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- Tasks: Plan and execute Facebook/Instagram lead campaigns to generate quality enquiries.
- Company: Join a dynamic team focused on innovative marketing strategies.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Fast-paced environment with a focus on data-driven decisions and continuous improvement.
- Why this job: Make a real impact by optimising campaigns and driving lead generation success.
- Qualifications: Strong experience with Meta Ads and proven lead generation results required.
The predicted salary is between 40000 - 55000 £ per year.
Scope of Work
- Core Responsibilities
- Lead Generation
- Plan and run Facebook / Instagram lead campaigns
- Generate consistent monthly enquiry volume
- Improve lead quality, not just quantity
- Reduce CPL
- Improve ROAS / CAC efficiency
- Manage and optimise ad budgets daily
- Launch new campaigns, creatives, offers, landing pages
- A/B test audiences, hooks, creatives, copy
- Daily / weekly reporting: Leads, CPL, Spend, Conversion rate, Show-up rate, Sales ROI
- Work with sales team to improve lead follow-up speed
- Improve booking rate / trial attendance
What Success Looks Like
- Every month leads delivered
- CPL controlled
- Fast reaction when results drop
- Constant testing and improvement
- No excuses, data-driven decisions
- Think like owner, not employee
Candidate Requirements
- Strong Meta Ads hands-on experience
- Proven lead generation results
- Understand CPL / CAC / ROI
- Analytical and aggressive optimiser
- Able to work independently
Performance Marketing Manager (Lead Generation) in London employer: Consortium for Clinical Research and Innovation Singapore
Contact Detail:
Consortium for Clinical Research and Innovation Singapore Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Manager (Lead Generation) in London
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or other platforms. Let them know you're on the hunt for a Performance Marketing Manager role, and who knows? They might just have the perfect lead for you!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best lead generation campaigns. Include metrics like CPL and ROAS to demonstrate your analytical prowess. This will make you stand out when chatting with potential employers.
✨Tip Number 3
Prepare for interviews by brushing up on your Meta Ads knowledge. Be ready to discuss your hands-on experience and how you've optimised campaigns in the past. Confidence in your expertise can really impress hiring managers!
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are proactive. Plus, it gives you a chance to showcase your understanding of our company culture and values right from the start.
We think you need these skills to ace Performance Marketing Manager (Lead Generation) in London
Some tips for your application 🫡
Show Off Your Experience: When you're writing your application, make sure to highlight your hands-on experience with Meta Ads. We want to see those proven lead generation results, so don’t hold back on the details!
Be Data-Driven: Since we love data-driven decisions, include specific metrics in your application. Talk about how you've improved CPL or ROAS in past roles. Numbers speak louder than words!
Tailor Your Application: Make your application stand out by tailoring it to our job description. Mention your experience with A/B testing and campaign execution, and how you think like an owner, not just an employee.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and get to know you better!
How to prepare for a job interview at Consortium for Clinical Research and Innovation Singapore
✨Know Your Metrics
Before the interview, brush up on key performance indicators like CPL, CAC, and ROAS. Be ready to discuss how you've improved these metrics in past roles, as this will show your analytical skills and understanding of what drives success in lead generation.
✨Showcase Your Campaigns
Prepare to talk about specific Facebook and Instagram campaigns you've managed. Highlight your role in planning, executing, and optimising these campaigns, and be ready to share results that demonstrate your ability to generate quality leads.
✨Emphasise A/B Testing Experience
Since constant testing is crucial for this role, come equipped with examples of A/B tests you've conducted. Discuss what you tested, the outcomes, and how those insights led to improved campaign performance.
✨Collaborate with Sales
Be prepared to discuss how you've worked with sales teams in the past to improve lead follow-up and booking rates. This shows that you understand the importance of cross-department collaboration in achieving overall success.