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For Companies At a Glance
- Tasks: Create engaging B2B content and manage impactful marketing campaigns.
- Company: Dynamic tech company focused on growth and innovation.
- Benefits: Competitive salary, 30 days leave, private healthcare, and ongoing training.
- Other info: Supportive team with genuine career progression opportunities.
- Why this job: Take ownership of creative projects and influence brand direction.
- Qualifications: 3-4 years B2B marketing experience and strong content creation skills.
The predicted salary is between 30000 - 40000 £ per year.
An established and growing business in the technology / managed services space is seeking an experienced Marketing & Content Specialist to join its team in Magherafelt. This is a fantastic opportunity for a hands-on B2B marketer who can combine strategic thinking with strong content creation skills. You will play a key role in shaping and delivering marketing activity that directly supports business growth, lead generation, and brand development.
This role will suit someone who is confident creating engaging content, managing campaigns across multiple channels, and translating technical or service-led offerings into clear, compelling messaging for a business audience. Please note: previous B2B marketing experience is essential for this role.
The Opportunity
This is a varied and highly visible role where you will be involved in both planning and execution. You will work closely with senior leadership and commercial teams to build marketing activity that aligns with sales objectives and helps drive pipeline growth. You will have the chance to take ownership of campaigns, content, digital presence, and brand development, with genuine scope to grow as the business continues to expand.
Key Responsibilities
- Develop and deliver marketing campaigns that support business development and sales growth.
- Create high-quality B2B content for digital channels including website, LinkedIn, email campaigns, blogs, case studies, and sales collateral.
- Build and manage a content calendar aligned to wider commercial objectives.
- Produce engaging visual marketing materials such as brochures, presentations, digital assets, and branded collateral.
- Manage and grow the company’s social media presence, with a strong focus on LinkedIn.
- Plan and execute email marketing campaigns, tracking engagement and performance.
- Maintain website content and ensure consistency in messaging, brand, and SEO best practice.
- Create video and multimedia content from concept through to editing and publishing.
- Support the delivery of events, webinars, exhibitions, and co-marketing activity.
- Monitor campaign performance using analytics tools and provide reporting / insights.
- Work closely with internal stakeholders to turn technical or service-led offerings into clear, commercial messaging.
- Ensure all marketing activity is aligned with the wider sales strategy and business goals.
What We’re Looking For
- Minimum 3-4 years experience in a marketing role.
- Proven B2B marketing experience is essential.
- Experience marketing within technology, IT, professional services, managed services, telecoms, software, engineering, or another service-led B2B environment would be highly advantageous.
- Strong content creation skills across written, visual, and digital formats.
- Experience creating campaigns that support lead generation, brand awareness, and sales enablement.
- Strong copywriting ability, with confidence writing for business audiences.
- Comfortable working with technical or complex service offerings and turning them into accessible, engaging content.
- Ability to manage multiple projects and priorities in a fast-paced environment.
- A proactive, self-starting attitude with the ability to work independently.
Skills & Tools
- Experience in some / most of the following would be beneficial: Canva / Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro or similar), WordPress, basic HTML/CSS, and SEO fundamentals.
- HubSpot, Mailchimp, or similar email / automation platforms.
- LinkedIn and other social media scheduling / management tools.
- Google Analytics, Google Search Console, and campaign reporting tools.
- Video editing tools such as Premiere Pro, Final Cut, or CapCut.
- Google Ads / LinkedIn Ads / Meta Ads experience is advantageous.
- Strong Microsoft 365 skills for reporting and presentations.
Why Apply?
- Join a growing and ambitious business where marketing is seen as a key part of future growth.
- Take ownership of a broad, creative, and commercially important role.
- Work closely with leadership and have real influence on brand and campaign direction.
- Opportunity to develop longer-term into a more senior marketing role.
- Competitive salary package depending on experience.
- Supportive team environment with genuine career progression.
Package
- Competitive salary depending on experience.
- 30 days annual leave (including stats).
- Company pension.
- Private healthcare / wellbeing support.
- On-site parking.
- Ongoing training and development.
- Team events and collaborative working environment.
How to Apply
If you are an experienced B2B marketing professional who enjoys creating impactful content and delivering campaigns that support commercial growth, we would love to hear from you.
Marketing & Content Specialist (B2B) in Magherafelt employer: Connexus International Limited
Contact Detail:
Connexus International Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Content Specialist (B2B) in Magherafelt
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can refer you to someone looking for a Marketing & Content Specialist.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best B2B content and campaigns. Whether it’s blog posts, social media graphics, or email campaigns, having tangible examples of your work can really set you apart from the competition.
✨Tip Number 3
Don’t just apply – engage! When you find a role that excites you, reach out to the company directly through LinkedIn or their website. A friendly message expressing your interest can make a lasting impression and show you’re genuinely keen on the position.
✨Tip Number 4
Prepare for interviews by researching the company’s marketing strategies. Understand their brand voice and recent campaigns. This way, you can tailor your responses and demonstrate how your experience aligns perfectly with their goals.
We think you need these skills to ace Marketing & Content Specialist (B2B) in Magherafelt
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing & Content Specialist role. Highlight your B2B marketing experience and any relevant skills that match the job description. We want to see how your background aligns with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and content creation. Tell us why you're excited about this role and how you can contribute to our team at StudySmarter.
Showcase Your Content Skills: Since this role involves creating engaging content, consider including samples of your work or links to your portfolio. We love seeing your creativity in action, so don’t hold back on sharing your best pieces!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Connexus International Limited
✨Know Your B2B Marketing Inside Out
Before the interview, brush up on your B2B marketing knowledge. Familiarise yourself with the latest trends in technology and managed services, as well as successful campaigns in these sectors. This will help you speak confidently about how your experience aligns with the company's needs.
✨Showcase Your Content Creation Skills
Prepare a portfolio of your best work that highlights your content creation abilities across various formats. Whether it's blogs, case studies, or social media posts, having tangible examples will demonstrate your skills and give you an edge in the interview.
✨Understand Their Brand and Audience
Research the company’s brand voice and target audience. Be ready to discuss how you would tailor content to resonate with their business clients. This shows that you’re not just a good marketer, but also someone who can adapt to their specific needs.
✨Prepare Questions That Matter
Think of insightful questions to ask during the interview. Inquire about their current marketing strategies, challenges they face, or how they measure campaign success. This not only shows your interest but also helps you gauge if the role is the right fit for you.