Specialist employer: Consult
Contact Detail:
Consult Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Demand Generation Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in demand generation and marketing analytics. This will not only help you understand the role better but also allow you to speak confidently about how you can contribute to our global campaigns.
✨Tip Number 2
Network with professionals in the marketing field, especially those who have experience in demand generation. Engaging with others can provide insights into the role and may even lead to referrals or recommendations.
✨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've managed in the past. Highlight your analytical skills and how you've used data to drive decisions and optimise performance.
✨Tip Number 4
Be ready to demonstrate your understanding of cross-functional collaboration. Think of instances where you've worked with different teams to achieve a common goal, as this is crucial for the Global Demand Generation Specialist role.
We think you need these skills to ace Global Demand Generation Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in demand generation and campaign strategy. Use keywords from the job description to demonstrate that you meet the qualifications and have the necessary skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and your understanding of global demand generation. Mention specific examples of past campaigns you've managed and how they align with the responsibilities outlined in the job description.
Highlight Analytical Skills: Since the role requires strong analytical skills, be sure to include any experience you have with KPIs, marketing funnels, and reporting tools. Provide examples of how you've used data to drive decisions in previous roles.
Showcase Cross-Functional Collaboration: Emphasise your experience working with diverse teams across different regions. Highlight any successful projects where you coordinated input from various stakeholders, as this is crucial for the role.
How to prepare for a job interview at Consult
✨Showcase Your Analytical Skills
As a Global Demand Generation Specialist, you'll need to demonstrate your strong analytical skills. Be prepared to discuss specific examples of how you've used data to drive marketing decisions and improve campaign performance.
✨Understand the Global Landscape
Familiarise yourself with the company's global presence and how demand generation strategies can vary by region. Highlight any experience you have working across different cultures or time zones, as this will be crucial for the role.
✨Prepare for Stakeholder Management Questions
Expect questions about your experience in managing stakeholders and coordinating cross-functional teams. Have examples ready that showcase your ability to align diverse groups towards common goals and manage timelines effectively.
✨Demonstrate Your Campaign Experience
Be ready to discuss your previous demand generation campaigns in detail. Talk about the strategies you implemented, the tools you used (like Salesforce or Google Analytics), and the results you achieved, especially in terms of KPIs and performance metrics.
